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One of the "Home of the 2" as seen in ABC TV's "There's More to..." idents from 2005-2008.
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===Background=== |
===Background=== |
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'''ABC TV Plus''' was launched on 7 March 2005 as ABC2, a secondary digital channel for the Australian Broadcasting Corporation. From 2011, the ABC Kids block on the [[ABC (Australia)|main channel]] was discontinued and preschool content was moved to ABC2, with the new [[ABC Kids]] service airing from 6am to 7pm and ABC2 resuming during the night hours. In December 2017, the channel was relaunched as [[ABC Comedy]] with a new focus on comedies and stand-up shows. In January 2021, ABC Comedy was rebranded as ABC TV Plus, returning to a general entertainment format as part of cost-cutting measures. |
'''ABC TV Plus''' was launched on 7 March 2005 as ABC2, a secondary digital channel for the Australian Broadcasting Corporation. From 2011, the ABC Kids block on the [[ABC (Australia)|main channel]] was discontinued and preschool content was moved to ABC2, with the new [[ABC Kids]] service airing from 6am to 7pm and ABC2 resuming during the night hours. In December 2017, the channel was relaunched as [[ABC Comedy]] with a new focus on comedies and stand-up shows. In January 2021, ABC Comedy was rebranded as ABC TV Plus, returning to a general entertainment format as part of cost-cutting measures. |
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|Screenshot 2022-04-17 123544.png|1st ID (2005-2008) |
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|Screenshot 2022-04-17 140709.png|2nd ID (2008-2011) |
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|ABC22011IDGeneric.png|3rd ID (2011-2017) |
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}} |
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'''Visuals:''' A giant "'''2'''" is seen in various locales (which varies depending on the ident), either from inside a vehicle or being filmed on a film camera. |
'''Visuals:''' A giant "'''2'''" is seen in various locales (which varies depending on the ident), either from inside a vehicle or being filmed on a film camera. The screen then cuts to the "2" on a white or black background rotating into place with the ABC lissajous symbol and the url "abc.net.au/abc2" appearing below. From mid-2006 to 2007, a smoke/swirl effect is added over it as the "more choice...more often" slogan, and the url "abc.net.au/abc2" appears below. |
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'''Trivia:''' These idents were produced in part by Amanda Dennis. In addition, footage of the "Home of the 2" (from two of it's variants) and the "Birds" can be seen at the beginning of one of ABC TV's "There's More to..." from the same year in one of the screens. |
'''Trivia:''' These idents were produced in part by Amanda Dennis. In addition, footage of the "Home of the 2" (from two of it's variants) and the "Birds" can be seen at the beginning of one of ABC TV's "There's More to..." from the same year in one of the screens. |
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'''Legacy:''' A very quirky set of idents that reflect the novelty of the then-new medium of digital TV. |
'''Legacy:''' A very quirky set of idents that reflect the novelty of the then-new medium of digital TV. |
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=== 2nd |
=== 2nd ID (2008-2011)=== |
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'''Legacy:''' The split-screen element of these idents make them just one of the most special identities in Australia. |
'''Legacy:''' The split-screen element of these idents make them just one of the most special identities in Australia. |
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=== 3rd |
=== 3rd ID (2011-2017)=== |
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'''Legacy:''' Some of these idents were praised for their design and uniqueness, while others were criticized. These in fact were also the last set of idents for the channel after its re-branding to ABC Comedy, thus ending ABC 2's twelve year run. |
'''Legacy:''' Some of these idents were praised for their design and uniqueness, while others were criticized. These in fact were also the last set of idents for the channel after its re-branding to ABC Comedy, thus ending ABC 2's twelve year run. |
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{{Chronology||[[ABC Comedy]]}} |
{{Chronology||[[ABC Comedy]]}} |
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[[Category:Television |
[[Category:Television idents]] [[Category:Australia]] [[Category:Australian television idents]] [[Category:Australian Broadcasting Corporation]] |
ABC TV Plus was launched on 7 March 2005 as ABC2, a secondary digital channel for the Australian Broadcasting Corporation. From 2011, the ABC Kids block on the main channel was discontinued and preschool content was moved to ABC2, with the new ABC Kids service airing from 6am to 7pm and ABC2 resuming during the night hours. In December 2017, the channel was relaunched as ABC Comedy with a new focus on comedies and stand-up shows. In January 2021, ABC Comedy was rebranded as ABC TV Plus, returning to a general entertainment format as part of cost-cutting measures.
Visuals: A giant "2" is seen in various locales (which varies depending on the ident), either from inside a vehicle or being filmed on a film camera. The screen then cuts to the "2" on a white or black background rotating into place with the ABC lissajous symbol and the url "abc.net.au/abc2" appearing below. From mid-2006 to 2007, a smoke/swirl effect is added over it as the "more choice...more often" slogan, and the url "abc.net.au/abc2" appears below.
Trivia: These idents were produced in part by Amanda Dennis. In addition, footage of the "Home of the 2" (from two of it's variants) and the "Birds" can be seen at the beginning of one of ABC TV's "There's More to..." from the same year in one of the screens.
Variants:
Technique: All live action, except the CGI "2" inserted into the various environments.
Audio: Each ident uses a variation on an upbeat, acoustic or hip-hop esque sounder, ending with the 2-note jingle.
Audio Variants:
Legacy: A very quirky set of idents that reflect the novelty of the then-new medium of digital TV.
Visuals: Each ident takes place in live-action backdrops with the split-screen effect used in them, and is focused on the theme of "connecting". At the end of each ident, the slogan "Connecting 2" appears via a sliding effect, before "ABC 2" appears along with the metallic ABC lissajous symbol.
Technique: Live-action, with some 2D animation by Tactic for the "Connecting 2" slogan and the channel's name, and CGI for the metallic ABC logo.
Audio: Each ident has it's own music used for it. Some of the idents may also have SFX.
Legacy: The split-screen element of these idents make them just one of the most special identities in Australia.
Visuals: In a live-action background, there is several things happening (depending on the ident). The tagline "Always Brighter" appears, followed by the ABC 2 logo appearing with the metallic ABC lissajous symbol.
Variants: From 2014, the logo was tweaked to feature the classic Lissajous curve, which was being re-introduced to television at this time.
Technique: Live-action, and CGI inserted into the environments.
Audio: Each ident has it's own unique music and SFX.
Legacy: Some of these idents were praised for their design and uniqueness, while others were criticized. These in fact were also the last set of idents for the channel after its re-branding to ABC Comedy, thus ending ABC 2's twelve year run.
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