ABS-CBN (1961-1972): Difference between revisions

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Revision as of 00:21, 9 October 2023

Background

On February 1, 1967, the Lopez brothers' Chronicle Broadcasting Network (CBN) was renamed ABS-CBN Broadcasting Corporation. ABS-CBN opened its Broadcast Center along Bohol Avenue, Quezon City on December 18, 1968, and on November 14, 1969, DZAQ-TV was transferred to channel 2, where it remained the positioning frequency of the station for more than 50 years, while DZXL-TV transferred to channel 4 (and later became the state-run People's Television Network).

On September 23, 1972, ABS-CBN was forced to shut down, due to then-President Ferdinand Marcos' declaration of martial law. A year later, Roberto Benedicto (who owned the Kanlaon Broadcasting System at the time) acquired its corporate assets (including the Broadcast Center) and established a new network called Banahaw Broadcasting Corporation, with DZAQ-TV becomong its flagship station.

1st (known) Logo (1966?)

Visuals: The words "TODAY! SEE..: Channel 3 IN COLOR 1:00-3:00 P.M.", stacked on top of each other, zoom in against a color bar background. When it fully zooms in, the text fades out.

Technique: Camera-controlled animation.

Audio: None.

Availability: It can be found here.

2nd (known) logo (February 1, 1967-September 23, 1972)

Visuals: On a black background, inside a square outline is a vertical line (which represents a transmitter), and three circles surrounding it (which represents the three island groups of the Philippines which are Luzon, Visayas, and Mindanao).

Technique: None.

Audio: A flute playing ABS-CBN's 13-note corporate jingle.

◄	Alto Broadcasting System Chronicle Broadcasting Network

ABS-CBN (1961-1972)

Banahaw Broadcasting Corporation

►

@@ Line 11: / Line 11: @@
 </gallery>
-'''Logo:''' The words "TODAY! SEE..: Channel 3 IN COLOR 1:00-3:00 P.M.", stacked on top of each other, zoom in against a color bar background. When it fully zooms in, the text fades out.
+'''Visuals:''' The words "TODAY! SEE..: Channel 3 IN COLOR 1:00-3:00 P.M.", stacked on top of each other, zoom in against a color bar background. When it fully zooms in, the text fades out.
 '''Technique:''' Camera-controlled animation.
@@ Line 24: / Line 24: @@
 </gallery>
-'''Logo:''' On a black background, inside a square outline is a vertical line (which represents a transmitter), and three circles surrounding it (which represents the three island groups of the Philippines which are Luzon, Visayas, and Mindanao).
+'''Visuals:''' On a black background, inside a square outline is a vertical line (which represents a transmitter), and three circles surrounding it (which represents the three island groups of the Philippines which are Luzon, Visayas, and Mindanao).
 '''Technique:''' None.