AT&T (Production Logos): Difference between revisions
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'''Visuals:''' |
'''Visuals:''' |
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*On a black background , there is blue triangular prisms flying forward forming the AT&T sphere logo. As it rotates a bit, there is "'''AT&T'''" slide up and the logo turns 2D. |
*Opening: On a black background , there is blue triangular prisms flying forward forming the AT&T sphere logo. As it rotates a bit, there is "'''AT&T'''" slide up and the logo turns 2D. |
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*Similar to the above; we see a front view of the prisms flying from the left to form the AT&T sphere logo. "'''AT&T'''" fades in below. The logo turns 2D. |
*Closing: Similar to the above; we see a front view of the prisms flying from the left to form the AT&T sphere logo. "'''AT&T'''" fades in below. The logo turns 2D. |
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'''Variant:''' Sometimes, the logo would be still, and the copyright year appears below it. |
'''Variant:''' Sometimes, the logo would be still, and the copyright year appears below it. |
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'''Technique:''' CGI. |
'''Technique:''' CGI. |
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'''Audio:''' Either a warbly synth bass, followed by five synthesized notes and four synth-piano notes or no music at all. |
'''Audio:''' Either a warbly synth bass, followed by five synthesized notes and four synth-piano notes or no music at all. When the music is played, it usually fades out later. |
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'''Audio Variant:''' |
'''Audio Variant:''' |
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* One variant had a different synth theme. |
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* On one occasion, the closing variant was used with a shortened version of the music, at the beginning of the video. |
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| ⚫ | '''Availability:''' Seen on corporate videos from AT&T. This animation was also seen on ''MacNeil/Lehrer'' programs on [[PBS]] which had AT&T as their corporate sponsor, including ''The MacNeil/Lehrer NewsHour'' and ''My Heart, Your Heart''. Sometimes the opening could appear as the closing, and the closing as the opening. |
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{{Navbox-AT&T}} |
{{Navbox-AT&T}} |
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[[Category:American technology logos]] |
[[Category:American technology logos]] |
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Revision as of 15:29, 10 June 2024
Doctorine Dark and Cesar Blanco
Captures by
Doctorine Dark and Kyrongenius1
Video captures courtesy of
Doctorine_Logos, Broken Saw and The Logo Channel (Mr. Logo)
1st Logo (1966-1969)
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Visuals: On a blue background, there is the Bell System of the time with the text "AT&T" next to it. Below it is "and Associated Companies". A copyright notice is seen below.
Variants:
- One film/show has the logo in a yellow background, paired with the Audio Productions in-credit notice.
- On The Incredible Machine, the background is black, and the logo is paired with the Owen Murphy Productions logo.
Technique: A still, printed image.
Audio: The closing theme of the show or none.
Availability: Seen at the end of shows/films like The Incredible Machine.
2nd Logo (1982-1984)
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Visuals: Just the logo of the time in dark blue on a blue background, alongside the copyright year below it.
Technique: A still, printed image.
Audio: The closing theme of the show.
Availability: Presumably seen on AT&T corporate videos during the government-mandated transitionary period in which the Bell System worked with the government on an acceptable breakup plan, and also appears at the end of 1983-1984 editions of The MacNeil/Lehrer NewsHour.
3rd Logo (1984-1991)
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Visuals:
- Opening: On a black background , there is blue triangular prisms flying forward forming the AT&T sphere logo. As it rotates a bit, there is "AT&T" slide up and the logo turns 2D.
- Closing: Similar to the above; we see a front view of the prisms flying from the left to form the AT&T sphere logo. "AT&T" fades in below. The logo turns 2D.
Variant: Sometimes, the logo would be still, and the copyright year appears below it.
Trivia: This logo was designed by Saul Bass, who also did the 1969 logo for the Bell System (which AT&T owned until 1983), and the Warner Bros. "Big W" logo.
Technique: CGI.
Audio: Either a warbly synth bass, followed by five synthesized notes and four synth-piano notes or no music at all. When the music is played, it usually fades out later.
Audio Variant:
- One variant had a different synth theme.
- On one occasion, the closing variant was used with a shortened version of the music, at the beginning of the video.
Availability: Seen on corporate videos from AT&T. This animation was also seen on MacNeil/Lehrer programs on PBS which had AT&T as their corporate sponsor, including The MacNeil/Lehrer NewsHour and My Heart, Your Heart. Sometimes the opening could appear as the closing, and the closing as the opening.
