Asobo Studio

From the Audiovisual Identity Database, the motion graphics museum

Background

Asobo Studio is a French video game developer based in Bordeaux and founded in 2002. The studio is best known for developing video game adaptations of several Pixar movies, A Plague Tale: Innocence, and the 2020 version of Microsoft Flight Simulator (the latter two of which earned the studio a Pegasé award each).



1st Logo (October 17, 2003-September 4, 2008)


Visuals: On a black background, a spotlight illuminates a pink floor, and a purple/lavender "A" in a funky font hops onto it. It looks around on both sides, and then notices something falling above it. Another purple object then falls down on it, and a whole chain reaction of events form the text "AS BO", before another "O" hops on top of the letters and squeezes itself into the space, forming "ASOBO". The text "STUDIO" in a purple/lavender gradient Showcard Gothic font fades in the bottom right corner of it.

Variants:

  • On Ratatouille: The Video Game (barring PS3 and Xbox 360 versions, which do not have this logo), a slightly altered version is used, with the colors now being blue and white, the spotlight now follows the "A", and the "STUDIO" text is in a different font and centered below the "O".
  • On WALL-E for the PS2, PSP, and PC, the logo is styled in a sketch style with red and blue lines over the game's intro.

Technique: CGI.

Audio: Cartoony sounds when the letters move, and also a weird bird's caw (which sounds like an exasperated sigh of a man) when "STUDIO" fades in. The WALL-E variant uses the opening theme of the game instead.

Availability: Seen on Super Farm, Sitting Ducks, The Mummy: The Animated Series (2004 video game), CT Special Forces: Fire for Effect, and others.

2nd Logo (May 26, 2009-September 16, 2016)


Visuals: On a black background, the new Asobo Studio logo is seen, with the text "ASOBO" in an angular font loosely based on the last logo, and "STUDIO" below it in a spaced out font. The logo zooms in slightly, shining.

Variants:

  • On Toy Story 3 for the PS2 and PSP, the logo is styled like the Toy Story logo.
  • A plain white version is also used.

Technique: CGI.

Audio: Either a shining sound or none.

Availability: Seen on Racket Sports, Up, Kinect Rush and Recore.

3rd Logo (October 31, 2017-)


Visuals: On a black background, a light draws out an outlined version of the "O" from the Asobo logo, which gets filled with white via a wipe. The background also illuminates a bit before the whole thing explodes into a rotating mass of particles, wireframes, and pixels. In the center is the "ASOBO" text, and "STUDIO" appears one by one. The entire mass of things then gets sucked into the center of the "O", turning the background black again, and the logo fades out.

Technique: CGI.

Audio: A series of shining and light sounds, as well as a pop sound.

Availability: Seen on Disneyland Adventures and on all of their games since.

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