Behaviour Communications: Difference between revisions
From the Audiovisual Identity Database, the motion graphics museum
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Gave nicknames and scare factor remnants for a logo considered bizarre far more often than scary the falling rollercoaster B crush treatment |
Redirected page to Seville Pictures |
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#REDIRECT [[Seville Pictures]] |
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{{PageCredits|description=CooleyBoy10|capture=Jeffery1970|video=Paperking99}} |
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===Background=== |
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In 1995, Canadian video game developer Megatoon was purchased by [[Malofilm Video|Malofilm]], who then acquired sister company Multimedia Interactive in 1996. After René Malo resigned from the company in 1997, the three companies merged, with Malofilm becoming '''Behaviour Communications''', and Megatoon/MMI becoming [[Behaviour Interactive|Behaviour Interactive]]. Behaviour later acquired [[MDP Worldwide]] in 1999, turning that into '''Behaviour Worldwide'''. Soon after, the company struggled financially, leading to its split in 2001; the film studio was sold to Industry Entertainment and renamed [[Seville Pictures|Seville Pictures]], the game company was sold back to its founders and renamed to Artificial Mind & Movement, and the worldwide division was also sold back to its founders and reverted to its original name. |
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===(1997-2001)=== |
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<gallery mode="packed" heights="200"> |
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File:Behaviourfilm.jpeg |
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</gallery>{{YouTube|id=JbmVHXEui28}} |
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'''Logo:''' We see an old black-and-white video of a middle-aged woman walking on a street, when we suddenly fade to a shot of something rising up from the ground. Next she then stops and looks backwards, and we see her scream and point her arm up as we fade to a shot of a giant stone "b" being pulled up. We then see a matrix-web with the [[Behaviour Interactive|Behaviour Interactive]] logo (without the box with the company name underneath it) animating in various directions, crossfading to a view from a rollercoaster diving into a dark tunnel. We then fade into the "b" being pulled up near a skyscraper and a crane around it, in front of a rollercoaster, and we fade to a black background with the Behaviour logo on it. |
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'''Variant:''' On some films, the logo begins when we see the "b" being fully pulled up. |
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'''Technique:''' A mixture of live-action clips and minor CGI. |
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'''Music/Sounds:''' It starts off with some crickets chirping and the sound of footsteps, followed by a loud rumble and the woman briefly screaming. All of a sudden, the logo audio is cut off as the camera is driven into the darkness. As we fade into the ''b'' being pulled up, the sounds of the wind blowing and a heartbeat were heard. The short variant has just the sounds of wind blowing and the heartbeat or uses the film's opening theme. |
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'''Availability:''' Seen on ''Love & Sex'', ''Eye of the Beholder'', and the Canadian releases/prints of films from that company such as ''Chinese Box'' and ''Free Money''. |
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'''Legacy:''' The logo's strange and off-the-wall feeling has caught those in the logo community who have seen it off-guard. It is sometimes considered one of the weirdest logos ever made. |
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[[Category:Canada]] |
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[[Category:Film logos]] |
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[[Category:Canadian film logos]] |
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[[Category:Entertainment One]] |
Revision as of 22:34, 15 January 2023
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