Berlanti Productions

Background

The company was formed in 2000 by Greg Berlanti and Mickey Liddell. In 2006, Liddell left the company to create his own company, LD Entertainment, which also resulted a change to the company's name.

Berlanti-Liddell Productions

(September 16, 2002-June 5, 2006)

Logo: We see a dusty dark blue book in a table. The dust is blown off, revealing "BERLANTI-LIDDELL PRODUCTIONS" with two motive dots above and below it. "IN ASSOCIATION WITH" fades in on the bottom-right.

Technique: Live-action.

Music/Sounds: A 9-note violin strings tune, composed by Blake Neely. The WB airings used a voice over and a generic theme.

Availability: Seen on Everwood. Also appeared on Jack and Bobby.

Berlanti Productions

(September 24, 2006- )

Logo: We see Greg Berlanti's family sitting in a living room watching television (the television set appears to be from the 1960s); Eugene Berlanti and Barbara Moller Berlanti are sitting on the couch, and young Greg and Dina Berlanti sit on the floor. The camera slowly zooms up to the television screen, as a young Greg Berlanti is blocking the TV. He moves his head to the side as the words "BERLANTI PRODUCTIONS" in a '70s style font (named Cooper Black) flash on the TV screen.

Variants:

Until 2011, the word "TELEVISION" was used originally before it was changed to "PRODUCTIONS", which debuted in the following year.
A still version exists.
On the 2013 revival of The Tomorrow People, when Julie Plec (who also owns My So-Called Company) joined Berlanti's company, the text reads "BERLANTI/PLEC" instead.
Promoting The LEGO Batman Movie, a young Greg Berlanti is replaced with the LEGO version of Batman.
On The Mysteries of Laura, the logo is next to the Jeff Rake Productions logo.

Technique: The animation is mostly live-action with computer-generated text and was done by New Wave Entertainment.

Music/Sounds: A jaunty 9-note string tune, with a voice (provided by Greg Berlanti himself) shouting "Greg, move your head!", composed by Blake Neely.

Music/Sounds Trivia: The soundbite is actually what Berlanti's father (Eugene) used to say to him as a kid, whenever his head blocked the television screen.

Music/Sounds Variants:

Original airings used a a generic theme with an announcer. Sometimes, Berlanti's voice may be heard over ABC's credits music/announcements between 2006 and 2011.
A much more common abridged version exists.
For the "TELEVISION" version - and also on Batwoman and Superman & Lois -, the voice is higher-pitched.
On The Mysteries of Laura, Riverdale and season 1 of Chilling Adventures of Sabrina, a sped-up version exists.
On the pilot episode of Brothers and Sisters, the theme from the After Portsmouth logo is heard due to an editing error.
- However, on episodes 2-5 of season 1 of the aforementioned Brothers and Sisters, the "TELEVISION" version is high-pitched, due to a formatted conversion error.
On Gotham Knights, the last note of the tune is cut off by the DC Comics/Warner Bros. Television logo combo.
The LEGO Batman Movie variant has Berlanti saying "Batman, move your head!".
Sometimes, the end theme plays over it.

Availability: Common. Seen on many shows from the company, such as Brothers and Sisters, No Ordinary Family, Arrow, The Flash, The Mysteries of Laura, Deception and Prodigal Son, among others. The LEGO Batman Movie variant can be seen on the Arrow episode "Bratva", The Legends of Tomorrow episode "Turncoat", The Flash episode "Untouchable", and the Supergirl episode "The Martian Chronicles".

Legacy: This logo is a favorite and is well-liked amongst fans of Greg Berlanti's works.