Bravo: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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{{Guidance|reason=graphic}}
Background: Bravo was a TV channel operating in the United Kingdom. When launched in 1985, it only transmitted on cable TV. In 1993, it then progressed to the Astra Satelite. The programming of the channel started out as a vintage movie channel, before changing into 1997 to adult male-oriented shows. In 2010, Living TV Group was folded into BSkyB. In result of this, Bravo was closed down.
{{PageCredits|description=Jcagraphiclibrary Stevethemeave, Sonicfan19198282|capture=Prodigy012, Stevethemeave, Sonicfan19198282|edits=Jcagraphiclibrary, BaldiBasicsFan, EliasTheLogoRemaker, Dison, Stevethemeave, AlmightyKingPrawn, Hb1290, TVB, TheRealMarcel2000, SuperMax124 and Luke2505}}
{{Infobox company
| name = Bravo
| image = Bravo (2010).png
| founded = 20 December 1985
| parent = Living TV Group
| defunct = 1 January 2011
| fate = Parent company folded into BSkyB
}}


===Background===
'''Bravo''' was a TV channel operating in the United Kingdom. When launched in 1985, it was only transmitted on cable TV. In 1993, it then progressed to the Astra Satellite. The programming of the channel started out as a vintage movie channel, before changing in 1997 to adult male-oriented shows. In 2010, Living TV Group was folded into [[Sky Channel/Sky One|BSkyB]]. As a result, Bravo closed down.


{{ImageTOC
1st Logo
(1985-January 1997)
|A918e6c0bfd1987eba3b36f3ab33f647.png|1st ID (1991-January 1997)
|LelFmz_N4JCx5FcozHWt9w7055.jpeg.jpg|2nd ID (January-3 February 1997)
|SnapShot(0).jpg|3rd ID (3 February 1997-2000)
|SnapShot(8).jpg|4th ID (2000-2004)
|SnapShot(11).jpg|5th ID (2004-2005)
||6th ID (2005-27 September 2006)
||7th ID (28 September 2006-January 2010)
|BAMMA Variant.png|8th ID (January-24 May 2010)
||9th ID (25 May 2010-1 January 2011)
|Bravo (final sign off, New Year 2011).jpg|10th ID (Final Signoff, 1 January 2011) }}


===1st ID (1991-January 1997)===
Bravo ("The Tower")Bravo (The Clouds")Bravo (1985; Black and White)
<gallery mode="packed" heights="200">
Bravo (The Theatre")
A918e6c0bfd1987eba3b36f3ab33f647.png
8ad04ff65eca0ab9971f6127192ae352.png
E0fe2575d0f50efa304b1442790c074e.jpeg.jpg
De3349b54a01989892a6565113e1852d.png
</gallery>
{{YouTube|id=U-XYXe1n7jA|id2=pwA9Wx8Piuc|id3=S7D66PiHS9w}}


'''Visuals:''' The screen zooms out from the top of a building, and as it does so, radiowaves come out of a radio tower attached to the building, and two searchlights are seen. When the pan stops, an oval zooms towards the camera, and some more radiowaves make the logo. When complete, the black text "'''BRAVO'''" appears inside a white oval, forming from the "A" surging the letters in.
Nicknames: "The Tower"


'''Variants:'''
Logo: We zoom out of a building, and as we do so, radiowaves come out of the radio tower, and we see two searchlights. When we stop, an oval zooms towards us, and some more radiowaves make the logo. When complete, we see the text:
* There is a bumper-length version situated either on a black background (for black-and-white films) or the sky background from the main ident.
** A variant of this was shown before airings of ''Twin Peaks'', where the oval fades mid-animation to the mountain scenery from the series and the ''Twin Peaks'' logo appears inside it.


'''Technique:''' A mix of detailed modeling work and 2D animation, directed by Rob Kelly at Lambie-Nairn.
BRAVO


'''Audio:''' An orchestral fanfare that becomes more majestic as the logo appears, indicated by a thunderbolt.
inside a white oval.


'''Audio Variant:''' The short version has a calmer horn rendition of the main fanfare, sometimes followed by a continuity announcer.
Variants:
There is a shorter version.
Sometimes, an even more shorter version of the logo plays on a cloudy or black background (forblack-and-white films).


===2nd ID (January-3 February 1997)===
FX/SFX: The searchlights, the radiowaves, the clouds.
<gallery mode="packed" heights="200">
LelFmz_N4JCx5FcozHWt9w7055.jpeg.jpg
</gallery>
{{YouTube|id=fpOJGX_wZ-U}}


'''Visuals:''' The screen zooms through a time-warping background, which changes colors throughout. Then everything goes black. After a second, a black Bravo logo zooms towards the camera, and the background gently fades colors.
Music/Sounds: An orchestral fanfare that then becomes majestic. Usually, it would then end in an orchestral ditty.


'''Technique:''' 2D computer animation.
Availability: Extinct.


'''Audio:''' A rising dramatic crescendo that builds into a peaceful synth hum.
Editor's Note: Those radiowaves look like thunderbolts, and those searchlights look primitive, but this was advanced animation for the late 1980s. The short versions of the logo look much more outdated, but this was to indicate the vintage-based programming of the channel during the time, so it's not that horrible.


'''Availability:''' This was used to indicate the departure of the channel's original vintage movie programming and the shift to the more adult-oriented shows.


===3rd ID (3 February 1997-2000)===
<gallery mode="packed" heights="180">
Blue transition.png|Blue transition that appears before (or sometimes after) the live-action sequences
SnapShot(0).jpg|Blue/orange generic
SnapShot(3).jpg|Pink/orange generic
SnapShot(2).jpg|Orange/teal generic
SnapShot(1).jpg|Teal/orange generic
SnapShot(5).jpg|Blue background
SnapShot(6).jpg|Green background
SnapShot(7).jpg|Orange background
</gallery>
{{YouTube|id=XxgIjzyq2fE}}


'''Visuals:''' Over a black background, fires appear originating from the center of the screen, progressively growing and then dimming. Afterward, many other fires start around the screen (in varying shades of {{color|red}}, {{color|blue}}, and {{color|orange}}), and at the same time, the outline of a horned "O" appears. A big {{color|blue}} fire shrinks in size (as if it were absorbed), and then an explosion occurs, with the entire "O" burning with alternating {{color|blue}} and {{color|red}}/{{color|orange}} colors. At the same time, the text "'''bravo'''" appears as it gets filled up with fire, and the logo either fades out seconds later or ends instantly.
2nd Logo
(January 1997-3 February 1997)


'''Trivia:''' These idents won the Royal Television Society Craft & Design Award for Best Channel Idents in 1997.
Nicknames: "Time Warp Television"


'''Variants:'''
Bravo (UK) 1997
* During the 1997-1998 "horror channel" era, there were several variants to go along with the generic logo, most of which showed unsettling content. These live-action sequences would appear from a {{color|blue}} smoky transition from an opening iris transition, with a few expectations. The variants include:
Logo: We zoom through a time warping background, which changes color. Then everything goes black. After a second, a black Bravo logo zooms towards us, and the background gently fades colors.
** ''<u>Cat in Cage:</u>'' There is multiple shots of a cat shown inside of a cage, which is shaking.
** ''<u>Cheese Grater:</u>'' The variant starts from underneath the grater. Through its holes, a girl can be seen briefly. The scene then cuts to the girl licking the cheese grater (albeit the footage is played backwards so it doesn't look like she's ''actually'' licking the cheese grater). The girl then widens her eyes a split second before the logo appears.
** ''<u>Criminal:</u>'' A female criminal comes in from the right to take her standard mugshots. As she smiles, a closeup appears and her gnarly teeth are visible.
** ''<u>Enjoy Yourself:</u>'' A woman is seen sucking her big toe and is touching herself around. The camera pans back and the woman says "Enjoy Yourself." in a seductive tone.
** <u>''Eyeballs:''</u> A closeup of eyeballs inside a {{color|gold}} liquid is shown. The shot then backs out to reveal a fork taking one out of the jar.
** ''<u>Goldfish:</u>'' A goldfish is seen inside a blender. The blender is then heard whirring. *
** ''<u>Maggots:</u>'' A closeup of maggots can be seen. The shot then backs out to reveal they are all inside of a bowl. A spoon is also shown, making it look like cereal.
** ''<u>Mental Asylum:</u>'' A guy is seen in a mental asylum chair and he starts shaking his head like crazy.
** ''<u>Piercing:</u>'' A close-up of a pierced belly button is shown.
** <u>''Rabbit Farm:''</u> A group of rabbits is shown minding their own business until a grenade falls and explodes. *
** ''<u>Screwhead I:</u>'' A guy with screws on his head goes crazy as the screen flashes. A flathead screwdriver is also shown.
** ''<u>Screwhead II:</u>'' The same screwhead appears once more to speak and shake his head around.
** ''<u>Shaving:</u>'' A woman is shown in a mirror humming to herself while shaving.
** ''<u>Toilet:</u>'' A dirty bathroom is seen and a dirty toilet brush falls in its stand.
** ''<u>Stitches:</u>'' There is a woman with her mouth stitched shut, muffling as the screen flashes.
** Extra variations included a doctor (who wears a wrestler's costume and puts on {{color|gold}} gloves), a 3x3 grid blowtorch of different fire colors, a bobbing {{color|darkviolet|purple}} slime, and a man being revealed from the closet.
<nowiki>*</nowiki> The blue smoky transition appears after the live action sequence, due to the violent nature implied in the subject matter.
* From 1998 onwards, the generic logos would either appear on a {{color|blue}}, {{color|green}}, or {{color|orange}} background.
* There were also <u>short bumpers</u> at the time that would appear during adverts. Instead of the generic Bravo logo appearing, it would appear within the bumper. These bumpers include:
** ''<u>Alcohol:</u>'' A bartender brings out a bottle of alcohol in front of the camera. The camera then zooms in to reveal some sort of object inside the bottle, which then morphs into the Bravo "Horned O".
** ''<u>Beermat:</u>'' A hand is shown taking a glass of beer off of a beermat, spilling some in the process. The camera then pans over to it as the horns appear on the beermat.
** <u>''Fingerprint:''</u> A convict's hands are shown in handcuffs followed by a police cap are shown. A form is then shown as well and the Bravo "Horned O" logo is stamped onto the form in the style of a fingerprint.
** ''<u>Sperm:</u>'' A bunch of sperm cells are seen squirming. The screen pans out to reveal several {{color|orange}} sperm cells forming the Bravo "Horned O" logo.
** ''<u>Tattoo:</u>'' A muscular man takes his shirt off then turns around, then a circle tattoo is revealed on his right arm, which then turns into the "Horned O" logo.
*When [[Trouble]] (as a block on Bravo) ended for the day, its 2nd logo faded into this one.


'''Technique:''' Live-action with practical effects. This set was designed by Red Pepper Film Company as an "alternative species of television".
FX/SFX: The time warping.


'''Audio:'''
Music/Sounds: A rising dramatic crescendo that builds into a nice peaceful synth hum.
* 1997-1998: A waving synth and fire sound effects, then an explosion sound ending with a waterphone effect (the very same sound effect used in ''Gordon Ramsay's Hell's Kitchen'' whenever tensions arise; this was probably a stock sound effect at the time).
* 1998-2000: A clearer version of the beginning sound effects, ending with two synth notes.
* The 1997 variants and the 1999 bumpers contain sounds that correspond to the subject matter.


'''Legacy:''' Most of the idents are considered some of the scariest ever shown on television for their disturbing subject matter.
Availability: Same as the 1st logo. This was used to indicate the departure of the channel's original vintage movie programming to the more adult-oriented shows.


===4th ID (2000-2004)===
Editor's Note: The time warping sequence may thrill someone and would also surprise someone who was expecting the normal 1986 idents on the time, although this is pretty harmless, compared to what follows...
<gallery mode="packed" heights="200">
SnapShot(8).jpg
</gallery>
{{YouTube|id=rcZ-Fh3y-QQ|id2=wYXwtcQ1JZo|id3=xGuAoXrN-SE}}


'''Visuals:''' On a dark-colored background (either {{color|darkblue|dark blue}}, {{color|darkgreen|dark green}}, or {{color|saddlebrown|brown}}, the Bravo "Horned O" is seen on an {{color|orange}} block, and each piece moves to make the complete logo. The text "'''BRAVO'''" in a different font is seen below the square.


'''Technique:''' 2D computer animation.


'''Audio:''' Some rhythmic music.
3rd Logo
(3 February 1997-2001)




{{NSFW}}
WARNING: Most of the 1997 idents display disturbing content which is not suitable for younger viewers. Viewer discretion is advised.


===5th ID (2004-2005)===
Logo: On a black background, we see fires originating from the center of the screen, progressively growing and then dimming. Afterwards many other fires start around the screen (in varying shades of red, blue and orange), and at the same time the outline of the Bravo "Horned O" appears. We then see a big blue fire shrinking in size (as if it were absorbed), and then a explosion occurs, with the entire Bravo "O" burning with alternating blue and red/orange colors. At the same time we see the Bravo text appearing as it gets filled up with fire, and the logo either fades out seconds later or ends instantly.
<gallery mode="packed" heights="200">
SnapShot(11).jpg
</gallery>
{{YouTube|id=ia8iHUXujzk}}


'''Visuals:''' A live-action city is seen either in an {{color|orange}} or {{color|blue}} shade. The Bravo "Horned O" is seen on the right side of the screen.
Variants:


'''Technique:''' Live-action and 2D animation.
There were also some variants to go with the ident during 1997-1998. Most of these showed up pretty disturbing material such as: a madman with a screwdriver (slots/flathead) going crazy, eyeballs being taken out from a jar (a fork is also shown), a toilet brush falling on a dirty bathroom, maggots on a plate (looking like it's a cereal; a spoon is also shown), a criminal person appearing and smiling, a grenade falling down on a rabbit farm, a girl licking a cheese grater (note that it plays in reverse), the screwhead from the first variant shaking his head around after speaking, a pierced belly button, a guy in a mental asylum chair, a cat inside a cage, and a goldfish being blended in a blender. These would appear from a blue smoky transition with the scenes following afterwards. However, on the rabbit and goldfish variants, the blue transition appears after the scene, due to the fact that the variants imply the violent subject matter.
Most of them also have extra parts for their promos.
Extra variations includes a doctor (who wears a wrestler's costume and putting a yellow gloves), a 3x3 grid blowtorch of different fire colors, a blobbing purple slime, and a man being revealed from the closet.
Around 1998, there was a more clear version of the logo playing on a yellow background.
In early 1998, there was a version with a green smoky background.


'''Audio:''' Some different rhythmic music.
FX/SFX: The fire startups (for the generic idents). The 1997 variants contain live-action. All were made by Red Pepper Film Company as an "alternative species of television".


Music/Sounds: A waving synth and fire sound effects, then a explosion sound and, lastly, either two synth notes (which uses a guitar layering on the synth music) or a different sound effect played on a waterphone (it is infamously used on numerous reality TV shows like Gordon Ramsay's shows to indicate tension). The 1997 variants contain sounds which correspond to the subject matter.


Availability: Same as 1st logo.


===6th ID (2005-27 September 2006)===
Editor's Note: The live-action startups will unnerve quite a lot of viewers who are unaware, and some may find the second sound FX variant scarier, but the start-ups are nothing compared to the IDs, those contain extremely disturbing content to the point of being obscene. The rabbit farm and goldfish variants will almost certainly upset animal lovers. Children, if they were unlucky enough to see these logos, would very likely be spooked and gain nightmares. These idents are absolutely not appropriate to show on television, and stand as some of the scariest idents of all time.
{{YouTube|id=GqmZmcPqbGw|id2=j7d2hTa7P04}}


'''Visuals:''' On an {{color|orange}} or {{color|blue}} background, there is the "'''BRAVO'''" wordmark. It then slides up to show the "Horned O" slowly zooming in on a dark background. After a while, the colored screen slides back in.


'''Technique:''' 2D animation.
4th Logo
(2001-2006)


'''Audio:''' A continuity announcer.
Logo: On a dark-colored background (mostly blue), the Bravo O is seen on an orange block, and each pieces move to make the complete logo. The text:


BRAVO
...is seen below the square.


FX/SFX: Bold, blocky animations made to fit the "lads culture". Quite smooth animations, but much more simpler than the last logo.


===7th ID (28 September 2006-January 2010)===
Music/Sounds: Some rhythmic music.
{{YouTube|id=CFn5eat9f8A|id2=rQnjmxZRD3E|id3=Dqz2vndPb10}}


'''Visuals:''' After a random line appears, always followed by the tag "Since 1985", the Bravo logo (with a different wordmark font this time) appears in place of the line. Sometimes, the wordmark and tagline appear together, then disappear and the "Horned O" forms in the center-right.
Availability: Extinct, like the other logos.


'''Technique:''' 2D animation. Designed by Artillery Design and Spin.
Editor's Note: It's tamer then the infamous 3rd logo.


'''Audio:''' None, or a man saying "Bravo".
[[Category:Television logos]]

[[Category:British logos]]

[[Category:British television logos]]

[[Category:British station IDs]]
===8th ID (January-24 May 2010)===
<gallery mode="packed" heights="170">
BAMMA Variant.png|''BAMMA'' variant
Deadliest Man Variant.png|''Danny Dyer's Deadliest Men'' variant
Dog the Bounty Hunter Variant.png|''Dog the Bounty Hunter'' variant
Rally Variant.png|''King of Cars'' variant
Sons of Anarchy Variant.png|''Sons of Anarchy'' variant
The Unit.png|''The Unit'' variant
World's Strongest Men Variant.png|''World's Strongest Man'' variant
</gallery>
{{YouTube|id=4bqBVu6pnPk}}

'''Visuals:''' On a landscape or close-up background, the Bravo "Horned O" grows out of the center, with a scene from a Bravo show superimposed into it. "BRAVO" also appears smaller below the "O".

'''Technique:''' Live-action and 2D animation.

'''Audio:''' A dim action-based sting.



===9th ID (25 May 2010-1 January 2011)===
{{YouTube|id=36vQH9wlbYE}}

'''Visuals:''' The Bravo logo appears in 3D in front of live-action footage, reflecting the scenery like a glass mirror. Within the footage, the slogan "HOME OF THE BRAVE" can be seen.

'''Technique:''' Live-action and CGI.

'''Audio:''' A different action-based sting.

===10th ID (Final Signoff, 1 January 2011)===
<gallery mode="packed" heights="170">
File:Bravo (final sign off, New Year 2011).jpg
</gallery>
{{YouTube|id=lWVGACdYVCQ}}

'''NOTE:''' On the video, the logo plays at 2:25.

'''Visuals:''' On a white background, the Bravo logo in 3D is on the right and the text:
<center> BRAVO </center>
<center> HOME OF THE BRAVE </center>
is on the bottom left. Above the Bravo text, there is a note saying that Bravo has ended broadcasting. The first line is in {{Color|orange}}, with the rest in white, inside a black marker.

'''Technique:''' CGI.

'''Audio:''' None.

'''Availability:''' Only appeared when Bravo ceased broadcasting on New Year's Day of 2011.

[[Category:Logos with content warnings for graphic violence]]
[[Category:United Kingdom]]
[[Category:Television idents]]
[[Category:British television idents]]
[[Category:Sky Group]]
[[Category:Comcast]]
[[Category:Logos made by Lambie-Nairn]]

Latest revision as of 10:26, 16 March 2024




Background

Bravo was a TV channel operating in the United Kingdom. When launched in 1985, it was only transmitted on cable TV. In 1993, it then progressed to the Astra Satellite. The programming of the channel started out as a vintage movie channel, before changing in 1997 to adult male-oriented shows. In 2010, Living TV Group was folded into BSkyB. As a result, Bravo closed down.



1st ID (1991-January 1997)


Visuals: The screen zooms out from the top of a building, and as it does so, radiowaves come out of a radio tower attached to the building, and two searchlights are seen. When the pan stops, an oval zooms towards the camera, and some more radiowaves make the logo. When complete, the black text "BRAVO" appears inside a white oval, forming from the "A" surging the letters in.

Variants:

  • There is a bumper-length version situated either on a black background (for black-and-white films) or the sky background from the main ident.
    • A variant of this was shown before airings of Twin Peaks, where the oval fades mid-animation to the mountain scenery from the series and the Twin Peaks logo appears inside it.

Technique: A mix of detailed modeling work and 2D animation, directed by Rob Kelly at Lambie-Nairn.

Audio: An orchestral fanfare that becomes more majestic as the logo appears, indicated by a thunderbolt.

Audio Variant: The short version has a calmer horn rendition of the main fanfare, sometimes followed by a continuity announcer.

2nd ID (January-3 February 1997)


Visuals: The screen zooms through a time-warping background, which changes colors throughout. Then everything goes black. After a second, a black Bravo logo zooms towards the camera, and the background gently fades colors.

Technique: 2D computer animation.

Audio: A rising dramatic crescendo that builds into a peaceful synth hum.

Availability: This was used to indicate the departure of the channel's original vintage movie programming and the shift to the more adult-oriented shows.

3rd ID (3 February 1997-2000)


Visuals: Over a black background, fires appear originating from the center of the screen, progressively growing and then dimming. Afterward, many other fires start around the screen (in varying shades of red, blue, and orange), and at the same time, the outline of a horned "O" appears. A big blue fire shrinks in size (as if it were absorbed), and then an explosion occurs, with the entire "O" burning with alternating blue and red/orange colors. At the same time, the text "bravo" appears as it gets filled up with fire, and the logo either fades out seconds later or ends instantly.

Trivia: These idents won the Royal Television Society Craft & Design Award for Best Channel Idents in 1997.

Variants:

  • During the 1997-1998 "horror channel" era, there were several variants to go along with the generic logo, most of which showed unsettling content. These live-action sequences would appear from a blue smoky transition from an opening iris transition, with a few expectations. The variants include:
    • Cat in Cage: There is multiple shots of a cat shown inside of a cage, which is shaking.
    • Cheese Grater: The variant starts from underneath the grater. Through its holes, a girl can be seen briefly. The scene then cuts to the girl licking the cheese grater (albeit the footage is played backwards so it doesn't look like she's actually licking the cheese grater). The girl then widens her eyes a split second before the logo appears.
    • Criminal: A female criminal comes in from the right to take her standard mugshots. As she smiles, a closeup appears and her gnarly teeth are visible.
    • Enjoy Yourself: A woman is seen sucking her big toe and is touching herself around. The camera pans back and the woman says "Enjoy Yourself." in a seductive tone.
    • Eyeballs: A closeup of eyeballs inside a gold liquid is shown. The shot then backs out to reveal a fork taking one out of the jar.
    • Goldfish: A goldfish is seen inside a blender. The blender is then heard whirring. *
    • Maggots: A closeup of maggots can be seen. The shot then backs out to reveal they are all inside of a bowl. A spoon is also shown, making it look like cereal.
    • Mental Asylum: A guy is seen in a mental asylum chair and he starts shaking his head like crazy.
    • Piercing: A close-up of a pierced belly button is shown.
    • Rabbit Farm: A group of rabbits is shown minding their own business until a grenade falls and explodes. *
    • Screwhead I: A guy with screws on his head goes crazy as the screen flashes. A flathead screwdriver is also shown.
    • Screwhead II: The same screwhead appears once more to speak and shake his head around.
    • Shaving: A woman is shown in a mirror humming to herself while shaving.
    • Toilet: A dirty bathroom is seen and a dirty toilet brush falls in its stand.
    • Stitches: There is a woman with her mouth stitched shut, muffling as the screen flashes.
    • Extra variations included a doctor (who wears a wrestler's costume and puts on gold gloves), a 3x3 grid blowtorch of different fire colors, a bobbing purple slime, and a man being revealed from the closet.

* The blue smoky transition appears after the live action sequence, due to the violent nature implied in the subject matter.

  • From 1998 onwards, the generic logos would either appear on a blue, green, or orange background.
  • There were also short bumpers at the time that would appear during adverts. Instead of the generic Bravo logo appearing, it would appear within the bumper. These bumpers include:
    • Alcohol: A bartender brings out a bottle of alcohol in front of the camera. The camera then zooms in to reveal some sort of object inside the bottle, which then morphs into the Bravo "Horned O".
    • Beermat: A hand is shown taking a glass of beer off of a beermat, spilling some in the process. The camera then pans over to it as the horns appear on the beermat.
    • Fingerprint: A convict's hands are shown in handcuffs followed by a police cap are shown. A form is then shown as well and the Bravo "Horned O" logo is stamped onto the form in the style of a fingerprint.
    • Sperm: A bunch of sperm cells are seen squirming. The screen pans out to reveal several orange sperm cells forming the Bravo "Horned O" logo.
    • Tattoo: A muscular man takes his shirt off then turns around, then a circle tattoo is revealed on his right arm, which then turns into the "Horned O" logo.
  • When Trouble (as a block on Bravo) ended for the day, its 2nd logo faded into this one.

Technique: Live-action with practical effects. This set was designed by Red Pepper Film Company as an "alternative species of television".

Audio:

  • 1997-1998: A waving synth and fire sound effects, then an explosion sound ending with a waterphone effect (the very same sound effect used in Gordon Ramsay's Hell's Kitchen whenever tensions arise; this was probably a stock sound effect at the time).
  • 1998-2000: A clearer version of the beginning sound effects, ending with two synth notes.
  • The 1997 variants and the 1999 bumpers contain sounds that correspond to the subject matter.

Legacy: Most of the idents are considered some of the scariest ever shown on television for their disturbing subject matter.

4th ID (2000-2004)


Visuals: On a dark-colored background (either dark blue, dark green, or brown, the Bravo "Horned O" is seen on an orange block, and each piece moves to make the complete logo. The text "BRAVO" in a different font is seen below the square.

Technique: 2D computer animation.

Audio: Some rhythmic music.


5th ID (2004-2005)


Visuals: A live-action city is seen either in an orange or blue shade. The Bravo "Horned O" is seen on the right side of the screen.

Technique: Live-action and 2D animation.

Audio: Some different rhythmic music.


6th ID (2005-27 September 2006)


Visuals: On an orange or blue background, there is the "BRAVO" wordmark. It then slides up to show the "Horned O" slowly zooming in on a dark background. After a while, the colored screen slides back in.

Technique: 2D animation.

Audio: A continuity announcer.


7th ID (28 September 2006-January 2010)


Visuals: After a random line appears, always followed by the tag "Since 1985", the Bravo logo (with a different wordmark font this time) appears in place of the line. Sometimes, the wordmark and tagline appear together, then disappear and the "Horned O" forms in the center-right.

Technique: 2D animation. Designed by Artillery Design and Spin.

Audio: None, or a man saying "Bravo".


8th ID (January-24 May 2010)


Visuals: On a landscape or close-up background, the Bravo "Horned O" grows out of the center, with a scene from a Bravo show superimposed into it. "BRAVO" also appears smaller below the "O".

Technique: Live-action and 2D animation.

Audio: A dim action-based sting.


9th ID (25 May 2010-1 January 2011)


Visuals: The Bravo logo appears in 3D in front of live-action footage, reflecting the scenery like a glass mirror. Within the footage, the slogan "HOME OF THE BRAVE" can be seen.

Technique: Live-action and CGI.

Audio: A different action-based sting.

10th ID (Final Signoff, 1 January 2011)


NOTE: On the video, the logo plays at 2:25.

Visuals: On a white background, the Bravo logo in 3D is on the right and the text:

BRAVO
HOME OF THE BRAVE

is on the bottom left. Above the Bravo text, there is a note saying that Bravo has ended broadcasting. The first line is in orange, with the rest in white, inside a black marker.

Technique: CGI.

Audio: None.

Availability: Only appeared when Bravo ceased broadcasting on New Year's Day of 2011.

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