Bravo: Difference between revisions
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{{PageCredits|description=Jcagraphiclibrary and Stevethemeave|capture=Prodigy012 and Stevethemeave|edits=Jcagraphiclibrary, BaldiBasicsFan, EliasTheLogoRemaker, PM pinter, Stevethemeave, Prodigy012, AlmightyKingPrawn, Hb1290, TVB, TheRealMarcel2000, and SuperMax124}}{{NSFW|reason=Disturbing imagery and violence (4th logo)}}{{DescriptionsIncomplete}} |
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{{PageCredits|description=Jcagraphiclibrary Stevethemeave, Sonicfan19198282|capture=Prodigy012, Stevethemeave, Sonicfan19198282|edits=Jcagraphiclibrary, BaldiBasicsFan, EliasTheLogoRemaker, Dison, Stevethemeave, AlmightyKingPrawn, Hb1290, TVB, TheRealMarcel2000, SuperMax124 and Luke2505}} |
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{{Infobox company |
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| name = Bravo |
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| image = Bravo (2010).png |
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| founded = 20 December 1985 |
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| parent = Living TV Group |
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| defunct = 1 January 2011 |
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| fate = Parent company folded into BSkyB |
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}} |
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===Background=== |
===Background=== |
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'''Bravo''' was a TV channel operating in the United Kingdom. When launched in 1985, it was only transmitted on cable TV. In 1993, it then progressed to the Astra Satellite. The programming of the channel started out as a vintage movie channel, before changing in 1997 to adult male-oriented shows. In 2010, Living TV Group was folded into [[Sky Channel/Sky One |
'''Bravo''' was a TV channel operating in the United Kingdom. When launched in 1985, it was only transmitted on cable TV. In 1993, it then progressed to the Astra Satellite. The programming of the channel started out as a vintage movie channel, before changing in 1997 to adult male-oriented shows. In 2010, Living TV Group was folded into [[Sky Channel/Sky One|BSkyB]]. As a result, Bravo closed down. |
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{{ImageTOC |
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=== 1st Logo (December 20, 1985-1991) === |
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|A918e6c0bfd1987eba3b36f3ab33f647.png|1st ID (1991-January 1997) |
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'''Logo:''' TBA. |
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|LelFmz_N4JCx5FcozHWt9w7055.jpeg.jpg|2nd ID (January-3 February 1997) |
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|SnapShot(0).jpg|3rd ID (3 February 1997-2000) |
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|SnapShot(8).jpg|4th ID (2000-2004) |
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|SnapShot(11).jpg|5th ID (2004-2005) |
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||6th ID (2005-27 September 2006) |
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||7th ID (28 September 2006-January 2010) |
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|BAMMA Variant.png|8th ID (January-24 May 2010) |
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||9th ID (25 May 2010-1 January 2011) |
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|Bravo (final sign off, New Year 2011).jpg|10th ID (Final Signoff, 1 January 2011) }} |
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===1st ID (1991-January 1997)=== |
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'''FX/SFX:''' TBA. |
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<gallery mode="packed" heights="200"> |
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'''Music/Sounds:''' TBA. |
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'''Availability:''' Extinct. |
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===2nd Logo (1991-January 1997)=== |
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<gallery mode="packed" heights="180"> |
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A918e6c0bfd1987eba3b36f3ab33f647.png |
A918e6c0bfd1987eba3b36f3ab33f647.png |
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8ad04ff65eca0ab9971f6127192ae352.png |
8ad04ff65eca0ab9971f6127192ae352.png |
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De3349b54a01989892a6565113e1852d.png |
De3349b54a01989892a6565113e1852d.png |
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</gallery> |
</gallery> |
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{{YouTube|id=U-XYXe1n7jA|id2=pwA9Wx8Piuc|id3=S7D66PiHS9w}} |
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'''Nickname:''' "The Tower" |
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''' |
'''Visuals:''' The screen zooms out from the top of a building, and as it does so, radiowaves come out of a radio tower attached to the building, and two searchlights are seen. When the pan stops, an oval zooms towards the camera, and some more radiowaves make the logo. When complete, the black text "'''BRAVO'''" appears inside a white oval, forming from the "A" surging the letters in. |
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'''Variants:''' |
'''Variants:''' |
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* There is a bumper-length version situated either on a black background (for black-and-white films) or the sky background from the main ident. |
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*There is a shorter version. |
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** A variant of this was shown before airings of ''Twin Peaks'', where the oval fades mid-animation to the mountain scenery from the series and the ''Twin Peaks'' logo appears inside it. |
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*Sometimes, an even shorter version of the logo plays on a cloudy or black background (for black-and-white films). |
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''' |
'''Technique:''' A mix of detailed modeling work and 2D animation, directed by Rob Kelly at Lambie-Nairn. |
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''' |
'''Audio:''' An orchestral fanfare that becomes more majestic as the logo appears, indicated by a thunderbolt. |
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'''Audio Variant:''' The short version has a calmer horn rendition of the main fanfare, sometimes followed by a continuity announcer. |
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'''Availability:''' Extinct. |
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===2nd ID (January-3 February 1997)=== |
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'''Editor's Note:''' The radiowaves may look like thunderbolts, and the searchlights may look primitive, but this was advanced animation for the mid 1990's. The short versions of the logo look much more outdated, but this was to indicate the vintage-based programming of the channel during the time. |
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<gallery mode="packed" heights="200"> |
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LelFmz_N4JCx5FcozHWt9w7055.jpeg.jpg |
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</gallery> |
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{{YouTube|id=fpOJGX_wZ-U}} |
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'''Visuals:''' The screen zooms through a time-warping background, which changes colors throughout. Then everything goes black. After a second, a black Bravo logo zooms towards the camera, and the background gently fades colors. |
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===3rd Logo (January-February 3, 1997)=== |
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[[File:LelFmz_N4JCx5FcozHWt9w7055.jpeg.jpg|center|350px]] |
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'''Nickname:''' "Time Warp Television" |
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'''Technique:''' 2D computer animation. |
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'''Logo:''' We zoom through a time-warping background, which changes colors throughout. Then everything goes black. After a second, a black Bravo logo zooms towards us, and the background gently fades colors. |
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''' |
'''Audio:''' A rising dramatic crescendo that builds into a peaceful synth hum. |
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'''Availability:''' This was used to indicate the departure of the channel's original vintage movie programming and the shift to the more adult-oriented shows. |
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'''Music/Sounds:''' A rising dramatic crescendo that builds into a nice peaceful synth hum. |
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===3rd ID (3 February 1997-2000)=== |
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'''Availability:''' Extinct. This was used to indicate the departure of the channel's original vintage movie programming to the more adult-oriented shows. |
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'''Editor's Note:''' The time-warping sequence may thrill some and would also surprise those who were expecting the normal 1991 idents at the time. |
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===4th Logo (February 3, 1997-2000)=== |
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<gallery mode="packed" heights="180"> |
<gallery mode="packed" heights="180"> |
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Blue transition.png|Blue transition that appears before (or sometimes after) the live-action sequences |
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SnapShot(0).jpg|Blue/orange generic |
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SnapShot(3).jpg|Pink/orange generic |
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SnapShot(2).jpg|Orange/teal generic |
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SnapShot(1).jpg|Teal/orange generic |
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SnapShot(5).jpg|Blue background |
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SnapShot(6).jpg|Green background |
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SnapShot(7).jpg|Orange background |
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</gallery> |
</gallery> |
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{{spoiler|{{YouTube|id=XxgIjzyq2fE}}}} |
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'''Nickname:''' "An Altered Species of Television" |
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''' |
'''Visuals:''' Over a black background, fires appear originating from the center of the screen, progressively growing and then dimming. Afterward, many other fires start around the screen (in varying shades of red, blue, and orange), and at the same time, the outline of a horned "O" appears. A big blue fire shrinks in size (as if it were absorbed), and then an explosion occurs, with the entire "O" burning with alternating blue and red/orange colors. At the same time, the text "'''bravo'''" appears as it gets filled up with fire, and the logo either fades out seconds later or ends instantly. |
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'''Trivia:''' These |
'''Trivia:''' These idents won the Royal Television Society Craft & Design Award for Best Channel Idents in 1997. |
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'''Variants:''' |
'''Variants:''' |
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*During the 1997-1998 "horror channel" era, there were several variants to go along with the generic logo, most of which showed unsettling content |
* During the 1997-1998 "horror channel" era, there were several variants to go along with the generic logo, most of which showed unsettling content. These live-action sequences would appear from a blue smoky transition from an opening iris transition, with a few expectations. The variants include: |
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**''<u>Cat in Cage:</u>'' |
** ''<u>Cat in Cage:</u>'' There is multiple shots of a cat shown inside of a cage, which is shaking. |
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**''<u>Cheese Grater:</u>'' The variant starts from underneath the grater. Through its holes, a girl can be seen briefly. The scene then cuts to the girl licking the cheese grater (albeit the footage is played backwards so it doesn't look like she's ''actually'' licking the cheese grater). The girl then widens her eyes a split second before the logo appears. |
** ''<u>Cheese Grater:</u>'' The variant starts from underneath the grater. Through its holes, a girl can be seen briefly. The scene then cuts to the girl licking the cheese grater (albeit the footage is played backwards so it doesn't look like she's ''actually'' licking the cheese grater). The girl then widens her eyes a split second before the logo appears. |
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**''<u>Criminal:</u>'' A female criminal comes in from the right to take her standard mugshots. As she smiles, a closeup appears and her gnarly teeth are visible. |
** ''<u>Criminal:</u>'' A female criminal comes in from the right to take her standard mugshots. As she smiles, a closeup appears and her gnarly teeth are visible. |
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**''<u>Enjoy Yourself:</u>'' A woman is seen sucking her big toe and is touching herself around. The camera pans back and the woman says "Enjoy Yourself." in a seductive tone. |
** ''<u>Enjoy Yourself:</u>'' A woman is seen sucking her big toe and is touching herself around. The camera pans back and the woman says "Enjoy Yourself." in a seductive tone. |
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**<u>''Eyeballs:''</u> A closeup of eyeballs inside a |
** <u>''Eyeballs:''</u> A closeup of eyeballs inside a gold liquid is shown. The shot then backs out to reveal a fork taking one out of the jar. |
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**''<u>Goldfish:</u>'' A goldfish is seen inside a blender. The blender is then heard whirring.* |
** ''<u>Goldfish:</u>'' A goldfish is seen inside a blender. The blender is then heard whirring. * |
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**''<u>Maggots:</u>'' A closeup of maggots can be seen. The shot then backs out to reveal they are all inside of a bowl. A spoon is also shown, making it look like cereal. |
** ''<u>Maggots:</u>'' A closeup of maggots can be seen. The shot then backs out to reveal they are all inside of a bowl. A spoon is also shown, making it look like cereal. |
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**''<u>Mental Asylum:</u>'' A guy is seen in a mental asylum chair and he starts shaking his head like crazy. |
** ''<u>Mental Asylum:</u>'' A guy is seen in a mental asylum chair and he starts shaking his head like crazy. |
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**''<u>Piercing:</u>'' A close-up of a pierced belly button is shown. |
** ''<u>Piercing:</u>'' A close-up of a pierced belly button is shown. |
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**<u>''Rabbit Farm:''</u> A group of rabbits is shown minding their own business until a grenade falls and explodes.* |
** <u>''Rabbit Farm:''</u> A group of rabbits is shown minding their own business until a grenade falls and explodes. * |
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**''<u>Screwhead I:</u>'' A guy with screws on his head goes crazy as the screen flashes. A flathead screwdriver is also shown. |
** ''<u>Screwhead I:</u>'' A guy with screws on his head goes crazy as the screen flashes. A flathead screwdriver is also shown. |
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**''<u>Screwhead II:</u>'' The same screwhead appears once more to speak and shake his head around. |
** ''<u>Screwhead II:</u>'' The same screwhead appears once more to speak and shake his head around. |
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**''<u>Shaving:</u>'' A woman is shown in a mirror humming to herself while shaving. |
** ''<u>Shaving:</u>'' A woman is shown in a mirror humming to herself while shaving. |
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**''<u>Toilet:</u>'' A dirty bathroom is seen and a dirty toilet brush falls in its stand. |
** ''<u>Toilet:</u>'' A dirty bathroom is seen and a dirty toilet brush falls in its stand. |
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** ''<u>Stitches:</u>'' There is a woman with her mouth stitched shut, muffling as the screen flashes. |
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**Extra variations included a doctor (who wears a wrestler's costume and puts on {{color|yellow}} gloves), a 3x3 grid blowtorch of different fire colors, a bobbing {{color|purple}} slime, and a man being revealed from the closet. |
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** Extra variations included a doctor (who wears a wrestler's costume and puts on gold gloves), a 3x3 grid blowtorch of different fire colors, a bobbing purple slime, and a man being revealed from the closet. |
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<nowiki>*</nowiki> The blue smoky transition appears after the live action, due to the violent nature implied in the subject matter. |
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<nowiki>*</nowiki> The blue smoky transition appears after the live action sequence, due to the violent nature implied in the subject matter. |
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*Later during this era, the generic logos would either appear on a {{color|blue}}, {{color|green}}, or {{color|orange}} background. |
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* From 1998 onwards, the generic logos would either appear on a blue, green, or orange background. |
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*There were also short bumpers at the time that would appear during adverts. Instead of the generic Bravo logo appearing, it would appear within the bumper. These bumpers include: |
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* There were also <u>short bumpers</u> at the time that would appear during adverts. Instead of the generic Bravo logo appearing, it would appear within the bumper. These bumpers include: |
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**''<u>Alcohol:</u>'' A bartender brings out a bottle of alcohol in front of the camera. The camera then zooms in to reveal some sort of object inside the bottle, which then morphs into the Bravo "Horned O". |
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**''<u> |
** ''<u>Alcohol:</u>'' A bartender brings out a bottle of alcohol in front of the camera. The camera then zooms in to reveal some sort of object inside the bottle, which then morphs into the Bravo "Horned O". |
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**<u> |
** ''<u>Beermat:</u>'' A hand is shown taking a glass of beer off of a beermat, spilling some in the process. The camera then pans over to it as the horns appear on the beermat. |
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** |
** <u>''Fingerprint:''</u> A convict's hands are shown in handcuffs followed by a police cap are shown. A form is then shown as well and the Bravo "Horned O" logo is stamped onto the form in the style of a fingerprint. |
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**''<u> |
** ''<u>Sperm:</u>'' A bunch of sperm cells are seen squirming. The screen pans out to reveal several orange sperm cells forming the Bravo "Horned O" logo. |
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** ''<u>Tattoo:</u>'' A muscular man takes his shirt off then turns around, then a circle tattoo is revealed on his right arm, which then turns into the "Horned O" logo. |
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*When [[Trouble]] (as a block on Bravo) ended for the day, its 2nd logo faded into this one. |
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''' |
'''Technique:''' Live-action with practical effects. This set was designed by Red Pepper Film Company as an "alternative species of television". |
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'''Audio:''' |
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'''Music/Sounds:''' When this came out in 1997, the sound effects started with a waving synth and fire sound effects, then an explosion sound ending with a waterphone effect (actually the very same sound effect used in ''Gordon Ramsay's Hell's Kitchen'' whenever tensions arise; this was probably a stock sound effect at the time). Starting in 1998, a clearer version of the beginning sound effects plays finally ending with two synth notes. The 1997 variants and the 1999 bumpers contain sounds that correspond to the subject matter. |
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* 1997-1998: A waving synth and fire sound effects, then an explosion sound ending with a waterphone effect (the very same sound effect used in ''Gordon Ramsay's Hell's Kitchen'' whenever tensions arise; this was probably a stock sound effect at the time). |
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* 1998-2000: A clearer version of the beginning sound effects, ending with two synth notes. |
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* The 1997 variants and the 1999 bumpers contain sounds that correspond to the subject matter. |
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'''Legacy:''' Most of the idents are considered some of the scariest ever shown on television for their disturbing subject matter. |
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'''Availability:''' Extinct. |
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===4th ID (2000-2004)=== |
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'''Editor's Note:''' The live-action startups will unnerve quite a lot of viewers who are unaware, and some may find the waterphone sound effect scary. The 1997 variants can range from mildly disturbing to extremely disturbing content to the point of being obscene. The rabbit farm and goldfish variants will almost certainly upset animal lovers. These idents are absolutely not appropriate to show on television and stand as some of the scariest idents of all time. The 1999 bumpers on the other hand are not that scary. |
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<gallery mode="packed" heights="200"> |
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SnapShot(8).jpg |
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</gallery> |
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{{YouTube|id=rcZ-Fh3y-QQ|id2=wYXwtcQ1JZo|id3=xGuAoXrN-SE}} |
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'''Visuals:''' On a dark-colored background (either dark blue, dark green, or brown, the Bravo "Horned O" is seen on an orange block, and each piece moves to make the complete logo. The text "'''BRAVO'''" in a different font is seen below the square. |
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===5th Logo (2000-2004)=== |
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[[File:SnapShot(8).jpg|center|350px]] |
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'''Logo:''' On a dark-colored background (either {{color|darkblue|dark blue}}, {{color|darkgreen|dark green}}, or {{color|brown}}, the Bravo "Horned O" is seen on an {{color|orange}} block, and each piece moves to make the complete logo. The text "'''BRAVO'''" is seen below the square. |
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'''Technique:''' 2D computer animation. |
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'''FX/SFX:''' Bold, blocky animations made to fit the "lads culture". Quite smooth animation, but much simpler than the last logo. |
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''' |
'''Audio:''' Some rhythmic music. |
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'''Availability:''' Extinct, like the other logos. |
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===5th ID (2004-2005)=== |
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<gallery mode="packed" heights="200"> |
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SnapShot(11).jpg |
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</gallery> |
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{{YouTube|id=ia8iHUXujzk}} |
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'''Visuals:''' A live-action city is seen either in an orange or blue shade. The Bravo "Horned O" is seen on the right side of the screen. |
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===6th Logo (2004-2005)=== |
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[[File:SnapShot(11).jpg|center|350px]] |
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'''Logo:''' A live-action city is seen either in an {{color|orange}} or {{color|blue}} shade. The Bravo "Horned O" is seen on the right side of the screen. |
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''' |
'''Technique:''' Live-action and 2D animation. |
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''' |
'''Audio:''' Some different rhythmic music. |
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'''Availability:''' Extinct. |
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===6th ID (2005-27 September 2006)=== |
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{{YouTube|id=GqmZmcPqbGw|id2=j7d2hTa7P04}} |
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'''Visuals:''' On an orange or blue background, there is the "'''BRAVO'''" wordmark. It then slides up to show the "Horned O" slowly zooming in on a dark background. After a while, the colored screen slides back in. |
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=== 7th Logo (2005-September 27, 2006) === |
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'''Logo:''' TBA. |
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''' |
'''Technique:''' 2D animation. |
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''' |
'''Audio:''' A continuity announcer. |
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'''Availability:''' Extinct. |
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===7th ID (28 September 2006-January 2010)=== |
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{{YouTube|id=CFn5eat9f8A|id2=rQnjmxZRD3E|id3=Dqz2vndPb10}} |
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'''Visuals:''' After a random line appears, always followed by the tag "Since 1985", the Bravo logo (with a different wordmark font this time) appears in place of the line. Sometimes, the wordmark and tagline appear together, then disappear and the "Horned O" forms in the center-right. |
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=== 8th Logo (September 28, 2006-January 2010) === |
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'''Nickname:''' "Entertaining Men Since 1985" |
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'''Technique:''' 2D animation. Designed by Artillery Design and Spin. |
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'''Logo:''' TBA. |
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''' |
'''Audio:''' None, or a man saying "Bravo". |
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'''Music/Sounds:''' None. |
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'''Availability:''' Extinct. |
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===8th ID (January-24 May 2010)=== |
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<gallery mode="packed" heights="170"> |
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BAMMA Variant.png|''BAMMA'' variant |
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Deadliest Man Variant.png|''Danny Dyer's Deadliest Men'' variant |
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Dog the Bounty Hunter Variant.png|''Dog the Bounty Hunter'' variant |
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Rally Variant.png|''King of Cars'' variant |
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Sons of Anarchy Variant.png|''Sons of Anarchy'' variant |
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The Unit.png|''The Unit'' variant |
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World's Strongest Men Variant.png|''World's Strongest Man'' variant |
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</gallery> |
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{{YouTube|id=4bqBVu6pnPk}} |
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'''Visuals:''' On a landscape or close-up background, the Bravo "Horned O" grows out of the center, with a scene from a Bravo show superimposed into it. "BRAVO" also appears smaller below the "O". |
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'''Technique:''' Live-action and 2D animation. |
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=== 9th Logo (January-May 24, 2010) === |
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<gallery mode="packed" heights="160"> |
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File:BAMMA Variant.png|''BAMMA'' variant |
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File:Deadliest Man Variant.png|''Danny Dyer's Deadliest Men'' variant |
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File:Dog the Bounty Hunter Variant.png|''Dog the Bounty Hunter'' variant |
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File:Rally Variant.png|''King of Cars'' variant |
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File:Sons of Anarchy Variant.png|''Sons of Anarchy'' variant |
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File:The Unit.png|''The Unit'' variant |
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File:World's Strongest Men Variant.png|''World's Strongest Man'' variant |
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</gallery> |
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'''Logo:''' Depends on the variants: |
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'''Audio:''' A dim action-based sting. |
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* ''BAMMA'': TBA. |
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* ''Danny Dyer's Deadliest Men'': TBA. |
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* ''Dog the Bounty Hunter'': TBA. |
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* ''King of Cars'': TBA. |
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* ''Sons of Anarchy'': TBA. |
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* ''The Unit'': TBA. |
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* ''World's Strongest Man'': TBA. |
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'''FX/SFX:''' Live action and 2D animation. |
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'''Music/Sounds:''' TBA. |
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===9th ID (25 May 2010-1 January 2011)=== |
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'''Availability:''' Extinct. |
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{{YouTube|id=36vQH9wlbYE}} |
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'''Visuals:''' The Bravo logo appears in 3D in front of live-action footage, reflecting the scenery like a glass mirror. Within the footage, the slogan "HOME OF THE BRAVE" can be seen. |
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. |
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'''Technique:''' Live-action and CGI. |
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=== 10th Logo (May 25, 2010-January 1, 2011) === |
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'''Nickname:''' "Home of the Brave" |
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''' |
'''Audio:''' A different action-based sting. |
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===10th ID (Final Signoff, 1 January 2011)=== |
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<gallery mode="packed" heights="170"> |
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File:Bravo (final sign off, New Year 2011).jpg |
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</gallery> |
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{{YouTube|id=lWVGACdYVCQ}} |
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'''NOTE:''' On the video, the logo plays at 2:25. |
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'''FX/SFX:''' Live-action and CGI animation. |
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'''Visuals:''' On a white background, the Bravo logo in 3D is on the right and the text: |
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'''Music/Sounds:''' TBA. |
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<center> BRAVO </center> |
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<center> HOME OF THE BRAVE </center> |
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is on the bottom left. Above the Bravo text, there is a note saying that Bravo has ended broadcasting. The first line is in orange, with the rest in white, inside a black marker. |
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''' |
'''Technique:''' CGI. |
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'''Audio:''' None. |
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'''Availability:''' Only appeared when Bravo ceased broadcasting on New Year's Day of 2011. |
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[[Category: |
[[Category:Logos with content warnings for graphic violence]] |
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[[Category: |
[[Category:United Kingdom]] |
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[[Category: |
[[Category:Television idents]] |
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[[Category: |
[[Category:British television idents]] |
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[[Category:Sky Group]] |
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[[Category:Comcast]] |
[[Category:Comcast]] |
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[[Category:Logos made by Lambie-Nairn]] |
Latest revision as of 00:03, 29 August 2024
![]() | This article covers logos that contain graphic violence or gore. They are hidden behind spoilers. |
Jcagraphiclibrary Stevethemeave, Sonicfan19198282
Captures by
Prodigy012, Stevethemeave, Sonicfan19198282
Editions by
Jcagraphiclibrary, BaldiBasicsFan, EliasTheLogoRemaker, Dison, Stevethemeave, AlmightyKingPrawn, Hb1290, TVB, TheRealMarcel2000, SuperMax124 and Luke2505
Background
Bravo was a TV channel operating in the United Kingdom. When launched in 1985, it was only transmitted on cable TV. In 1993, it then progressed to the Astra Satellite. The programming of the channel started out as a vintage movie channel, before changing in 1997 to adult male-oriented shows. In 2010, Living TV Group was folded into BSkyB. As a result, Bravo closed down.
1st ID (1991-January 1997)
Visuals: The screen zooms out from the top of a building, and as it does so, radiowaves come out of a radio tower attached to the building, and two searchlights are seen. When the pan stops, an oval zooms towards the camera, and some more radiowaves make the logo. When complete, the black text "BRAVO" appears inside a white oval, forming from the "A" surging the letters in.
Variants:
- There is a bumper-length version situated either on a black background (for black-and-white films) or the sky background from the main ident.
- A variant of this was shown before airings of Twin Peaks, where the oval fades mid-animation to the mountain scenery from the series and the Twin Peaks logo appears inside it.
Technique: A mix of detailed modeling work and 2D animation, directed by Rob Kelly at Lambie-Nairn.
Audio: An orchestral fanfare that becomes more majestic as the logo appears, indicated by a thunderbolt.
Audio Variant: The short version has a calmer horn rendition of the main fanfare, sometimes followed by a continuity announcer.
2nd ID (January-3 February 1997)
Visuals: The screen zooms through a time-warping background, which changes colors throughout. Then everything goes black. After a second, a black Bravo logo zooms towards the camera, and the background gently fades colors.
Technique: 2D computer animation.
Audio: A rising dramatic crescendo that builds into a peaceful synth hum.
Availability: This was used to indicate the departure of the channel's original vintage movie programming and the shift to the more adult-oriented shows.
3rd ID (3 February 1997-2000)
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Blue transition that appears before (or sometimes after) the live-action sequences
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Blue/orange generic
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Pink/orange generic
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Orange/teal generic
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Teal/orange generic
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Blue background
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Green background
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Orange background
Visuals: Over a black background, fires appear originating from the center of the screen, progressively growing and then dimming. Afterward, many other fires start around the screen (in varying shades of red, blue, and orange), and at the same time, the outline of a horned "O" appears. A big blue fire shrinks in size (as if it were absorbed), and then an explosion occurs, with the entire "O" burning with alternating blue and red/orange colors. At the same time, the text "bravo" appears as it gets filled up with fire, and the logo either fades out seconds later or ends instantly.
Trivia: These idents won the Royal Television Society Craft & Design Award for Best Channel Idents in 1997.
Variants:
- During the 1997-1998 "horror channel" era, there were several variants to go along with the generic logo, most of which showed unsettling content. These live-action sequences would appear from a blue smoky transition from an opening iris transition, with a few expectations. The variants include:
- Cat in Cage: There is multiple shots of a cat shown inside of a cage, which is shaking.
- Cheese Grater: The variant starts from underneath the grater. Through its holes, a girl can be seen briefly. The scene then cuts to the girl licking the cheese grater (albeit the footage is played backwards so it doesn't look like she's actually licking the cheese grater). The girl then widens her eyes a split second before the logo appears.
- Criminal: A female criminal comes in from the right to take her standard mugshots. As she smiles, a closeup appears and her gnarly teeth are visible.
- Enjoy Yourself: A woman is seen sucking her big toe and is touching herself around. The camera pans back and the woman says "Enjoy Yourself." in a seductive tone.
- Eyeballs: A closeup of eyeballs inside a gold liquid is shown. The shot then backs out to reveal a fork taking one out of the jar.
- Goldfish: A goldfish is seen inside a blender. The blender is then heard whirring. *
- Maggots: A closeup of maggots can be seen. The shot then backs out to reveal they are all inside of a bowl. A spoon is also shown, making it look like cereal.
- Mental Asylum: A guy is seen in a mental asylum chair and he starts shaking his head like crazy.
- Piercing: A close-up of a pierced belly button is shown.
- Rabbit Farm: A group of rabbits is shown minding their own business until a grenade falls and explodes. *
- Screwhead I: A guy with screws on his head goes crazy as the screen flashes. A flathead screwdriver is also shown.
- Screwhead II: The same screwhead appears once more to speak and shake his head around.
- Shaving: A woman is shown in a mirror humming to herself while shaving.
- Toilet: A dirty bathroom is seen and a dirty toilet brush falls in its stand.
- Stitches: There is a woman with her mouth stitched shut, muffling as the screen flashes.
- Extra variations included a doctor (who wears a wrestler's costume and puts on gold gloves), a 3x3 grid blowtorch of different fire colors, a bobbing purple slime, and a man being revealed from the closet.
* The blue smoky transition appears after the live action sequence, due to the violent nature implied in the subject matter.
- From 1998 onwards, the generic logos would either appear on a blue, green, or orange background.
- There were also short bumpers at the time that would appear during adverts. Instead of the generic Bravo logo appearing, it would appear within the bumper. These bumpers include:
- Alcohol: A bartender brings out a bottle of alcohol in front of the camera. The camera then zooms in to reveal some sort of object inside the bottle, which then morphs into the Bravo "Horned O".
- Beermat: A hand is shown taking a glass of beer off of a beermat, spilling some in the process. The camera then pans over to it as the horns appear on the beermat.
- Fingerprint: A convict's hands are shown in handcuffs followed by a police cap are shown. A form is then shown as well and the Bravo "Horned O" logo is stamped onto the form in the style of a fingerprint.
- Sperm: A bunch of sperm cells are seen squirming. The screen pans out to reveal several orange sperm cells forming the Bravo "Horned O" logo.
- Tattoo: A muscular man takes his shirt off then turns around, then a circle tattoo is revealed on his right arm, which then turns into the "Horned O" logo.
- When Trouble (as a block on Bravo) ended for the day, its 2nd logo faded into this one.
Technique: Live-action with practical effects. This set was designed by Red Pepper Film Company as an "alternative species of television".
Audio:
- 1997-1998: A waving synth and fire sound effects, then an explosion sound ending with a waterphone effect (the very same sound effect used in Gordon Ramsay's Hell's Kitchen whenever tensions arise; this was probably a stock sound effect at the time).
- 1998-2000: A clearer version of the beginning sound effects, ending with two synth notes.
- The 1997 variants and the 1999 bumpers contain sounds that correspond to the subject matter.
Legacy: Most of the idents are considered some of the scariest ever shown on television for their disturbing subject matter.
4th ID (2000-2004)
Visuals: On a dark-colored background (either dark blue, dark green, or brown, the Bravo "Horned O" is seen on an orange block, and each piece moves to make the complete logo. The text "BRAVO" in a different font is seen below the square.
Technique: 2D computer animation.
Audio: Some rhythmic music.
5th ID (2004-2005)
Visuals: A live-action city is seen either in an orange or blue shade. The Bravo "Horned O" is seen on the right side of the screen.
Technique: Live-action and 2D animation.
Audio: Some different rhythmic music.
6th ID (2005-27 September 2006)
Visuals: On an orange or blue background, there is the "BRAVO" wordmark. It then slides up to show the "Horned O" slowly zooming in on a dark background. After a while, the colored screen slides back in.
Technique: 2D animation.
Audio: A continuity announcer.
7th ID (28 September 2006-January 2010)
Visuals: After a random line appears, always followed by the tag "Since 1985", the Bravo logo (with a different wordmark font this time) appears in place of the line. Sometimes, the wordmark and tagline appear together, then disappear and the "Horned O" forms in the center-right.
Technique: 2D animation. Designed by Artillery Design and Spin.
Audio: None, or a man saying "Bravo".
8th ID (January-24 May 2010)
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BAMMA variant
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Danny Dyer's Deadliest Men variant
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Dog the Bounty Hunter variant
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King of Cars variant
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Sons of Anarchy variant
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The Unit variant
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World's Strongest Man variant
Visuals: On a landscape or close-up background, the Bravo "Horned O" grows out of the center, with a scene from a Bravo show superimposed into it. "BRAVO" also appears smaller below the "O".
Technique: Live-action and 2D animation.
Audio: A dim action-based sting.
9th ID (25 May 2010-1 January 2011)
Visuals: The Bravo logo appears in 3D in front of live-action footage, reflecting the scenery like a glass mirror. Within the footage, the slogan "HOME OF THE BRAVE" can be seen.
Technique: Live-action and CGI.
Audio: A different action-based sting.
10th ID (Final Signoff, 1 January 2011)
NOTE: On the video, the logo plays at 2:25.
Visuals: On a white background, the Bravo logo in 3D is on the right and the text:
is on the bottom left. Above the Bravo text, there is a note saying that Bravo has ended broadcasting. The first line is in orange, with the rest in white, inside a black marker.
Technique: CGI.
Audio: None.
Availability: Only appeared when Bravo ceased broadcasting on New Year's Day of 2011.