Calbee: Difference between revisions
The descriptions are good, except for the Availability sections. Please give some examples of where the tag can be found. If you can't find the name of the ad, at least briefly describe what it consists of. |
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{{PageCredits|compiled=LogoS4You|capture=LogoS4You|edits=TrademarkMagic04 and AUnnamedDragon}}
{{Infobox company|founded=
===Background===
'''Calbee, Inc.''' (カルビー株式会社, ''Karubī Kabushiki-gaisha'') is a Japanese snack food maker. It was founded on
{{ImageTOC
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|Calbee (2016).jpeg|3rd Tag (2016-2018)
|Calbee (2020).jpeg|4th Tag (2018-2022)
|Calbee (2022).png|5th Tag (2022 November 30-)
}}
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File:Calbee (Unknown, possibly 2006).png|16x9 closing variant
</gallery>
'''
*'''Opening:''' On a black background with a spotlight, the Calbee logo, which is the red word "{{color|red|'''''Calbee'''''}}", slides in from the left of the screen and stops in the center, with a shadow before the logo.
*'''
'''Variants:'''
*At <u>the end of some commercials</u>, the "{{color|red|'''''e'''''}}"s jump slower.▼
*On <u>16x9 commercials</u>, the closing variant's background is horizontally stretched to fit the aspect ratio. The Calbee logo is also flat and in a darker shade of
▲*At the end of some commercials, the "{{color|red|'''''e'''''}}"s jump slower.
▲*On 16x9 commercials, the closing variant's background is horizontally stretched to fit the aspect ratio. The Calbee logo is also flat and in a darker shade of {{color|red}}, and further away from the screen.
'''Technique:''' CGI or (in the case of the 16x9 version) 2D animation.
'''
*'''Opening:''' Just a whistling sound.
*'''Closing:''' A female choir singing "Calbeeee..." and 2 drum beats.
'''Availability:'''
===2nd Tag (2007-2016)===
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</gallery>
'''
'''Technique:''' 2D animation.
'''
'''
'''Availability:'''
===3rd Tag (2016-2018)===
<gallery mode="packed" widths="225" heights="225">
Calbee (2016).jpeg
Calbee Wings (2018) (From - Krisbee Krunchy advert).png|Calbee Wings variant
</gallery>
{{YouTube|id=ww_MfYrlDaU|t=28}}
'''
'''Technique:'''
'''
'''Availability:'''
===4th Tag (2018-2022)===
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</gallery>
'''
'''Variant:''' The position of the logo may vary. For instance, some commercials have the logo at the bottom of the screen.
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'''Technique:''' Live-action for the scene.
'''
'''Availability:'''
===5th Tag (November 30, 2022-)===
<gallery mode="packed" widths="225" heights="225">
Calbee (2022).png
</gallery>
'''
'''Variant:''' Again, the position of the logo may vary. For instance, some commercials have the logo in the center of the screen.
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'''Technique:''' Same as the previous tag.
'''
'''Availability:'''
[[Category:Commercial tags]]
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Latest revision as of 11:56, 9 August 2024
LogoS4You
Captures by
LogoS4You
Editions by
TrademarkMagic04 and AUnnamedDragon
Background
Calbee, Inc. (カルビー株式会社, Karubī Kabushiki-gaisha) is a Japanese snack food maker. It was founded on April 30, 1949, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its mainstay products "Kappa Ebisen" shrimp chips and "Saya-endo" snow pea crisps on September 18, 2007. Another popular snack they sell is potato fries, called "Jagabee". Its snacks are hugely popular in Asia and are well-known in the United States.
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| 1st Tag (1995-2007) | 2nd Tag (2007-2016) | 3rd Tag (2016-2018) | 4th Tag (2018-2022) | 5th Tag (2022 November 30-) |
1st Tag (1995-2007)
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Opening variant -
4x3 closing variant -
16x9 closing variant
.jpeg)
.png)
.png)
Visuals:
- Opening: On a black background with a spotlight, the Calbee logo, which is the red word "Calbee", slides in from the left of the screen and stops in the center, with a shadow before the logo.
- Closing: Over a white background, the logo starts with the Calbee logo. After a couple of seconds, both "e"s jump.
Variants:
- At the end of some commercials, the "e"s jump slower.
- On 16x9 commercials, the closing variant's background is horizontally stretched to fit the aspect ratio. The Calbee logo is also flat and in a darker shade of red, and further away from the screen.
Technique: CGI or (in the case of the 16x9 version) 2D animation.
Audio:
- Opening: Just a whistling sound.
- Closing: A female choir singing "Calbeeee..." and 2 drum beats.
Availability: Seen on commercials from the time such as "The Calbee Dog". The opening variant appeared at the beginning of commericals until at least 1998.
2nd Tag (2007-2016)
.png)
Visuals: On a white background, "掘りだそう、自然の力。" in brown folds in. It moves up, leaving room for the Calbee logo, which folds in.
Technique: 2D animation.
Audio: A re-recorded version of the theme without the drum beats.
Audio Variant: A two-note guitar theme plays on Calbee commercials from 2007 to 2010.
Availability: Seen on the "Return of the Calbee Dog" commercial, among other Calbee commercials of the era.
3rd Tag (2016-2018)
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Calbee Wings variant
.jpeg)
_(From_-_Krisbee_Krunchy_advert).png)
Visuals: This is simply the logo from before on a white background.
Technique: A still, digital image.
Audio: Same as the previous tag.
Availability: It can be seen on the "Gold Coin-Like Potato Chips Potato Deluxe" commercial.
4th Tag (2018-2022)
.jpeg)
Visuals: There is the Calbee logo over a scene of the commercial.
Variant: The position of the logo may vary. For instance, some commercials have the logo at the bottom of the screen.
Technique: Live-action for the scene.
Audio: Same as the previous tags.
Availability: Can be seen on the "Potato Deluxe" commercial from 2020.
5th Tag (November 30, 2022-)
.png)
Visuals: Almost the same as the previous tag, but with the Calbee logo from the 2nd tag, complete with the slogan, and in white.
Variant: Again, the position of the logo may vary. For instance, some commercials have the logo in the center of the screen.
Technique: Same as the previous tag.
Audio: Same as the previous tags.
Availability: It made its first known appearance on the "Staring from here ~ Earth" commercial.
