Calbee: Difference between revisions
imported>LogoS4You Created page with "'''Calbee, Inc.''' (カルビー株式会社, ''Karubī Kabushiki-gaisha'') is a Japanese snack food maker. It was founded on 30 April 1949, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its mainstay products "Kappa Ebisen" shrimp chips and "Saya-endo" snow pea crisps on 18 September 2007. Another popular snack they sell is potato fries, called "Jaga..." |
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{{PageCredits|compiled=LogoS4You|capture=LogoS4You|edits=TrademarkMagic04 and AUnnamedDragon}} |
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'''Calbee, Inc.''' (カルビー株式会社, ''Karubī Kabushiki-gaisha'') is a Japanese snack food maker. It was founded on 30 April 1949, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its mainstay products "Kappa Ebisen" shrimp chips and "Saya-endo" snow pea crisps on 18 September 2007. Another popular snack they sell is potato fries, called "Jagabee". Its snacks are hugely popular in Asia and are well-known in the United |
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{{Infobox company|founded=April 30, 1949 (74 years ago)|country=Chiyoda City, Tokyo, Japan|name=Calbee|founder=Shuji Ito and Takashi Matsuo}} |
{{Infobox company|founded=April 30, 1949 (74 years ago)|country=Chiyoda City, Tokyo, Japan|name=Calbee|founder=Shuji Ito and Takashi Matsuo}} |
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States.{{Draft}} |
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<!-- See AVID: Credits for a tutorial on adding credits --> |
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{{PageCredits|compiled=|description=|capture=|video=|edits=}} |
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===Background=== |
===Background=== |
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'''Calbee, Inc.''' (カルビー株式会社, ''Karubī Kabushiki-gaisha'') is a Japanese snack food maker. It was founded on April 30, 1949, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its mainstay products "Kappa Ebisen" shrimp chips and "Saya-endo" snow pea crisps on September 18, 2007. Another popular snack they sell is potato fries, called "Jagabee". Its snacks are hugely popular in Asia and are well-known in the United States. |
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The Calbee logo is in a white background. |
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==='''{{Ordinal|1}} Logo (1995-2006)'''=== |
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{{ImageTOC |
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<gallery widths="400" heights="400" mode="nolines"> |
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|Calbee (1995).png|1st Tag (1995-2007) |
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File:Screenshot 2023-05-22 211533.png |
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|Calbee (2007).png|2nd Tag (2007-2016) |
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</gallery>'''Logo: First we see the Calbee Logo in a white background, then the two e's jump.''' |
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|Calbee (2016).jpeg|3rd Tag (2016-2018) |
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<!-- Describe the visual aspects of the logo with as much detail as possible --> |
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|Calbee (2020).jpeg|4th Tag (2018-2022) |
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|Calbee (2022).png|5th Tag (2022 November 30-) |
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}} |
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===1st Tag (1995-2007)=== |
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<gallery widths="225" heights="225" mode="packed"> |
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File:Calbee (1995 B).jpeg|Opening variant |
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File:Calbee (1995).png|4x3 closing variant |
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File:Calbee (Unknown, possibly 2006).png|16x9 closing variant |
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</gallery> |
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'''Visuals:''' |
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*'''Opening:''' On a black background with a spotlight, the Calbee logo, which is the red word "{{color|red|'''''Calbee'''''}}", slides in from the left of the screen and stops in the center, with a shadow before the logo. |
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*'''Closing:''' Over a white background, the logo starts with the Calbee logo. After a couple of seconds, both "{{color|red|'''''e'''''}}"s jump. |
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'''Variants:''' |
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*At <u>the end of some commercials</u>, the "{{color|red|'''''e'''''}}"s jump slower. |
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*On <u>16x9 commercials</u>, the closing variant's background is horizontally stretched to fit the aspect ratio. The Calbee logo is also flat and in a darker shade of red, and further away from the screen. |
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'''Technique:''' CGI or (in the case of the 16x9 version) 2D animation. |
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'''Audio:''' |
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*'''Opening:''' Just a whistling sound. |
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*'''Closing:''' A female choir singing "Calbeeee..." and 2 drum beats. |
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'''Availability:''' Seen on commercials from the time such as "The Calbee Dog". The opening variant appeared at the beginning of commericals until at least 1998. |
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===2nd Tag (2007-2016)=== |
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<gallery mode="packed" widths="225" heights="225"> |
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File:Calbee (2007).png |
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</gallery> |
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'''Visuals:''' On a white background, "掘りだそう、自然の力。" in brown folds in. It moves up, leaving room for the Calbee logo, which folds in. |
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'''Technique:''' 2D animation. |
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'''Audio:''' A re-recorded version of the theme without the drum beats. |
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'''Audio Variant:''' A two-note guitar theme plays on Calbee commercials from 2007 to 2010. |
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'''Availability:''' Seen on the "Return of the Calbee Dog" commercial, among other Calbee commercials of the era. |
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===3rd Tag (2016-2018)=== |
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<gallery mode="packed" widths="225" heights="225"> |
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Calbee (2016).jpeg |
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Calbee Wings (2018) (From - Krisbee Krunchy advert).png|Calbee Wings variant |
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</gallery> |
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{{YouTube|id=ww_MfYrlDaU|t=28}} |
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'''Visuals:''' This is simply the logo from before on a white background. |
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'''Technique:''' A still, digital image. |
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'''Audio:''' Same as the previous tag. |
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'''Availability:''' It can be seen on the "Gold Coin-Like Potato Chips Potato Deluxe" commercial. |
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===4th Tag (2018-2022)=== |
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<gallery mode="packed" widths="225" heights="225"> |
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Calbee (2020).jpeg |
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</gallery> |
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'''Visuals:''' There is the Calbee logo over a scene of the commercial. |
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'''Variants:''' |
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'''Variant:''' The position of the logo may vary. For instance, some commercials have the logo at the bottom of the screen. |
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<!-- If there are variants of the logo, please add them here. Otherwise remove this section --> |
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'''Technique: |
'''Technique:''' Live-action for the scene. |
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<!-- Note: do not describe what's moving in the logo. See AVID:Tutorial Guide for more info and proper usage examples --> |
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'''Audio:''' Same as the previous tags. |
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'''Music/Sounds: Unknown.''' |
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<!-- Describe the music or sounds being heard in the logo --> |
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'''Music/Sounds Variants: Unknown.''' |
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<!-- If there are variants of the music or sounds, please add them here. Otherwise remove this section --> |
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'''Availability: |
'''Availability:''' Can be seen on the "Potato Deluxe" commercial from 2020. |
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<!-- State all primary sources that this logo could be found in --> |
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=== |
===5th Tag (November 30, 2022-)=== |
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<gallery mode=" |
<gallery mode="packed" widths="225" heights="225"> |
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Calbee (2022).png |
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File:Screenshot 2023-05-22 214417.png |
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</gallery> |
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</gallery>'''Logo: First we see both the words and Japanese letters going up. Then we see the Calbee logo twisting up.''' |
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''' |
'''Visuals:''' Almost the same as the previous tag, but with the Calbee logo from the 2nd tag, complete with the slogan, and in white. |
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'''Variant:''' Again, the position of the logo may vary. For instance, some commercials have the logo in the center of the screen. |
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'''Technique: None.''' |
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'''Technique:''' Same as the previous tag. |
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'''Music/Sounds: None.''' |
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'''Audio:''' Same as the previous tags. |
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'''Music/Sounds Variants: Two musical notes plays at the end of 2007-2010 Calbee commercials.''' |
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'''Availability:''' It made its first known appearance on the "Staring from here ~ Earth" commercial. |
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'''Availability: None.''' |
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[[Category:Commercial tags]] |
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=== '''3rd Logo (2016-2018)''' === |
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[[Category:Japanese commercial tags]] |
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[[Category:Japan]] |
Latest revision as of 11:56, 9 August 2024
LogoS4You
Captures by
LogoS4You
Editions by
TrademarkMagic04 and AUnnamedDragon
Background
Calbee, Inc. (カルビー株式会社, Karubī Kabushiki-gaisha) is a Japanese snack food maker. It was founded on April 30, 1949, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its mainstay products "Kappa Ebisen" shrimp chips and "Saya-endo" snow pea crisps on September 18, 2007. Another popular snack they sell is potato fries, called "Jagabee". Its snacks are hugely popular in Asia and are well-known in the United States.
Contents | ||||
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1st Tag (1995-2007) | 2nd Tag (2007-2016) | 3rd Tag (2016-2018) | 4th Tag (2018-2022) | 5th Tag (2022 November 30-) |
1st Tag (1995-2007)
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Opening variant
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4x3 closing variant
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16x9 closing variant
Visuals:
- Opening: On a black background with a spotlight, the Calbee logo, which is the red word "Calbee", slides in from the left of the screen and stops in the center, with a shadow before the logo.
- Closing: Over a white background, the logo starts with the Calbee logo. After a couple of seconds, both "e"s jump.
Variants:
- At the end of some commercials, the "e"s jump slower.
- On 16x9 commercials, the closing variant's background is horizontally stretched to fit the aspect ratio. The Calbee logo is also flat and in a darker shade of red, and further away from the screen.
Technique: CGI or (in the case of the 16x9 version) 2D animation.
Audio:
- Opening: Just a whistling sound.
- Closing: A female choir singing "Calbeeee..." and 2 drum beats.
Availability: Seen on commercials from the time such as "The Calbee Dog". The opening variant appeared at the beginning of commericals until at least 1998.
2nd Tag (2007-2016)
Visuals: On a white background, "掘りだそう、自然の力。" in brown folds in. It moves up, leaving room for the Calbee logo, which folds in.
Technique: 2D animation.
Audio: A re-recorded version of the theme without the drum beats.
Audio Variant: A two-note guitar theme plays on Calbee commercials from 2007 to 2010.
Availability: Seen on the "Return of the Calbee Dog" commercial, among other Calbee commercials of the era.
3rd Tag (2016-2018)
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Calbee Wings variant
Visuals: This is simply the logo from before on a white background.
Technique: A still, digital image.
Audio: Same as the previous tag.
Availability: It can be seen on the "Gold Coin-Like Potato Chips Potato Deluxe" commercial.
4th Tag (2018-2022)
Visuals: There is the Calbee logo over a scene of the commercial.
Variant: The position of the logo may vary. For instance, some commercials have the logo at the bottom of the screen.
Technique: Live-action for the scene.
Audio: Same as the previous tags.
Availability: Can be seen on the "Potato Deluxe" commercial from 2020.
5th Tag (November 30, 2022-)
Visuals: Almost the same as the previous tag, but with the Calbee logo from the 2nd tag, complete with the slogan, and in white.
Variant: Again, the position of the logo may vary. For instance, some commercials have the logo in the center of the screen.
Technique: Same as the previous tag.
Audio: Same as the previous tags.
Availability: It made its first known appearance on the "Staring from here ~ Earth" commercial.