Calbee: Difference between revisions

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'''Calbee, Inc.''' (カルビー株式会社, ''Karubī Kabushiki-gaisha'') is a Japanese snack food maker. It was founded on 30 April 1949, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its mainstay products "Kappa Ebisen" shrimp chips and "Saya-endo" snow pea crisps on 18 September 2007. Another popular snack they sell is potato fries, called "Jagabee". Its snacks are hugely popular in Asia and are well-known in the United States.

{{Infobox company|founded=April 30, 1949 (74 years ago)|country=Chiyoda City, Tokyo, Japan|name=Calbee|founder=Shuji Ito and Takashi Matsuo}}
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{{PageCredits|compiled=|description=|capture=|video=|edits=}}
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{{Infobox company|founded=1949 April 30 (74 years ago)|country=Chiyoda City, Tokyo, Japan|name=Calbee|founder=Shuji Ito and Takashi Matsuo}}


===Background===
===Background===
'''Calbee, Inc.''' (カルビー株式会社, ''Karubī Kabushiki-gaisha'') is a Japanese snack food maker. It was founded on 1949 30 April, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its mainstay products "Kappa Ebisen" shrimp chips and "Saya-endo" snow pea crisps on 2007 18 September. Another popular snack they sell is potato fries, called "Jagabee". Its snacks are hugely popular in Asia and are well-known in the United States.


===1st Logo (1995-2007)===

<gallery widths="225" heights="225" mode="packed">
==={{Ordinal|1}} Logo (1995-2006)===
<gallery widths="400" heights="400" mode="nolines">
File:Screenshot 2023-05-22 211533.png
File:Screenshot 2023-05-22 211533.png
</gallery>
</gallery>
'''Logo:''' On a white background, we see the Calbee logo with the last two letters jumping.
'''Logo:''' On a white background, we see the Calbee logo, which is the {{color|red}} word "{{color|red|'''''Calbee'''''}}". After a couple of seconds, both "{{color|red|'''''e'''''}}"s jump.


'''Variant:''' At the end of some commercials, the two "E"s jump slower.
'''Variant:''' At the end of some commercials, the "{{color|red|'''''e'''''}}"s jump slower.


'''Technique:''' None.
'''Technique:''' CGI animation.


'''Music/Sounds:''' A female chior singing "Calbeeee...".
'''Music/Sounds:''' A female choir singing "Calbeeee..." and 2 drum beats.
'''Music/Sounds Variants:''' Unknown.'''


'''Availability:''' Extinct on commercials from the time.
'''Availability:''' Extinct. Seen on commercials from the time.


===2nd Logo (2007-2016)===

<gallery mode="packed" widths="225" heights="225">
===2nd Logo (2007-2015)===
<gallery mode="nolines" widths="400" heights="400">
File:Screenshot 2023-05-22 214417.png
File:Screenshot 2023-05-22 214417.png
</gallery>
</gallery>

'''Logo:''' On a white background, there's a Japanese text going up, leaving room for the Calbee logo which twists up.
'''Logo:''' On a white-{{color|gray}} gradient background, {{color|brown}} Japanese characters fold in. They move up, leaving room for the Calbee logo which folds in.


'''Technique:''' 2D animation.
'''Technique:''' 2D animation.


'''Music/Sounds:''' a re-recorded version of the theme.
'''Music/Sounds:''' A re-recorded version of the theme.


'''Music/Sounds Variants:''' A two-note guitar theme plays on Calbee commercials from 2007 to 2010.
'''Music/Sounds Variants:''' A two-note guitar theme plays on Calbee commercials from 2007 to 2010.


'''Availability:''' Extinct.
'''Availability:''' Same as before.


[[Category:Commercial tags]]
[[Category:Commercial tags]]

Revision as of 15:29, 23 May 2023




Background

Calbee, Inc. (カルビー株式会社, Karubī Kabushiki-gaisha) is a Japanese snack food maker. It was founded on 1949 30 April, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its mainstay products "Kappa Ebisen" shrimp chips and "Saya-endo" snow pea crisps on 2007 18 September. Another popular snack they sell is potato fries, called "Jagabee". Its snacks are hugely popular in Asia and are well-known in the United States.

1st Logo (1995-2007)

Logo: On a white background, we see the Calbee logo, which is the red word "Calbee". After a couple of seconds, both "e"s jump.

Variant: At the end of some commercials, the "e"s jump slower.

Technique: CGI animation.

Music/Sounds: A female choir singing "Calbeeee..." and 2 drum beats.

Availability: Extinct. Seen on commercials from the time.

2nd Logo (2007-2016)

Logo: On a white-gray gradient background, brown Japanese characters fold in. They move up, leaving room for the Calbee logo which folds in.

Technique: 2D animation.

Music/Sounds: A re-recorded version of the theme.

Music/Sounds Variants: A two-note guitar theme plays on Calbee commercials from 2007 to 2010.

Availability: Same as before.

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