Calbee: Difference between revisions

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Revision as of 01:29, 26 May 2023

Background

Calbee, Inc. (カルビー株式会社, Karubī Kabushiki-gaisha) is a Japanese snack food maker. It was founded on 1949 30 April, and its headquarters are located in the Marunouchi Trust Tower Main in Marunouchi, Chiyoda, Tokyo. It launched operations at a new plant in the United States for making its mainstay products "Kappa Ebisen" shrimp chips and "Saya-endo" snow pea crisps on 2007 18 September. Another popular snack they sell is potato fries, called "Jagabee". Its snacks are hugely popular in Asia and are well-known in the United States.

1st Logo (1995-2007)

Opening variant
4x3 closing variant
16x9 closing variant

Logo: On a white-gray gradient background, we see the Calbee logo, which is the red word "Calbee". After a couple of seconds, both "e"s jump.

Variants:

At the end of some commercials, the "e"s jump slower.
At the beginning of older commercials, we see the Calbee logo slide in from the left into a spotlight on a black background. The logo leaves a shadow.

Technique: CGI animation.

Music/Sounds: A female choir singing "Calbeeee..." and 2 drum beats.

Music/Sounds Variant: The opening variant has a whistling sound.

Availability: Extinct. Seen on commercials from the time.

2nd Logo (2007-2016)

Logo: On a white-gray gradient background, brown Japanese characters fold in. They move up, leaving room for the Calbee logo which folds in.

Technique: 2D animation.

Music/Sounds: A re-recorded version of the theme without the drum beats.

Music/Sounds Variants: A two-note guitar theme plays on Calbee commercials from 2007 to 2010.

Availability: Same as before.

@@ Line 10: / Line 10: @@
 ===1st Logo (1995-2007)===
 <gallery widths="225" heights="225" mode="packed">
-File:Calbee (1995).png
+File:Calbee (1995 B).jpeg|Opening variant
+File:Calbee (1995).png|4x3 closing variant
+File:Calbee (Unknown, possibly 2006).png|16x9 closing variant
 </gallery>
-'''Logo:''' On a white background, we see the Calbee logo, which is the {{color|red}} word "{{color|red|'''''Calbee'''''}}". After a couple of seconds, both "{{color|red|'''''e'''''}}"s jump.
+'''Logo:''' On a white-{{color|gray}} gradient background, we see the Calbee logo, which is the {{color|red}} word "{{color|red|'''''Calbee'''''}}". After a couple of seconds, both "{{color|red|'''''e'''''}}"s jump.
+'''Variants:'''
-'''Variant:''' At the end of some commercials, the "{{color|red|'''''e'''''}}"s jump slower.
+*At the end of some commercials, the "{{color|red|'''''e'''''}}"s jump slower.
+*At the beginning of older commercials, we see the Calbee logo slide in from the left into a spotlight on a black background. The logo leaves a shadow.
 '''Technique:''' CGI animation.
 '''Music/Sounds:''' A female choir singing "Calbeeee..." and 2 drum beats.
+'''Music/Sounds Variant:''' The opening variant has a whistling sound.
 '''Availability:''' Extinct. Seen on commercials from the time.