Chi Luen Film Company

1st Logo (1950's-Early 1960's?) Chi Luen Film Company logo (1968)

Chi Luen Film Company logo (1968) Cheeluen

Logo: On a red-colored fastly-moving sunbeam background, we see a golden censer with a flame sending it's bursts over it. Below it are the Olympic Rings, which none of them are colored (possibly colored as a statue, but there's no conclusive proof). Below it, we see a flat, plain and blue ribbon. The chinese text on the top, on red with white shadows over it, which translates to "Chi Luen" along with the white text which displays "Film Company Limited", appears zooming in either the top of the screen on the ribbon. The logo stays still for the rest of the logo and then we fade to black.

Variant: On its first years of use, the logo was in black and white. The text just appears as well.

FX/SFX: The sunbeam background, the flame sending fire and the texts zooming in. Neutral animation for it's time.

Music/Sounds: An overall triumphant fanfare by trumpets, either full or abriged.

Availability: Extremely rare. Seen on their films of the time.

• The scope version is ultra rare, and was seen on The Daughter Who Steals.
• The B&W variant is seen on films like They All Fall in Love and Girls Are Flowers.

Editor's Note: None. 2nd Logo (1960s?) Cheeluen scope

Logo: We see the same censer, sunbeam background, olympic rings, chinese text and ribbon from before, but all set on a red circle. The background is exactly changing bright red-white colors from right to left. Over the circle, we see the chinese text which translates to the name of the company, along with the text "CHILUEN (left) SCOPE (right)", on light beige, and a grand-like CinemaScope-ish font which looks pretty odd.

FX/SFX: The background moving.

Music/Sounds: None or the opening music.

Availability: Near extinction. Seen on later films from the company.

Editor's Note: None.