Coca-Cola: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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===3rd Logo (Late 2000s)===
'''Visuals:''' WeThe zoomlogo zooms out on a {{color|red}} background, as the Coca-Cola bottle spins in.
 
'''Technique:''' 2D computer animation.

Revision as of 21:28, 27 November 2023



Background

Coca-Cola is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlanta, Georgia.

1st Logo (1980s-2000s)

Visuals: At the end of a commercial, the Coca-Cola logo fades in on the bottom right.

Variants:

  • Sometimes, the New Coke logo is shown.
  • In the 1990s, the Always Coca-Cola logo is shown.

Technique: Fading effects.

Audio: The end theme of the commercial.

Availability: Seen at the end of various commercials from the era.

2nd Logo (2000s)

Visuals: The end of the commercial fades to red, as the Coca-Cola logo draws in.

Technique: 2D computer animation.

Audio: Same as before.

Availability: Same as before.

3rd Logo (Late 2000s)

Visuals: The logo zooms out on a red background, as the Coca-Cola bottle spins in.

Technique: 2D computer animation.

Audio: Same as before.

Availability: Same as before.

4th Logo (2010s)

Visuals: At the end of the commercial, we spin in from a set of Coke bottles before flipping to red with the Coca-Cola logo.

Technique: 2D computer animation.

Audio: Same as before.

Availability: Same as before.

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