ADK: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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File:TV Asahi - Asatsu-DK - Shin-Ei Animation (1996, from "Doraemon", 1979).jpeg
File:TV Asahi - Asatsu-DK - Shin-Ei Animation (1996, from "Doraemon", 1979).jpeg
File:ABC TV-Asatsu-DK-Toei (1999 - Ojamajo Doremi).png
File:ABC TV-Asatsu-DK-Toei (1999 - Ojamajo Doremi).png
File:Fuji TV - Asatsu-DK (1999 - KochiKame) (Episode 125-145, Closing).jpg
File:Fuji TV - Asatsu-DK (1999 - KochiKame) (Episode 146-154, Opening).jpg
File:Fuji TV - Asatsu-DK (1999 - KochiKame) (Episode 146-153, Closing).jpg
File:Fuji TV - Asatsu-DK (1999 - KochiKame) (Episode 155-206, Opening).jpg
File:Fuji TV - Asatsu-DK (1999 - KochiKame) (Episode 154-163, Closing).jpg
File:Toei-ABC TV-Asatsu-DK-Toei Animation (2000 - Ojamajo Doremi Sharp).png
</gallery>
</gallery>


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'''Availability:''' Seen on program and series from this period such as ''Doraemon'' and ''Ojamajo Doremi'' series.
'''Availability:''' Seen on program and series from this period such as ''Doraemon'' and ''Ojamajo Doremi'' series.


==={{Ordinal|2}} Logo (November 2002−May 2014)===
==={{Ordinal|2}} Logo (November 2002−May 31, 2014)===
<tabber>
<tabber>
2002-2009=
2002-2009=
<gallery mode="packed" heights="200">
<gallery mode="packed" heights="200">
File:TV Asahi - ADK - Shin-Ei Animation (2003, from "Doraemon", 1979).jpeg
File:TV Asahi - ADK - Shin-Ei Animation (2003, from "Doraemon", 1979).jpeg
File:Toei-ABC TV-ADK-Toei Animation (2004 - Futari wa Pretty Cure).png
File:Toei-ABC TV-ADK-Toei Animation (2005 - Futari wa Pretty Cure Max Heart).png
File:TV Asahi - ADK - Shin-Ei Animation (2005, from "Doraemon", 2005).jpeg
File:TV Asahi - ADK - Shin-Ei Animation (2005, from "Doraemon", 2005).jpeg
File:Toei-ABC TV-ADK-Toei Animation (2007 - Yes! Pretty Cure 5) (with Original 1989 ABC TV wordmark).png
File:Toei-ABC TV-ADK-Toei Animation (2006 - Futari wa Pretty Cure Splash Star).png
File:Toei-ABC TV-ADK-Toei Animation (2007 - Yes! Pretty Cure 5) (with 2008 ABC TV logo).png
File:Toei-ABC TV-ADK-Toei Animation (2007 - Yes! Pretty Cure 5) (with Original 1989 ABC TV wordmark), Episode 1-46).png
File:Toei-ABC TV-ADK-Toei Animation (2007 - Yes! Pretty Cure 5) (with 2008 ABC TV logo), Episode 47-49).png
File:Toei-ABC TV-ADK-Toei Animation (2008 - Yes! Pretty Cure 5 GoGo!).png
File:Toei-ABC TV-ADK-Toei Animation (2008 - Yes! Pretty Cure 5 GoGo!).png
File:Toei-ABC TV-ADK-Toei Animation (2009 - Fresh Pretty Cure!, Episode 1-25).png
File:Toei-ABC TV-ADK-Toei Animation (2009 - Fresh Pretty Cure!, Episode 1-25).png
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2010-2014=
2010-2014=
<gallery mode="packed" heights="200">
<gallery mode="packed" heights="200">
File:Toei-ABC TV-ADK-Toei Animation (2012 - Smile Pretty Cure!, with ABC TV 60th Anniversary logo).png
File:Toei-ABC TV-ADK-Toei Animation (2010 - HeartCatch Pretty Cure!, Episode 1-24).png
File:Toei-ABC TV-ADK-Toei Animation (2012 - Smile Pretty Cure!).png
File:Toei-ABC TV-ADK-Toei Animation (2010 - HeartCatch Pretty Cure!, Episode 25-38).png
File:Toei-ABC TV-ADK-Toei Animation (2013 - Doki Doki! Pretty Cure, Episode 1-26).png
File:Toei-ABC TV-ADK-Toei Animation (2010 - HeartCatch Pretty Cure! (with ABC TV 60th Anniversary logo), Episode 39-49).png
File:Toei-ABC TV-ADK-Toei Animation (2014 - Happiness Charge Pretty Cure!, old ADK logo).png
File:Toei-ABC TV-ADK-Toei Animation (2011 - Suite Pretty Cure, Episode 1-23).png
File:Toei-ABC TV-ADK-Toei Animation (2011 - Suite Pretty Cure ♪, Episode 24-37).png
File:Toei-ABC TV-ADK-Toei Animation (2011 - Suite Pretty Cure ♪, Episode 38-48).png
File:Toei-ABC TV-ADK-Toei Animation (2012 - Smile Pretty Cure! (with ABC TV 60th Anniversary logo), Episode 1-8).png
File:Toei-ABC TV-ADK-Toei Animation (2012 - Smile Pretty Cure!, Episode 9-48).png
File:Toei-ABC TV-ADK-Toei Animation (2013 - Doki Doki! Pretty Cure, Episode 1-26).png
File:Toei-ABC TV-ADK-Toei Animation (2013 - Doki Doki! Pretty Cure, Episode 27-49).png
File:Toei-ABC TV-ADK-Toei Animation (2014 - Happiness Charge Pretty Cure! (with 2002 ADK logo), Episode 1-17).png
</gallery>
</gallery>
</tabber>
</tabber>
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'''Availability:''' Seen on program and series from this period such as ''Doraemon'' and ''Pretty Cure'' series.
'''Availability:''' Seen on program and series from this period such as ''Doraemon'' and ''Pretty Cure'' series.


==={{Ordinal|3}} Logo (June 2014-)===
==={{Ordinal|3}} Logo (June 1, 2014-)===
<tabber>
<tabber>
2014-2019=
2014-2019=
<gallery mode="packed" heights="200">
<gallery mode="packed" heights="200">
File:Toei-ABC TV-ADK-Toei Animation (2014 - Happiness Charge Pretty Cure!, current ADK logo).png
File:Toei-ABC TV-ADK-Toei Animation (2014 - Happiness Charge Pretty Cure! (with 2014 ADK logo), Episode 18-49).png
File:Toei-ABC TV-ADK-Toei Animation (2015 - Go! Princess Pretty Cure, Episode 1-25).png
File:Toei-ABC TV-ADK-Toei Animation (2015 - Go! Princess Pretty Cure, Episode 1-25).png
File:Toei-ABC TV-ADK-Toei Animation (2015 - Go! Princess Pretty Cure, Episode 26-50).png
File:Toei-ABC TV-ADK-Toei Animation (2015 - Go! Princess Pretty Cure, Episode 26-50).png

Revision as of 16:05, 11 July 2024


Background

ADK Holdings Inc. (d/b/a ADK), formerly known as Asatsu-DK, is a Japanese holding company with ventures in advertising and IP rights. Asatsu-DK was formed in 1999, when Asatsu merged with Dai-Ichi Kikaku. Headquartered in the Toranomon Hills building complex in Minato, Tokyo since June 2014 (previously in Tsukiji, Chūō, Tokyo), the firm is Japan's third largest advertising agency after Dentsu and Hakuhodo. The agency has 80 offices in over 20 countries. In 2018, ADK was bought out by US capital firm Bain Capital and transitioned into a holding company a year later, with the original Asatsu-DK becoming ADK Marketing Solutions.

1st Logo (January 1, 1999−October 2002)

Visuals: There is the Asatsu-DK wordmark, consisting of the words "ASATSU-DK", in condensend sans-serif on a superimposed white font.

Technique: Superimposed animation.

Audio: The opening or closing theme of the show.

Availability: Seen on program and series from this period such as Doraemon and Ojamajo Doremi series.

2nd Logo (November 2002−May 31, 2014)

Visuals: There is the ADK wordmark, consisting of the words "ADK", in Optima Bold Italic on a superimposed white font.

Technique: Superimposed animation.

Audio: The opening or closing theme of the show.

Availability: Seen on program and series from this period such as Doraemon and Pretty Cure series.

3rd Logo (June 1, 2014-)

Visuals: Superimposed on the opening/ending credits, is the stylized text "ɅDK<" in a stylized lettering with a "<" symbol placed next to it.

Variants:

  • On KiraKira★Pretty Cure à la Mode, Healin' Good♡Pretty Cure, Tropical-Rouge! Pretty Cure, Delicious Party♡Pretty Cure and Wonderful Pretty Cure!, the logo is pink with a white stroke.
  • On Star★Twinkle Pretty Cure, the logo has a pink inner glow with a black stroke.
  • On Soaring Sky! Precure, the logo has a light blue beveled stroke.

Technique: Superimposed animation.

Audio: The opening or closing theme of the show.

Availability: Seen on program and series from this period such as Doraemon and Pretty Cure series.

Asatsu
ADK
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