Draft:AT&T
Cesar Blanco
Video captures courtesy of
The Logo Channel (Mr. Logo)
1st Logo (1982-1984)
Logo: TBA.
FX/SFX: TBA.
Music/Sounds: TBA.
Availability: Presumably seen on AT&T corporate videos during the government-mandated transitionary period in which the Bell System worked with the government on an acceptable breakup plan, and also appears at the end of 1983-1984 editions of The MacNeil/Lehrer NewsHour.
2nd Logo (January 9, 1984-1991)
Nicknames: "The AT&T Globe", "The Death Star", "The Classic Globe"
Logo:
- On a black background , we see blue triangular prisms flying forward forming the AT&T sphere logo. As it rotates a bit, we see "AT&T" slide up and the logo turns 2D.
- Similar to the above; we see a front view of the prisms flying from the left to form the AT&T sphere logo. "AT&T" fades in below. The logo turns 2D.
Trivia: This logo was designed by Saul Bass, who also did the 1969 logo for the Bell System (which AT&T owned until 1983), and the Warner Bros. "Big W" logo.
FX/SFX: The flying, and the sliding. It's all in early 80s CGI.
Music/Sounds: Either a warbly synth bass, followed by five synthesized notes and four synth-piano notes or no music at all.
Music/Sounds Variant: One variant had a different synth theme.
Availability: Seen on corporate videos from AT&T. This animation was also seen on MacNeil/Lehrer programs on PBS which had AT&T as their corporate sponsor, including The MacNeil/Lehrer NewsHour and My Heart, Your Heart.