Draft:Hotlink: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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==={{Ordinal|2}} Tag (2006-2010s)===
==={{Ordinal|2}} Tag (2006-2010s)===
{{YouTube|id=n7QS5BOl5cM|id2=9GbHfd80CI4}}
{{YouTube|id=n7QS5BOl5cM|id2=9GbHfd80CI4|id3=z8BwamT-fRQ|id4=Muy-E9TtApQ|id5=99EwFXUP81w|id6=urtDjwSxtWQ|id7=EVKrr8KkHMY|id8=23wZBVRxGZA}}
'''Visuals:'''
'''Visuals:'''


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'''Availability:'''
'''Availability:'''



==={{Ordinal|3}} Tag (2010s-2020)===
==={{Ordinal|3}} Tag (2010s-2020)===

Revision as of 16:50, 19 November 2023



Background

Hotlink is the prepaid carrier of Malaysian telecommunications company Maxis.

1st Tag (1999?-2006)

Visuals: On a red background, we see text reading "Hotlink" over a lime circle and with a red filling inside the "o". The URL and the Maxis logo can be seen at the bottom left and the bottom right of the screen respectively.

Variants:

  • On the Hotlink Football commercial, the logo spins and zooms from us as a few white streaks fly around it for a brief time. The text "Now available on 017" fades in beneath the logo, along with the URL and Maxis logo at their usual positions. A football flies in and hits and bounces off the "o" of the logo. The logo slowly rotates.
  • On a Chinese Activate Your Live commercial from 2005, the text "Aktifkan diri anda" is above the logo.
  • Some later commercials from the tag's last few years feature the logo on a white gradient background. They also lack the URL and the Maxis logo.
    • On the FIFA 2006 Final Draw and the MAXIS Beautiful Game commercials, the logo slightly zooms in towards us.
  • On the English and Malay Activate Your Live commercials from 2004, we see four people (three men, with the second one wearing a white songkok and the third one having slightly long hair, and a woman between the last two men) pointing at us while singing "Aktifkan Dirimu!" in a white gradient environment. The Hotlink logo is behind them, and the URL is in blue.

Technique: Either none, computer animation, or zooming effects.

Audio: The ending of the commercial.

Availability: Seen on their commercials from the time, such as the Aktifkan Dirimu, Hotlink Football, and FIFA 2006 Final Draw commercials.

2nd Tag (2006-2010s)

Visuals:

Variants:

Technique: Computer animation.

Audio:

Availability:

3rd Tag (2010s-2020)

Visuals: We see the still Hotlink logo from before on a red background. Below is the white URL at the bottom-left, and the Maxis logo at the bottom-right.

Variants:

Technique: None.

Audio: The ending of the commercial.

Availability:


4th Tag (2020-)

Visuals: On a white background, we see the Maxis globe scribble logo in red, with "hotlink" below.

Variants:

Technique: None.

Audio: The ending of the commercial.

Availability: Seen on their commercials released in this era, such as the All-New Hotlink Postpaid 5G commercial.

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