Fabrica

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 19:24, 22 November 2022 by imported>HavocMan2000 (→‎(March 31, 2000-))


Background

Fabrica is a communications research centre, film studio and school based in Treviso, Veneto, Italy. It is part of the Benetton Group, owner of the United Colors of Benetton clothing line.

(March 31, 2000-)


Logo: We see an extreme close-up of a black-toned face, along with the white text "FABRICA" below its closed eyes. Suddenly, it opens its eyes (blue-green on the left, very dark brown on the right), revealing almost cat-like pupils. In fact, the pupils are actually covered by a black bar in the middle of a blue screen (all that supposed to be a window), reflected on the eyes, mostly clearly seen on the left eye, giving off the illusion of the vertical slit pupils. The face show us its eyes for a few seconds, until it closes it's eyes again.

Variants:

  • In the opening of Aral, Fishing in an Invisible Sea and Deragliamenti, the logo cuts to black after the face opens his eyes. After the ending of the closing credits, the logo begins with the face with the open eyes, being closed. In addition, the logo is brighter.
  • An open-matte version exists.

FX/SFX: The eyes opening and shutting.

Music/Sounds: None. On the film Guo Nian Hui Jia, a snare-like instrument is heard.

Availability: First seen on the Chinese film Guo Nian Hui Jia (Seventeen Years). Also seen on the 2001 Bosnian film No Man's Land, Secret Ballot, Fararishtay kifti rost, Adanggaman,and Deragliamenti.

Legacy: The logo is infamous for the unfriendly-looking eyes, the darkness and its lack of music (save for Guo Nian Hui Jia). Apart from that, nothing really memorable.

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