Guangdong Sunvision Movie & Video Communication
From the Audiovisual Identity Database, the motion graphics museum
Compiled by
Camenati
Camenati
Logo (2001)
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Visuals: Set on a blue spotlight background is a close-up of a film reel lying down. Its bearing is lifted up so that three small lids are lifted up to seal the bearing within the reel. The reel turns upwards and spins. The sequence crossfades to the reel against a light blue ball of light background, where the camera zooms into its center hole to reveal a mechanical, spherical and circular environment with golden people holding monitors playing animated footage. A DVD disc flies in from the top left, changing the background to a cyan light beam background. When the disc lies flat centred on the screen, the beam expands as a golden triangle split into three pieces rises from the disc in between "爱威". The disc flashes and turns the background into an outer space setting where the text "广东爱威影音制作有限公司" zoom and turn in.
Technique: CGI.
Audio: A metallic engine crash and a deep bass note start the sequence off. A mechanical click and bang are heard as the bearing is inserted, followed by the same engine crash. Afterwards, a proud synthesized horn fanfare plays for the remainder of the sequence.
Availability: Unknown.
