Hasbro

1st Logo (September 12, 1983-November 11, 1987)

Logo: On a purple background, we see a yellow square with a purple "H" inside it. Inside the "H" seems to be a yellow house outline with a yellow silhouette of a boy and a girl standing in both left and right directions in it. Below the "H" is the word "HASBRO" in a futuristic font.

Variant:

• On most shows, the logo appears superimposed in the credits with a blue tint.
• In-credit text reading ''Hasbro, Inc'' also appears.

FX/SFX: None, this is a still logo.

Music/Sounds: None or the closing theme of the show.

Availability: Seen on Transformers: The Animated Series, My Little Pony and G.I. Joe. The purple on yellow version was seen as the sponsor bumper in the 1980s.

2nd Logo (1992-2000)

Logo: On grey or blue background, we see a green square with the word "HASBRO" in the Futura Extra Bold font in it.

FX/SFX: None, it is a still logo.

Music/Sounds: None or the opening theme of the game plays over it.

Availability: Seen on PC games made by Hasbro.

3rd Logo (2000-2008)

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Logo: On a white square, another green square is tilted a bit, having the Hasbro logo written upon it. The logo uses the custom font, particularly the H letter has a tail, and a smiling mouth-like figure is seen below the word.

Variants:

• "Licensed by" can be shown or not shown above.
• The "Licensed by" version would also have "Properties Group" in two lines below the logo.
• There exists blue background variants for this logo on video games.
• On Transformers: Autobots for DS, the logo was red.
• On Transformers: Decepticons, as well as on Revenge of the Fallen for DS, the logo is black and white.
• On Treehouse TV airings of It’s Itsy Bitsy Time, the logo is on a white background and lacks the white square behind it. “Making the World Smile !™” is below the logo in the same green colour as the logo.
• The logo shares the screen with the Playskool logo on Weebles.

FX/SFX: None.

Music/Sounds: None, or the opening theme plays over it.

Availability: Used on casual games for PC based on Hasbro franchises, such as Risk, Yahtzee, Tonka, Monopoly, Scrabble, The Game of Life and others. It's also used on Transformers games for Nintendo DS. The white background version appeared on Micro Machines DS. Was also seen on It’s Itsy Bitsy Time on Treehouse TV and Weebles.

4th Logo (2005)

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Logo: On a black background, several overlapping shapes in varying colors of green, blue and purple are enclosed in a thin white box. The 'Hasbro' text and smile from the previous logo are on top in a teal oval. The word 'ENTERTAINMENT' is below, enclosed by two more white lines. Part of the shapes extends into the area where 'ENTERTAINMENT' is. The shapes rotates a bit.

FX/SFX: The shapes rotating.

Music/Sounds: A simple twinkle.

Availability: Uncommon. Seen on the Weebles TV series as well as DVDs of Transformers: Energon among others.

5th Logo (2008-2009)

Logo: Same design as before, but no shield at all, instead the logo hangs over a blue space-like surface. We can see it zooming in. There is a long version where the light plays on the logo's inner structure, and then it turns.

FX/SFX: The logo zooming in and the stars blinking, all made in good CGI.

Music/Sounds: A five-note xylophone sound, with a synthesized drone sound.

Music/Sounds Variants:

• Littlest Pet Shop for the Wii used an uplifting string theme.
• None for the DS version.

Availability: Seen on Littlest Pet Shop series on DS. The animated version was on the short-lived game show Trivial Pursuit: America Plays and the Wii games for Monopoly and Hasbro Family Game Night. The long version was seen on Nerf N-Strike.

6th Logo (2009-)

Logo: Very similar to the third logo, this one uses an improved version with a gradient blue shield, as well as the text is given some 3D look.

FX/SFX: None.

Music/Sounds: None.

Availability: Seen on G.I. Joe: The Rise of Cobra, Hasbro Family Game Night, Battleship and Scrabble, all for DS. Also appeared on Family Game Night 4. It can also be seen at the end of season 2 episodes of Strawberry Shortcake's Berry Bitty Adventures on Hub Network (currently Discovery Family).

7th Logo (2008-2013)

Logo: Somewhere in space, we zoom into a spinning zoetrope, moving inside it. The arc tail of H letter is shown, as light particles run over it. The logo zooms out, viewed from various direction, with the light effects proceeding to other letters. Then the zoetrope movement stops and we have only the logo hanging on a space background and zooming out.

Variant: On Nerf N-Strike Elite, the logo plays faster.

FX/SFX: Moving zoetrope and the light effects on the logo.

Music/Sounds: A majestic horn fanfare, ascending to the second half of the sequence.

Availability: Seen on G.I. Joe: The Rise of Cobra (no sound for movie version) and the corresponding game (except for the DS version), as well as Transformers: War for Cybertron. It was also seen on the games Transformers: Revenge of the Fallen, Transformers: Cybertron Adventures, Nerf N-Strike Elite, Littlest Pet Shop series for Wii and the newest Battleship (except for NDS), based on the movie license.

8th Logo (March 28, 2013- )

Logo: We go backwards on a dark "Hasbro" text that has blue lights on it. Then, it moves to face us and then it's lighter.

FX/SFX: The movement of "Hasbro".

Music/Sounds: The opening theme of the movie.

Availability: Current. Can be seen on G.I. Joe: Retaliation.