Herald Videogram

Background

The home video publishing arm of Nippon Herald Films Co., Ltd., which was a famous movie distribution company in Japan. The company was eventually folded into Kadokawa Pictures in 2006.

1st Logo (1983-1984)

Logo: On a light blue background (that fades in from black), we see four green curvy shapes appear (two of which on the right are divided into into more shapes). After a couple of seconds, the words "HERALD VIDEOGRAM" in the same color as the shapes fade in in the middle of the logo (between the shapes), forming an abstract "H".

FX/SFX: Simple animation.

Music/Sounds: None.

Availability: Rare. Was found on a 1984 LaserDisc of Big Wave.

2nd Logo (1987-1990)

Logo: On a blue background, two curved lines (one of which is divided into more lines) come from the top and bottom of the screen forming an abstract H, with a shining CG rectangular box coming from the bottom of the screen. As the side of the box with the text "HERALD VIDEOGRAM" faces the screen, the logo flashes white. The background then turns a pure white, and the logo and text turn blue.

FX/SFX: Simple animation.

Music/Sounds: A very peaceful piece of music plays, and grows louder ads the logo turns white briefly.

Availability: Seen on the Japanese VHS and LaserDisc releases of the infamous Mac & Me.

3rd Logo (1995-1997)

Logo: Same as the second Nippon Herald Films logo, but it freeze-frames before the names of Herald Ace and Nippon Herald Films appear.

FX/SFX: Same as the second Nippon Herald Films logo.

Music/Sounds: Same as the second Nippon Herald Films logo.

Availability: Seen on both the 1995 Dolby Surround and 1997 Dolby Digital LaserDiscs of True Lies. Japanese releases only.

Editor's Note: From 1996 onwards, the third Nippon Herald Films logo was used as the de-facto home video logo.