Ismail Production

Logo 1: (June 12, 1981-1987)

• 

Nicknames: "Horse From Hell", "The Thunderstorm Horse", "Rotating Horse Statue With Thunderstorm", "Ramsay Films of Pakistan"

Logo: We see a dark sky with yellow clouds, with a thunderstorm. Then, on a black background, we see a strange blueish structure. (looks like a space background) turning to the right to see barely a statue of a white horse on a pedestal and two yellow circles in the top of it. It zooms out and rotates rapidly to see clearly which happened earlier, the text "ISMAIL" in the top and "PRODUCTION" in the bottom, all blue and with their first letters being red and some Urdu script in the two circles.

Variant: On Duniya, there is a shorter version in which the thunderstorm is omitted.

FX/SFX: The thunderstorm, the statue turning and the lights.

Music/Sounds: A spooky sounding tune is heard, followed by rumbles.

Music/Sounds Variants:

• On Athra Puttar (where the logo was seen for the first time), the tune is replaced with a loud rumble, and two extremely loud thunderclaps (which are from the BBC sound effect library; the same thunder heard in the Southern Star/Hanna-Barbera Australia and Lightning Video logos) at the beginning and a discordant stock piece plays throughout the logo.
• On Duniya, same as the Athra Puttar variant, but we only hear the loud rumble and the thunderclaps.

Availability: Seen on Duniya, Dhi Rani, Athra Puttar and Rustam Te Khan.

Editor's Note: The darkness, rapid pace, in addition of the thunderstorm and ominous jingle (and also the rumbles) would definitely scare a lot of people. However, the Athra Puttar and Duniya variants are more tame, since both don't have the jingle, but the loud thunder and inharmonious music in the Athra Puttar variant would get to a lot of people. Luckily, the Duniya variant does lack the thunderstorm, making that variant more tame than the other variants.

Logo 2 (1994)

250pxx250px

Logo: We see a statue of a horse upclose on a curve saying Ismail Productions in English and Urdu. The camera zooms out and brightens the statue.

FX/SFX: The camera zooming out.

Music/Sounds: Some thunder sounds, which were also used in Duniya.

Availability: It's only seen on Laila.

Editor's Note: The thunder sounds are still scary, but this is a rare logo.