Israeli Educational Television

From the Audiovisual Identity Database, the motion graphics museum

Logo description by SnowflakesOmega


Background: The Israeli Educational Television, or IETV for short, is a state owned public television network founded in 1966 with the order to produce and broadcast programs for children. During it's first 20 years the company had strictly been making shows for children, but since the 1980s they began to produce programs aimed at adults and major age citizens of the country. IETV was also the first television network to broadcast through the country, 2 years before Channel 1 (also called First Channel, Mabat or Israeli Television). When Channel 1 launched in 1968 the IETV would start to share the broadcast to the former channel for the rest of it's lifetime, and from the 1970s to the 1990s it was also known as the "Instructional Television Centre". Channel 1 and IETV were the only companies which broadcasted through the Israeli nation until 1993 when the second national-wide channel Channel 2 started airing on 1993. IETV channels are currently broadcasted on the terrestial number "channel 23", 24 hours a day.


1st (known) Logo (1986-1990s)

Israeli Educational Television (1986)

Logo: Over a black/blue gradient background, we see a surface of segmented blue-lightened bars below. Various outlined wing-like shapes then move forward to the center of the screen and spread, and the camera pans up so the outlined wings are seen in a more frontal view. The segmented surface then stretches out into a table-like line, with the middle part of the line moved up a bit below. The wing-like shape is seen representing an open book. The Hebrew name of the company then shines in, and a flame also appears above the wing/book outline as cause of the shine.

FX/SFX: The outlines spreading, the surface stretching out to become a plain line, and the shine. Really impressive CGI animation for 80s Israeli logo standards.

Music/Sounds: A majestic orchestral fanfare with strings.

Availability: Appeared on 1980s programs from the IETV during the period. These may rerun once in a while on national channels in rare times, but it is unknown if they still have this logo intact.

Editor's Note: None.

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