Lucerne Media

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 05:56, 12 April 2024 by ILEnthusiast (talk | contribs)


Background

Lucerne Media was a educational film and video production company active throughout the 1980s and early 1990s.

1st Logo (early 1980s-early 1990s)


Visuals: On a black background, there is a purple square in the center of the screen. The square turns into a countdown leader starting with the number 5 as little white squares or "sprocket holes" start to run down on the left and right sides of the square, making it look like a running filmstrip. The square changes to green as 4 appears and then yellow when the number 3 appears. When the square turns yellow, it transforms into a TV tube shape with a color test pattern and the sprocket holes disappear. A light dings from the top left and the tube turns burgundy with thin white vertical lines. It eventually morphs into the stylized letters "LM". Another light ding appears and turns into a yellow star on the top left corner of the letters. The blue words "A LUCERNE MEDIA" appears above and "PRESENTATION" below.

Technique: Traditional animation.

Audio: It begins with an ominous synth drone mixed with a series of synth piano keyboard notes, and a deep stinger when the words appear.

Availability: Appears on various educational films and cartoons issued on VHS throughout the '80s and early '90s.

2nd Logo (1980s-early 1990s)

Visuals: On a black background slightly divided with a sandy white rectangle on top. We see "DISTRIBUTED BY"in black on the rectangle. Below on the black environment is the stylized "LM" from before only with it colored red and with with the yellow star on top of the L. "LUCERNE MEDIA" is seen below. "LUCERNE" is in the same color as the logo and "MEDIA" is seen outlined in yellow.

Technique: A still computer graphic.

Audio: None.

Availability: Seen at the end of releases from the company such as Child's Play Theatre.

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