MediaTrade: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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m Text replacement - "{{color|gold|golden}}" to "golden"
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{{YouTube|id=s2-L5w-SjHE|id2=J-xHQFWL_yI|id3=Do9T8XEZMY8|id4=zVdSjIRZ6Yw}}
 
'''Visuals:''' On a black background with the center colored {{color|blue}}, a {{color|gold|golden}} Mediaset symbol pans and zooms out, while a lens flare flies and draws a {{color|gold|yellow}} line. At the same time, the word "{{Font|Trajan|MEDIATRADE}}" in Trajan Pro zooms out while leaving a white light, as well as the white byline "{{Font|Trajan|G R U P P O • M E D I A S E T}}", placed below the {{color|gold|yellow}} line. The word "{{Font|Trajan|PRESENTA}}" zooms below as the logo shines.
 
'''Variants:'''

Revision as of 01:37, 9 August 2024


Background

This was a division of Mediaset used for television production.

Logo (2000-2003)


Visuals: On a black background with the center colored blue, a golden Mediaset symbol pans and zooms out, while a lens flare flies and draws a yellow line. At the same time, the word "MEDIATRADE" in Trajan Pro zooms out while leaving a white light, as well as the white byline "G R U P P O • M E D I A S E T", placed below the yellow line. The word "PRESENTA" zooms below as the logo shines.

Variants:

  • On international airings of Tequila & Bonetti, the logo freezes after the formation.
  • There's another version in which the text "UNA PRODUZIONE", placed on a black background, shines with a yellow light and blurs while zooming in and fading to the standard logo animation, albeit without "PRESENTA".

Technique: CGI.

Audio: A short version of the RTI Mediaset jingle at the time, along with whooshes and laser zaps. This was composed by Chicco Santulli.

Availability: Seen on MediaTrade's projects like Casa Vianello, Don Luca and the 2000 revival of Tequila & Bonetti. It appeared also on Miramax Films prints of My Voyage to Italy (1999).

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