Motion Picture and General Investment Co., Ltd.: Difference between revisions
m Text replacement - "'''Availability:''' (.*) rare, (.*). Seen" to "'''Availability:''' Seen" |
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'''Technique:''' The logo brightening. |
'''Technique:''' The logo brightening. |
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''' |
'''Audio:''' A somewhat mellow but triumphant orchestra fanfare. |
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'''Availability:''' Seen on Mandarin/Cantonese films from the company. |
'''Availability:''' Seen on Mandarin/Cantonese films from the company. |
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'''Technique:''' Live-action. |
'''Technique:''' Live-action. |
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''' |
'''Audio:''' A bombastic trumpet fanfare. |
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'''Availability:''' See the last logo. |
'''Availability:''' See the last logo. |
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Revision as of 15:14, 7 October 2023
Eric S. and Logoarto
Captures by
Camenati
Video captures courtesy of
WilkinsGuyAsiafakelogo, KhockLooi, ifrequire and PFS2021Channel.
Background
The Cathay Organisation, having the same Singaporean origins as its main competitor Shaw Brothers, set its foothold in Hong Kong by establishing International Films Distributing Agency in early 1950s. In 1955, it took over Yung Hwa Studios (永華片場) and rationalised its operations as Motion Picture & General Investment Co., Ltd., MP & GI for short.
1st Logo (1955-1950s)
_(Credit_-_Hong_Kong_Movie_Studios_ID_Channel).png)
Logo: We see a big building (The Cathay cinema, at the time was named Cathay Building) standing firmly on the ground. The sky background appears cloudy. Below everything is the company name in Chinese, reading right-to-left. It starts out in dark, then it brightens to see more clear.
Technique: The logo brightening.
Audio: A somewhat mellow but triumphant orchestra fanfare.
Availability: Seen on Mandarin/Cantonese films from the company.
2nd Logo (1950s-1965)
_(Credit_-_Hong_Kong_Movie_Studios_ID_Channel).png)
_(Credit_-_Hong_Kong_Movie_Studios_ID_Channel).png)
_(Credit_-_Hong_Kong_Movie_Studios_ID_Channel).png)
Logo: On a ground, we see the building zooming up (albeit in a redesigned form), with two big Chinese characters (written backwards), others under the building, and "MOTION PICTURE & GENERAL INVESTMENT CO, LTD". Unlike the last logo, the sky is bright here.
Variant: Later on in it's life, the background was changed to a starry sky, and the building was redesigned. The font of the "MOTION PICTURE & GENERAL INVESTMENT CO., LTD." text is also changed, being bolder and now straight up.
Technique: Live-action.
Audio: A bombastic trumpet fanfare.
Availability: See the last logo.
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Motion Picture and General Investment Co., Ltd. |
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