Odeon Cinemas

1st Logo (1986-1997)

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Nickname: Target"

Logo: Here we start out with two glowing spots that go in and out of frame a few times before colliding into an explosion of color and a cross-hair in the middle. In a tiny font in the bottom right corner, it reads "book your tickets by phone". After a few passes of the word "Odeon" and "Odeon Cinemas" a visual of someone typing on a keyboard appears. Again in the bottom right corner of that reads "you can pay by credit card" in a very small font. As more visuals and "Odeon" pass, now the small text reads on the left side "enjoy something to eat" then "something to drink". In the bottom middle as visuals pass it reads "Odeon gift vouchers are on sale". Finally a neon sign slowly creeps towards the screen reading "Welcome to ODEON cinemas" and fades once the sign gets close enough.

FX/SFX: Lots of passing images of "odeon theater", keyboards and several other things.

Music/Sounds: A trance song consisting of drum beats.

Availability: Extinct. It wasn't easy to find during its run either; it was introduced not long before the "Fanatical About Film" logo below was rolled out which meant cinemas weren't using it for a long time and there were quite a lot of cinemas which didn't receive this logo at all and instead kept their "The First Choice" logo until the "Fanatical About Film" era started.

Editor's Note: None.

3rd Logo (1997-2002)

Nickname: Fanatical About Film"

Logo: The logo starts with a spinning green light (possibly representing a film reel) that fades into some blurred green lights. They then flash to a darkish blue room, with the words "SINCE 1930" appearing on neon green lights. Some more flashes follow, and then the words "52 WEEKS PER YEAR" appear in the same way. More lights appear, and then "7 DAYS PER WEEK" start to flash on an angle before a blue light sweeps up the screen, to properly reveal the words. Then, the words "24 HOURS PER DAY" appear one by one as they flash with the light effects. At this point, a blue light spins to reveal the updated Odeon logo, this happens twice before the camera then shows the light shining on the glass closer up. The same shots of a blue light shining on the logo quickly are repeated a few more times at different angles before a neon "60" appears. A slow and bright flash then replaces that with "MINUTES PER HOUR" before another flash sweeps in. A red wave effect then slowly appears with the words "60 MINUTES PER HOUR" below it, flashing slightly. The screen then shows multiple shots of this wave over a second, together with segments of "24 FRAMES PER SECOND" before showing it fully for less than a second. Shots of the Odeon logo at different points with an orange are shown briefly before the logo itself is shown. The end logo is a glass "ODEON" that shines blue (with some explosion effects behind it) for a split second before the words "FANATICAL ABOUT FILM" appear. Afterwards, the words that appeared on the logo before are shown very quickly before the screen cuts to black.

FX/SFX: Mostly live action, though there are some effects.

Music/Sounds: A rather dark sounding jazz tune.

Availability: Extinct.

Editor's Note: None.

4th Logo (2002-2006)

Nickname: Pink Sparkle"

Logo: The entire logo consists of a black screen with pink text that explode into pink sparkles before going to the next line reading the following: "At WWW.Odeon.co.uk" "You can book tickets online" "register for exclusive offers" "and receive weekly film times by Email" "and book tickets" "by interactive TV" "with sky active" and a few more lines. After giving credit to the people who made the song in the background, the logo fades.

FX/SFX: Beautiful pink sparkles.

Music/Sounds: A soft song playing.

Availability: No longer current. It was first introduced when Odeon launched a booking service on Sky Active in the first quarter of 2002 and was used in tandem with the 5th logo when it was introduced shortly afterwards.

Editor's Note: None.

5th Logo (2002-2008)

Nickname: Yellow Sparkle"

Logo: This logo consists of only a black screen and orange sparkles flashing from various places of the screen. After a bit of that, "Odeon" shows up for a few seconds and disappears. Finally, the last thing that happens is small text that reads "fanatical about film" before fading.

FX/SFX: The orange sparkles.

Music/Sounds: A nice, lively song playing. It is actually "I Like It Like That" by Pete Rodriguez.

Availability: No longer current.

Editor's Note: None.

6th Logo (2008-2015)

Nickname: "Sonic Identity"

Logo: On this logo, we start off with a similar setting as the last one, but in blue. There are also blue glares wiping across the screen as well. After a few seconds "Odeon" appears and is wiped out by another glare. Finally, just like the last logo, it again reads "fanatical about film" and after one more glare, the logo fades.

FX/SFX: The glares and sparkles.

Music/Sounds: Music that seems to have been created on a computer.

Availability: No longer current.

Editor's Note: None.

7th Logo (2015- )

Odeon 2015

Nickname: TBA

Logo: The O from the Odeon logo spins in to the centre of the screen. It plays different effects to the ones shown on the screen (multicolored explosions), which continues until the screening begins.

FX/SFX: Very good CGI.

Music/Sounds: A calm, quiet ambient droning sound.

Availability: Currently in use

Editor's Note: None.