Pathé/Trailer Variations

From the Audiovisual Identity Database, the motion graphics museum
These are the logo variations used on trailers throughout the years by Pathé, with more to be added over time.

The Magic Roundabout (2005): In place of the standard logo, is a recreation of the 1973-79 BBC2 Clock on a vintage TV set, except the "BBC2 COLOUR" text is replaced with "PATHE". A fake announcer says "And the early evening news follows after this" keeping with the show's tradition of being aired before the news, and then, The Magic Roundabout theme plays until the TV set cracks and explodes. Only seen on the first trailer.

On the theatrical trailer, the print logo turns into stone, and the screen zooms into the "A," leading into the next scene.


The Diving Bell and the Butterfly (2007): The print logo is in gray-green.


Be Kind Rewind (2008): On the British trailer, the logo is "Sweded", it is much cheaper-looking, and during the variant, a hand turns the backwards "P" forwards. Instead of a rooster, a rubber duck on a stick pops up, and the sound of a chicken is added at the end, and the fanfare is played in acapella and kazoo.


The Iron Lady (2011): The logo cross-fades from the 2009 20th Century Fox logo.

On the US trailer, the print logo is used.

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