Platinum Dunes: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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Revision as of 04:32, 5 November 2022


Background

Platinum Dunes is an American production company created in November 2001 by Michael Bay, Andrew Form and Brad Fuller. The company specializes in horror film remakes, as well as sequels to remakes and original projects.

On October 7, 2009, Paramount Pictures announced a first-look deal with the company, which planned to branch out into action and thrillers. In 2014, the company was named The Hollywood Reporter's Producers of the Year and again in 2015. In 2018, Brad Fuller and Andrew Form made a split from the company in order to launch Fully Formed Entertainment. In June 2022, Fuller returned to Platinum Dunes, with the company signing an overall first look deal with Universal Pictures.

1st Logo (October 17, 2003-March 6, 2009)

Nickname: "The Desert"

Logo: On a black background, we see several platinum silver lines zooming out and overlapping each other. After a few seconds, the lines fill in with color and reveal themselves to be a drawing of dunes in a desert. As a sky fades in over the dunes, "PLATINUM DUNES", in a Copperplate font, zooms in underneath the picture (compressed in a box) and shines.

Variant: Starting in 2006, the logo freezes after the dunes are formed.

FX/SFX: Decent CGI animation.

Music/Sounds: The opening theme of the movie.

Availability: Common. Can be found on films produced by them from The Texas Chainsaw Massacre (2003 remake) up to Horsemen.


2nd Logo (January 9, 2009-)


Nickname: "Over the Desert"

Logo: We see live-action footage of a camera moving across some dunes. As the picture begins to compress into a box, the company name appears from behind the dunes and the action freezes.

Variants:

  • On Friday the 13th (2009), the logo (except the company name) is tinted in a red color.
  • A shortened version exists.
  • There also exists a still version.
  • On The Expecting, the logo shares the screen with the Dark Castle Entertainment and Propagate Content logos.

FX/SFX: Mostly live-action.

Music/Sounds: Same as the previous logo.

Availability: Common. Debuted on The Unborn and can be seen on films produced by them since. This was briefly used in tandem with the last logo. Also appears on the series Black Sails, The Last Ship, Jack Ryan and The Purge.

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