Pulse Creative

Background

This is Matt Kunitz's production company.

1st Logo (June 11, 2001-September 12, 2006)

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Visuals: Over a white/aquamarine gradient background, a group of blue interlocked circles is shown with the white text "pulse:creative" and the dark blue byline "a matt kunitz company" in a bold font. The most inner and outer circles pulsate repeatedly.

Technique: 2D animation.

Audio: A wind-like whoosh combined with the sound of heartbeats.

Availability: It was seen on Fear Factor.

2nd Logo (June 24, 2008-April 27, 2017)

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Visuals: On a cubed blue background, we slowly zoom into a lightened target that pulsates over and over. "pulse:creative" in serif is seen at the bottom, with the byline "a matt kunitz company".

Variants:

• On some Wipeout videogames, an extended version in which the target pulsates 3 times appears.
• The NDS port of Wipeout 2 has a still version of the logo.

Technique: CGI.

Audio: In the logo's early days, a reverbed metallic clang sound was used. Since 2011, the logo used a hollow buzzing bass noise which repeated twice (three times for the variant).

Audio Variant: On Wipeout in the Zone and Wipeout 2, a loud humming sound was used in the early music.

Availability: Seen on Wipeout, including the licensed games Wipeout 2, Wipeout 3 and Wipeout: Create and Crash for the Wii. Also seen on the 2011 revival of Fear Factor, and the Fox series Kicking & Screaming.

3rd Logo (May 30, 2017-)

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Visuals: Similar concept to the last logo, but the target in the center is now a swirling, pulsating CG vortex, and all the text is in uppercase letters and in a different, more plain font. Also, the colon in the company name is replaced with a point.

Variant: The logo is cut-short on airings of Candy Crush.

Technique: CGI.

Audio: The later music of the previous logo. CBS airings of Candy Crush used a generic theme.

Availability: Seen on Candy Crush on CBS, the YouTube original series Kevin Hart: What The Fit, and the 2021 version of Wipeout on TBS.