STX Entertainment

Credits

Descriptions by
LogosForTheWin, GoAnimateFan199Pro, and BrandonTheMovieGUY

Captures by
LogosForTheWin

Video captures courtesy of
Logo Archive and Pepsi9072

Background

STX Entertainment is a Los Angeles based film and television studio, founded by Robert Simonds and Bill McGlashan in 2014. In March 2015, STX announced a deal with Chinese film production company Huayi Brothers to co-finance at least 18 films to be produced over a three-year period beginning in 2016. In 2017, STX Entertainment rebranded its film division as "STXfilms" and its television division as "STXtelevision". On July 30, 2020, it merged with Eros International to form ErosSTX.

1st Logo (November 17, 2014- )

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  State of Affairs variant
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  Punk'd variant
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  "Distributed by" closing variant
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  STXfilms closing variant without "Distributed by"
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  STXfilms "Distributed by" closing variant

Logo: On a black background, the following text fades in:

S T X ENTERTAINMENT

with a line underneath "ENTERTAINMENT".

Variants:

• On State of Affairs, the logo is in the bottom-right corner, with the Aardwolf logo in the top-left.
• On the 2020 iteration of Punk'd, the logo is seen to the left of the MTV Studios logo, which is on the right.
• At the end of films from the company, "Distributed by" appears above the T in "STX".
• Starting in 2017 at the end of movies, "films" in spaced-out letters replaces "ENTERTAINMENT".

FX/SFX: None, unless you want to count the fading in and out.

Music/Sounds: None, the opening theme of the trailer, or the closing theme of the show.

Availability: First seen on the first trailer for The Gift and the short-lived thriller series State of Affairs. Currently seen as a closing logo for STX Entertainment movies under the STXfilms banner.

Editor's Note: None.

2nd Logo (August 7, 2015- )

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Nickname: "The Glass Cube"

Logo: On a black background, a yellow-blue ray of light, with some tiny particles beside it, flashes into view. A few seconds later, a glass cube starts to zoom in, causing the flash to de-intensify, and another ray of light to flash into view, this time upward. The upward ray of light moves downward in result of the cube starting to rotate, later becoming faster and faster, until it shoots 3 symmetry light rays, which form the STX letters. Then the text "ENTERTAINMENT" fades in. Below that is a thin glass line, which shines a small rainbow ray.

Variants:

• On movies beginning with the American release of The Circle in 2017, "ENTERTAINMENT" is replaced with "films" in spaced-out letters.
• On television shows from the company, the logo is shortened, and "television" replaces "ENTERTAINMENT".
• An international version exists, where "international" replaces "ENTERTAINMENT".

FX/SFX: The cube slicing to form the logo. Brilliant CGI animation.

Music/Sounds: Whooshing and sparkling sounds are heard throughout. From 2015 to 2017, a guitar was heard in the background, and from 2017 to present, an ascending majestic score is heard, ending in 4 string notes.

Music/Sounds Variants:

• Sometimes, the opening theme of the movie plays over.
• The television version is shortened to the last note of the STX theme.
• The television logo may be silent or have the closing theme playing over.

Availability: Current. Debuted on The Gift, and will appear on newer movies and TV shows from STX Entertainment's respective "STXfilms", "STXinternational" and "STXtelevision" banners.

Editor's Note: None.