Script to Screen: Difference between revisions
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'''Visuals:''' On a black background,
'''Variant:''' <u>In its later years</u>, the logo is still aside from the text shining.
'''Technique:'''
'''Audio:''' A dramatic synth note with shimmers, alongside an announcer saying, "This has been a production of Script to Screen. Direct thinking for direct response!" In later years, the announcer says the slogan differently.
'''Audio Variant:''' On <u>''Oreck'' infomercials</u>, the logo is silent.
'''Availability:''' This was seen at the end of infomercials at the time, including those for [[Guthy-Renker]] products like Malibu Fitness, as well as later infomercials for The Firm workout series.▼
▲'''Availability:''' This was seen at the end of Script to Screen-produced infomercials at the time, including those for ''Oreck'' (like the one for the Oreck XL Platinum) and [[Guthy-Renker]] products like ''Malibu Fitness'', as well as later infomercials for ''The Firm'' workout series.
===2nd Logo (2010-)===
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{{YouTube|id=euHfoJS6lVs}}
'''Visuals:''' On a white background, a
'''Variants:'''
* This logo was updated later in <u>the 2010s</u>. The outlines are now transparent, the text in the rectangles are now all white, and a line slides out of the left side of "SCREEN", and forms the text "CREATE | EXECUTE | OPTIMIZE", before sliding back into the rectangle. The finished product shines.
* This logo may have <u>no URL</u> at the bottom.
'''Technique:'''
'''Audio:''' Generally none, but it may use the same music and announcer from the last logo.
'''Audio Variant:''' On <u>later infomercials</u>, an announcer says "This has been a production of Script to Screen, the results agency."
'''Availability:''' Seen at the end of later infomercials produced by the company. ▼
▲'''Availability:''' Seen at the end of later infomercials produced by the company
[[Category:United States]]
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Latest revision as of 11:52, 9 August 2024
1st Logo (Early 2000s-2011)
Visuals: On a black background, a stylized gray "S" appears via a ripple effect. Below it, the text "SCRIPT TO SCREEN" appears glowing white, then appears in front of a gray bar. Below all that, the text "Direct Thinking for Direct Response(R)", as well as the company's location and website, fade in underneath, and the slogan shines.
Variant: In its later years, the logo is still aside from the text shining.
Technique: 2D computer animation.
Audio: A dramatic synth note with shimmers, alongside an announcer saying, "This has been a production of Script to Screen. Direct thinking for direct response!" In later years, the announcer says the slogan differently.
Audio Variant: On Oreck infomercials, the logo is silent.
Availability: This was seen at the end of Script to Screen-produced infomercials at the time, including those for Oreck (like the one for the Oreck XL Platinum) and Guthy-Renker products like Malibu Fitness, as well as later infomercials for The Firm workout series.
2nd Logo (2010-)
Visuals: On a white background, a gray rectangle, a gray square, and a longer light blue rectangle slide in and come together to form a square. The shapes flip over to reveal the text "SCRIPT" (in white), "to" (in black) and "SCREEN" (also in black) on them. The same slogan as before fades in word-by-word below the logo, and the company's URL appears at the bottom of the screen.
Variants:
- This logo was updated later in the 2010s. The outlines are now transparent, the text in the rectangles are now all white, and a line slides out of the left side of "SCREEN", and forms the text "CREATE | EXECUTE | OPTIMIZE", before sliding back into the rectangle. The finished product shines.
- This logo may have no URL at the bottom.
Technique: 2D computer animation.
Audio: Generally none, but it may use the same music and announcer from the last logo.
Audio Variant: On later infomercials, an announcer says "This has been a production of Script to Screen, the results agency."
Availability: Seen at the end of later infomercials produced by the company, including the Nescafe Dolce Gusto: Live with Gusto infomercial.