Sega Productions

1st Logo (July 19, 1997)

Nickname: "Flashing Sega"

Logo: We see the Sega logo fading in on a black background. the logo then flashes, warps and glitches in sudden cuts, one of them also being an electricity bolt, and then fades out.

FX/SFX: The logo distorting rapidly.

Music/Sounds: A tense synth pad drone with percussive echoes during the flashing.

Availability: Seen on The End of Evangelion.

Editor's Note: A very uncharacteristically dark and tense logo, but it nonetheless perfectly fits with the movie it precedes.

2nd Logo (September 7, 1999)

Logo: We fade in to a white background. The SEGA logo with a trademark symbol fades in afterwards. Everything then fades out.

FX/SFX: The fading.

Music/Sounds: None.

Availability: Seen on Sonic the Hedgehog: The Movie (the American release of the two-part Sonic the Hedgehog OVA).

Editor's Note: This seems to have only appeared on the American release of the OVA, and as it was promoted as a movie it would count for an inclusion on this page.

3rd Logo (February 14, 2020-)

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Nickname: "The Montage of Sega"

Logo: The scene opens with gameplay footage of the original Sonic the Hedgehog. The camera slowly starts zooming out, revealing squares containing footage from other Sega and Atlus produced and published/licensed games placed side by side. then, the camera zooms out quickly, revealing that the screens are forming a mosaic in the shape of the Sega logo on a black background. Finally, the logo flashes white, turning it blue with a white outline. A "®" symbol appears next to it, and the byline "A SEGA SAMMY COMPANY" fades in below; both are in white.

Trivia: The games that are seen here include:

• Sonic the Hedgehog series
  • Sonic the Hedgehog (Genesis / Mega Drive version)
  • Sonic the Hedgehog 2 (Genesis / Mega Drive version)
  • Sonic the Hedgehog 3 / Sonic the Hedgehog 3 & Knuckles
  • Sonic Adventure (Dreamcast version)
  • Sonic Generations (subtitled Shiro no Jikū in Japan, as the Xbox 360 / PS3 / PC version being shown)
  • Sonic Unleashed / Sonic World Adventure (Xbox 360 / PS3 version)
  • Sonic Lost World
• Golden Axe (Genesis / Mega Drive version)
• Streets of Rage 2 / Bare Knuckle II (Genesis / Mega Drive version)
• Space Harrier (Arcade version)
• Outrun (Arcade version)
• Total War: Shogun 2
• Space Channel 5 (Dreamcast version)
• Skies of Arcadia (Dreamcast version)
• Chain Chronicle
• Virtua Racing (Arcade (DX) version)
• Virtua Fighter 2 (Arcade version)
• Sega Bass Fishing (Xbox 360 / PS3 / PC version)
• Jet Set Radio / Jet Grind Radio (Xbox 360 / PS3 / PS Vita / PC version)
• NiGHTS into Dreams... (Xbox 360 / PS3 / PC version)
• Rhythm Thief & the Emperor's Treasure / Rhythm Kaitō R: Kōtei Napoleon no Isan
• Fantasy Zone (Arcade version)
• Shenmue (Dreamcast version)
• Samba de Amigo (Arcade version)
• Puyo Puyo series
  • Puyo Puyo (Arcade version)
  • Puyo Puyo Tsu (Arcade version)
  • Puyo Puyo Champions / Puyo Puyo eSports
  • Puyo Puyo Quest
• Yakuza 0 / Ryū ga Gotoku 0: Chikai no Basho
• Shining series
  • Shining Force: The Legacy of Great Intention (Genesis / Mega Drive version)
  • Shining Resonance Refrain
• Phantasy Star series
  • Phantasy Star (Sega Mark III / Sega Master System version)
  • Phantasy Star Online 2
• Sakura Wars / Sakura Taisen series
  • Sakura Wars / Sakura Taisen (Sega Saturn version)
  • Sakura Wars / Shin Sakura Taisen (2019 reboot)
• Valkyria Chronicles / Senjō no Valkyria
• Persona 5 (Atlus)

Also shown are the boot-up screens for the Sega Saturn (using the original retail Japanese console boot-up) and Dreamcast (which is the retail Japanese and North American boot-up with the orange swirl), as well as other event related and promotional videos, like Toshihiro Nagoshi's close up in the "Amazing Sega" concept video.

FX/SFX: The gameplay footage, and the mosaic turning into the familiar Sega logo.

Music/Sounds: The opening of the two Sonic films' score composed by Tom "Junkie XL" Holkenborg, listed in the soundtrack of the first and second films as "Meet Sonic (Before We Start I Gotta Tell You This)" and "Piece of Shiitake Planet", which includes a majestic two-note melody alluding to the iconic "SEGAAAAAAA!" chant when the logo is complete. On Sonic the Hedgehog 2, the chorus comes in slightly faster and earlier.

Availability: Made its debut on the 2020 movie Sonic the Hedgehog. It also appeared on the trailer for Sonic the Hedgehog 2 and later appeared on said film; initial HD prints of the film cut this and the Paramount logo, leaving the Original Film logo intact, however, is kept in the Paramount+ prints.

Editor's Note: A great tribute to Sega's history, and is sure to please many fans of the company. Hearing the Sega chant in a major motion picture is a definite bonus. Also, it's the first time a Sega logo has had a byline reflecting its parent company, Sega Sammy Holdings.