Skydance Television

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 04:40, 5 November 2022 by SuperMax124 (talk | contribs) (Text replacement - "American logos" to "United States")


Background

On May 1, 2013, Skydance Media launched a television division, hiring Marcy Ross as division president. Carolyn Harris joined the company as vice president a month later. It didn't use an on-screen logo until 2014.

1st Logo (July 27, 2014-April 29, 2022)


Nickname: "The Front of the Sun on TV"

Logo: We see a flash of light that dims to reveal a shortened version of the 2010 film logo, with "TELEVISION" replacing "PRODUCTIONS" and a trademark symbol next to it.

FX/SFX: The flash of light dimming. Like its movie counterpart, it's done by Picturemill.

Music/Sounds: The last four notes of the theatrical logo's fanfare by Pinar Toprak or silence.

Availability: Common. First seen on Manhattan, and was later seen on Grace and Frankie, Ten Days in the Valley, Altered Carbon, and the first two seasons of Condor and Jack Ryan.

Legacy: Even though Skydance updated their movie logo in 2016, this logo continued to be used until its end.

2nd Logo (February 4, 2021-)


Nickname: "Above the Sun on TV"

Logo: On the same background as the current Skydance Media logo, we see the letters in "SKYDANCE" zooming out. Once they are almost finished zooming, a flash of light draws an arc underneath as "TELEVISION" (in Hurme Geometric Sans 2 Regular font) is seen being wiped in.

Variant: On Foundation, the logo is shortened to the final few seconds.

FX/SFX: The letters zooming out and the flash of light drawing the arc.

Music/Sounds: So far, none.

Availability: Current. First seen on this article on Skydance's website, and debuted with Foundation. It was later seen on Reacher. Don't expect to see this logo on the remainder of Grace and Frankie (starting with "The Raccoon") as it uses the previous logo. This logo is expected to be seen on future shows from the company.

Legacy: The basis of this logo would be later used for its New Media, Interactive and Sports divisions. However, only time will tell if the Lorne Balfe fanfare from the film logo will be used.

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