TVA "In Colour"

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 19:40, 12 August 2024 by Compooper (talk | contribs) (Text replacement - "{{color|gold|yellow}}" to "yellow")

Open (1966-1974)


Visuals: Over a black background, a red rectangle outline stretches over two overlapping green and blue shapes in the background. Once the red rectangle comfortably becomes a rounded square, the background shapes fill themselves in the square before becoming the letters "T" and "M" on a white solid background in the square, thus forming the Télé-Métropole logo. The square zooms out into the top left corner of the screen, as three streaks (one blue, one red and one green) zoom out onto the background. A yellow curved line, a stylized rooster head and another red streak then draw onto the background, forming a stylized rooster.

Variant: A still variant exists where the rooster is placed on a black background and the Télé-Métropole is nowhere to be seen.

Technique: Computer animation.

Audio: A creepy, whimsical woodwind theme, followed by an announcer (Martin Savignac) saying "L'émission qui suit est télédiffusée en couleurs" ("The following program is broadcast in colour").

Audio Variant: The still variant only contains the announcer saying the said dialogue.

Availability: Seen when TVA programmes of the era were broadcasted in colour.

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