Tai Seng Entertainment: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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{{PageCredits|description=Henrynguye5|capture=Henrynguye5|video=Henry Le|edits=Henrynguye5}}
{{PageCredits|description=Henrynguye5|capture=Henrynguye5|video=Henry Le|edits=Henrynguye5}}

<!-- See CLG Wiki:Credits for a tutorial on adding credits -->
===Background===
===Background===
Tai Seng Entertainment was video distributor was founded in 1985 and was the first US manufacturer to release contents from Hong Kong and China.
Tai Seng Entertainment was video distributor was founded in 1985 and was the first US manufacturer to release contents from Hong Kong and China.
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==Tai Seng Video Marketing Inc.==
==Tai Seng Video Marketing Inc.==
===1st Logo (1985-1993)===
===1st Logo (1985-1993)===
[[File:Tai Seng Video Marketing Logo (1992).jpg|center|350px]]
[[File:Tai Seng Video Marketing Logo (1992).jpg|center|350px]]'''Visuals:''' On a white background, there is a golden emblem with two Chinese characters stacked together. On the bottom, there's the text in both Chinese and English.
{{YouTube|id=QlxRJzuAEMI}}


'''Technique:''' A still, computerized graphic.
'''Logo:''' On a white background, we see a golden emblem label with two Chinese characters stacked together. On the bottom, there's the text in both Chinese and English.

'''Technique:''' None.

'''Music/Sounds:''' None.

'''Availability:''' Common.


'''Audio:''' None.


'''Availability:''' Unknown.


===2nd logo (1993-1996)===
===2nd logo (1993-1996)===
[[File:Tai Seng Video Marketing (1994).jpg|center|350px]]
[[File:Tai Seng Video Marketing (1994).jpg|center|350px]]
{{YouTube|id=Oa632LbmCds|id2=TaPU6e22nrQ}}
{{YouTube|id=|id2=TaPU6e22nrQ}}


'''Logo:''' We start off with a filmreel wiping into a gradient blue background with a filmstrip. Then, a golden emblem label with two Chinese characters stacked together rolls to the center while the strip disappears. At the end, the company's name in both English and Chinese, zoom out one by one..
'''Visuals:''' The sequence starts with a filmreel wiping into a gradient blue background with a filmstrip. Then, a golden emblem label with two Chinese characters stacked together rolls to the center while the strip disappears. At the end, the company's name in both English and Chinese, zoom out one by one..


'''Technique:''' Simple 2D animation.
'''Technique:''' 2D animation.

'''Music/Sounds:''' A catchy synth tune or a synth Chinese-oriental music.

'''Availability:''' Rare.


'''Audio:''' A catchy synth tune or a synth Chinese-oriental music.


'''Availability:'''


===3rd Logo (1996-2001)===
===3rd Logo (1996-2001)===
[[File:Tai Seng Video Marketing.jpg|center|350px]]
[[File:Tai Seng Video Marketing.jpg|center|350px]]
{{YouTube|id=JNuFUYtlOw4}}
{{YouTube|id=ZO1oszNQbyM}}


'''Logo:''' On a gray space background, there's a planet Earth moving in clockwise. Then, a golden and 3D emblem with chinese symbols appears from the back-right and faces on the globe. The space turns in a shiny blue one and the words from before zooms out from the top, one by one.
'''Visuals:''' On a gray space background, there's a planet Earth moving in clockwise. Then, a golden and 3D emblem with chinese symbols appears from the back-right and faces on the globe. The space turns in a shiny blue one and the words from before zooms out from the top, one by one.


'''Technique:''' Good CGI animation, that started looking obsolete until the early 2000s.
'''Technique:''' Good CGI, that started looking obsolete until the early 2000s.


'''Music/Sounds:''' A calm and majestic string fanfare.
'''Audio:''' A calm and majestic string fanfare.


'''Availability:''' Appeared on videotapes and early DVDs released by the company.
'''Availability:''' Appeared on videotapes and early DVDs released by the company.





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[[File:Tai Seng Entertainment (1998-2009).jpg|center|350px]]
[[File:Tai Seng Entertainment (1998-2009).jpg|center|350px]]
[[File:Tai Seng Entertainment (1998-2009, Malaysian variant).jpg|center|350px]]
[[File:Tai Seng Entertainment (1998-2009, Malaysian variant).jpg|center|350px]]
{{YouTube|id=https://youtu.be/SZ5hozz2Vp8|id2=https://youtu.be/E3MXXCpHT0c}}
{{YouTube|id=HXPeSFx8ZkM|id2=}}


'''Logo:''' We start off with the two Chinese letters with filmstrips of Tai Seng logo and countdown leader with two words "Peace" and "prosperity" overlays on it. The company's logo and name appears zooming in with URL below.
'''Visuals:''' The sequence starts with the two Chinese letters with filmstrips of Tai Seng logo and countdown leader with two words "Peace" and "prosperity" overlays on it. The company's logo and name appears zooming in with URL below.


'''Variants:'''
'''Variants:'''
* On Malaysian releases, The words "TAI SENG ENTERTAINMENT SDN BHD" replaces the URL.
* On Malaysian releases, The words "TAI SENG ENTERTAINMENT SDN BHD" replaces the URL.
* Prior to 2002, "Video Marketing" replaced "Entertainment".


'''Technique:''' CGI animation.
'''Technique:''' CGI.

'''Music/Sounds:''' A Chinese-oriental styled music with drumbeats.

'''Availability:''' Common.


'''Audio:''' A Chinese-oriental styled music with drumbeats.


'''Availability:''' Unknown.


=== 2nd Logo (2008-2014) ===
=== 2nd Logo (2008-2014) ===
[[File:Tai Seng Entertainment logo (2008-2014).webp|center|frameless]]
[[File:Tai Seng Entertainment logo (2008-2014).webp|center|frameless]]


'''Logo:''' We start off with a gray ball and a white ball moving together. Then suddenly, The balls moves away, the ball changes the color to gold, Finally, the sun shines transition to the Tai Seng logo with the company's name name appears with URL below.
'''Visuals:''' The sequence starts with a gray ball and a white ball moving together. Then suddenly, The balls moves away, the ball changes the color to gold, Finally, the sun shines transition to the Tai Seng logo with the company's name name appears with URL below.

'''Technique:''' CGI animation at a low frame rate.

'''Music/Sounds:''' TBA

'''Availability:''' Common.


'''Technique:''' CGI at a low frame rate.


'''Audio:''' Unknown


'''Availability:''' Unknown.
There's an history video for this logo here: https://www.bilibili.com/video/BV1nk4y1R74Z?spm_id_from=333.337.search-card.all.click


[[Category:American home entertainment logos]]
[[Category:American home entertainment logos]]
[[Category:United States]]
[[Category:United States]]
[[Category:Home entertainment logos]]
[[Category:Home entertainment logos]]
[[Category:Mandarin-language logos]]

Latest revision as of 03:43, 25 October 2024


Background

Tai Seng Entertainment was video distributor was founded in 1985 and was the first US manufacturer to release contents from Hong Kong and China.

Tai Seng Video Marketing Inc.

1st Logo (1985-1993)

Visuals: On a white background, there is a golden emblem with two Chinese characters stacked together. On the bottom, there's the text in both Chinese and English.

Technique: A still, computerized graphic.

Audio: None.

Availability: Unknown.

2nd logo (1993-1996)


Visuals: The sequence starts with a filmreel wiping into a gradient blue background with a filmstrip. Then, a golden emblem label with two Chinese characters stacked together rolls to the center while the strip disappears. At the end, the company's name in both English and Chinese, zoom out one by one..

Technique: 2D animation.

Audio: A catchy synth tune or a synth Chinese-oriental music.

Availability:

3rd Logo (1996-2001)


Visuals: On a gray space background, there's a planet Earth moving in clockwise. Then, a golden and 3D emblem with chinese symbols appears from the back-right and faces on the globe. The space turns in a shiny blue one and the words from before zooms out from the top, one by one.

Technique: Good CGI, that started looking obsolete until the early 2000s.

Audio: A calm and majestic string fanfare.

Availability: Appeared on videotapes and early DVDs released by the company.


Tai Seng Entertainment

1st Logo (2001-2008)


Visuals: The sequence starts with the two Chinese letters with filmstrips of Tai Seng logo and countdown leader with two words "Peace" and "prosperity" overlays on it. The company's logo and name appears zooming in with URL below.

Variants:

  • On Malaysian releases, The words "TAI SENG ENTERTAINMENT SDN BHD" replaces the URL.

Technique: CGI.

Audio: A Chinese-oriental styled music with drumbeats.

Availability: Unknown.

2nd Logo (2008-2014)

Visuals: The sequence starts with a gray ball and a white ball moving together. Then suddenly, The balls moves away, the ball changes the color to gold, Finally, the sun shines transition to the Tai Seng logo with the company's name name appears with URL below.

Technique: CGI at a low frame rate.

Audio: Unknown

Availability: Unknown.

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