WarnerVision Entertainment

From the Audiovisual Identity Database, the motion graphics museum

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Background

A-Vision Entertainment was a home video company owned by Warner Music Group as a sub-label of Warner Music Vision, using the likeness of its Atlantic Records label. It released videos from Atlantic artists, but also functioned as a special interest/general video distributor as well. In 1993, the company operated several sublabels including NightVision, KidVision, BodyVision and Atlantic Group Films (later WarnerVision Films following the move). In March 1995, A-Vision was moved to Warner Bros. Records, and was reorganized into WarnerVision Entertainment, which went defunct in 2002, likely either being folded into Warner Home Video and/or being retired by WMG.


A-Vision Entertainment

1st Logo (1990-1993)


Logo: Against a background of rapidly shifting colors and images relating to concerts and live performances, we see a box with the Atlantic Records logo with a portion extended to show the word "VISION" standing next to the Atlantic fan logo, and below it is another box with the word "ENTERTAINMENT" spaced-out to fit the length of the A-Vision logo.

Technique: Live-action.

Music/Sounds: None, or the ending of the program.

Availability: Seen on most if not all of Atlantic's live performance recordings, especially Banned in the U.S.A., Phil Collins: Seriously Live in Berlin, Phil Collins: No Ticket Required and Elton John: The World Tour 1992. It was also seen on early Penthouse releases.

2nd Logo (1993-1995)


Logo: On a black background, a dot flies by, and we see a box rising up and expanding into a bigger box with a border between "A VISION" and "E N T E R T A I N M E N T" in white. Between "A " and "VISION" is a white fan spinning. A white dot then applies to the fan, forming the Atlantic fan logo.

Variant: At the end of Mighty Morphin' Power Rangers VHS tapes released by the company, a black screen reading "Distributed by" appears before the actual logo.

Technique: 3D animation.

Music/Sounds: A strange synth theme, then a "thunk" sound when the dot gets to the fan.

Availability: Seen on later A-Vision tapes, like later Penthouse releases as well as Tibor Rudas: The 3 Tenors in Concert.

WarnerVision Entertainment

(1995-2002)


Logo: On a green background with many lines containing the word "WARNERVISION" in long spaced-out letters, some orange, white, and blue ellipses spin about. The white and blue ellipses fall inside the background, forming the familiar Warner "\\'" logo (the first \ is blue, the other two parts of the "W" are white) but without the circle surrounding it, and the last part flipped to form a "V", while the orange ellipses move away. As this happens, the letters "ER" in Century font appear and fade out rapidly, then the word "WARNERVISION", also in Century font, appears and fades out multiple times until the orange ellipses move away. The word "ENTERTAINMENT", small and in Helvetica, fades in below.

Variants:

  • Some tapes have the "WARNERVISION" text lines moving left and right. This variant is generally used with the second theme listed below.
  • At the end of later Saban releases, a black screen reading "Distributed by" appears before the actual logo.

Technique: Flat CG animation.

Music/Sounds: This logo has two main themes, used generally concurrently with each other:

  • Version 1 has a deep synth note held throughout and a twinkling sound at the start, followed by a cymbal crash.
  • Version 2 opens with an ascending section of guitars, synthesizers and drums, ending in an echoing guitar riff.

Availability: Uncommon. It appears at the end of many children's videos released by their subsidiaries KidVision (later moved to Warner Home Video) and A-Vision, such as pre-2000s copies of The Magic School Bus, The Adventures of Mary-Kate and Ashley, and early seasons of Power Rangers (such as the Mighty Morphin series). Also seen on other miscellaneous videos. It can also be seen at the start of Kathy Smith: Functionally Fit - Peak Fat Burning, a BodyVision release, and at least one Magic School Bus tape.

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