Xbox Game Studios

From the Audiovisual Identity Database, the motion graphics museum


Background

In 2019, Microsoft Studios was renamed Xbox Game Studios.

Logo (June 10, 2019-)


Visuals: On a black background, several Xbox games appear plastered on various letters of the text "XBOX GAME STUDIOS" in the Xbox corporate font, shown at various closeups and angles. When it gets to the first "S", everything zooms out and becomes flat. Once the text reaches a comfortable position, the X-Sphere fades in and everything shines.

Variants:

  • A shorter variant exists, where it starts when the text zooms out.
  • On Minecraft Dungeons, the 1st clip from the logo is replaced with gameplay from the game itself. Minecraft Legends used the same footage from the previous game, while Gears Tactics used footage from Gears of War: Ultimate Edition.
  • On Halo Infinite, the logo segues into the 343 Industries logo.

Technique: CGI.

Audio: A heroic fanfare.

Availability:

  • It was first seen at the start of Xbox's E3 2019 conference.
  • It can be seen on most of the company's Xbox One, Xbox Series X/S, and Windows games like Gears 5 and Minecraft Dungeons.
Microsoft Studios (2011-2019)
Xbox Game Studios
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