Interscope Communications
From the Audiovisual Identity Database, the motion graphics museum
Descriptions by
Eric S., Hoa and Logophile
Captures by
Eric S.
Video captures courtesy of
Eric S.
Eric S., Hoa and Logophile
Captures by
Eric S.
Video captures courtesy of
Eric S.
Background
Interscope Communications was founded in 1982 by film producer Ted Field, taking its name from Field's former Interscope Racing team (the name was also used for the Interscope Records label, which Field later co-founded in 1989, but was not connected to the film company). Until 1987, only television movies used Interscope's on-screen logo. In 1992, Field sold a controlling interest in the company to PolyGram Filmed Entertainment.
In 1999, following Seagram's acquisition of PolyGram, Interscope Communications and other PolyGram-related products were absorbed into Universal Pictures. Later that year, Universal sold their 10% share in Interscope Communications to Barry Diller's USA Networks, who merged Interscope with Gramercy Pictures and October Films to form USA Films (which itself would be merged with Good Machine Productions and Universal Focus to form Focus Features in 2002). In 2000, the staff of Interscope Communications formed Radar Pictures, which assumed ownership of Interscope's film library. Despite this, the Interscope Communications name continued to be used until the summer of 2003, with many of its properties or planned films prior being retained under either Focus Features or Universal Pictures.
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| 1st Logo (May 3, 1987-1990s) | 2nd Logo (Early 1990s-1992?) | 3rd Logo (January 7, 1994-February 18, 2000) |
1st Logo (May 3, 1987-1990s)
Visuals: On a blue background, a white circle made of lines with an "i" inside it flips as it zooms in. The letters "INTERSCOPE COMMUNICATIONS INC." in Korinna also flip towards the camera with the logo.
Technique: 2D computer animation.
Audio: None.
Availability: Seen on some TV movies from the era made by Interscope, such as Everybody's Baby: The Rescue of Jessica McClure, Murder Ordained, and The Father Clements Story, among others.
2nd Logo (Early 1990s-1992?)
Visuals: On a black background, three pieces of the stylized circle with the lower case "i" ease in towards the screen. They slide together to form the logo. As this happens, the word "I N T E R S C O P E" in white slides in from the right and a red line slides in below from the left.
Technique: CGI.
Audio: The closing theme of the movie.
Availability: Seen on TV movies from the time from Interscope, such as Shoot First: A Cop's Vengeance.
3rd Logo (January 7, 1994-February 18, 2000)
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Visuals: The logo starts off inside a movie studio complete with a camera, a boom, a director's chair and several lights, shown in a purple hue. The camera scrolls down-left and heads towards one of the lights. The hue turns orange and the word "INTERSCOPE" appears and heads towards the light. When the camera goes into the light, the light changes to an oval and the background changes with a flash to purple. As the camera eases back a bit, "COMMUNICATIONS" appears under "INTERSCOPE", and the oval shines into the stylized circle from the previous two logos, but with the "i" now filled in with a maroon/brown/orange gradient. After the shining stops, the 1993 PolyGram Filmed Entertainment logo appears underneath.
Variants:
- Later in its life, "A PolyGram Company" in the company font appears underneath instead.
- On some prints of Pitch Black, it lacks any PolyGram indication text.
Technique: CGI by REZN8.
Audio: None or the opening theme of the movie. On Terminal Velocity, a synthpad theme with whooshing sounds was used.
Availability: Seen on films such as Terminal Velocity, Operation Dumbo Drop, The Tie That Binds, The Associate, Kazaam, Snow White: A Tale of Terror, What Dreams May Come, Gridlock'd, and Pitch Black. On current prints of Gridlock'd, this is plastered by the 1997-2012 Universal logo.
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