A. Smith and Co. Productions

From the Audiovisual Identity Database, the motion graphics museum


Background

This is Arthur Smith's production company that was formed in 2000. In 2011, A. Smith & Co. merged with the Tinopolis Group.

(June 18, 2003-)

Logo: On a blue background with circles, we see a cartoon TV with a plug and a blue monitor going right with the letters coming out one-by-one "A SMITH" and "CO." Then, the same TV with "&" inside the monitor zooms in, and the word "PRODUCTIONS" appears.

Variants:

  • Starting with the 2016 logo, "a Tinopolis company" appears with the red square with three, white straight lines.
  • Sometimes, the "IN ASSOCIATION WITH" word is above the logo.
  • An enhanced version is currently used (since 2010) with everything in a purple tint and slightly smoother animation.
  • A slightly longer version exists with the TV sliding from the right side of the screen to the left (while up close) and then continuing as normal.
  • In 2018, the logo is more enhanced for the animation.

FX/SFX: The letters and the TV's animation.

Music/Sounds: An orchestral hit with typing sounds. ABC, NBC, and Fox used its generic theme.

Availability: Common. Currently seen on Hell's Kitchen, American Ninja Warrior, and previously seen on Kitchen Nightmares, Paradise Hotel, The Swan, and Skating With Celebrities.

Editor's Note: None.

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