A78TV

From the Audiovisual Identity Database, the motion graphics museum

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Background

During the 1978 FIFA World Cup, Canal 7 was the host broadcaster for said tournament. A consortium was set up known as Argentina '78 Televisora/Centro de Producción a Colores Buenos Aires and would handle the world feed for the tournament. However, broadcasts in color were aired internationally due to Argentina being stuck with black-and-white televisions at that time.

Logo (June 1-25 1978)


Visuals: On a sky-blue background, there is a white vector globe surrounded by a redyellow gradient dot pattern. Below is "A78TV" in a white, abstract line typeface, and underneath is "Buenos Aires - Argentina" enclosed by 2 horizontal dark-blue bars.

Technique: A still, printed image filmed by a camera.

Audio: The Argentina '78 theme song, composed and performed by Ennio Morricone.

Canal 7 Buenos Aires (1959-1978)
A78TV
Canal 7 Buenos Aires (1978-1979)
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