ACS Manufacturing Corporation: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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'''Logo:''' On a white background, we see the ACS logo (a red rectangle with the text "''ACS''" in lowercase carved on it). Above it has the text "{{color|blue|Another Quality Product of}}". Below it is the text "{{color|blue|ACS MANUFACTURING CORPORATION}}", followed by "{{color|blue|ISO 9001:2000 Certified}}" and "{{color|blue|WORLD CLASS QUALITY MANAGEMENT SYSTEM}}".
'''Logo:''' On a white background, we see the ACS logo (a red rectangle with the text "''ACS''" in lowercase carved on it).


'''Variants:'''
'''Variants:'''

Revision as of 04:46, 31 August 2023


1st Logo (June 8, 2001–present)

Logo: On a white background, we see the ACS logo (a red rectangle with the text "ACS" in lowercase carved on it).

Variants:

  • From 2001 to 2006, the logo above the ACS logo has the text "Another Quality Product of" and below it is the text "ACS MANUFACTURING CORPORATION", followed by "ISO 9001:2000 Certified" and "WORLD CLASS QUALITY MANAGEMENT SYSTEM".
  • On some commercials, "ISO 9002- Certified" are used instead of "ISO 9001:2000 Certified".
  • From 2006 to 2017, the ACS logo is improved and larger. Also, the text "ISO 9001:2000 Certified" and "WORLD CLASS QUALITY MANAGEMENT SYSTEM" is removed.
  • On the 2009–2012 Automatic Pride Detergent TVC, the text "Another quality product of" and "ACS MANUFACTURING CORPORATION" are not present thus only the ACS logo is shown.
  • Since 2018, the on-screen logo removed the text "Another quality product of", leaving the "ACS MANUFACTURING CORPORATION" text and ACS logo behind. Also, the logo now has the improved version of the 2001 jingle that was first used in June 25, 2011.
  • On some commercials featuring the 2020 on-screen logo, the logo does not shine at all.

Technique: None.

Music/Sounds: An orchestral jingle accompanied by a set of female voices singing "A... C... S!" (E♭ A♭ B♭) (from 2001–2003) and the improved and more synthesized of the 2001 jingle (2018–present), the ending theme of the commercial, or none.

Availability: Seen on commercials at the time.

2nd Logo (May 14, 2010–present)

Logo: We see the shining ACS logo on a white background.

Variants:

  • On Pride Detergent with Fabric Conditioner “Gaan-Da!” TVC, the text "ISO CERTIFIED WORLD CLASS QUALITY" is below.
  • From June 25, 2011 to December 24, 2017, the ACS logo is larger and darker, and the text "AFFORDABLE CLEANING SATISFACTION" (which is the one of the meanings of the ACS initialism and the letters "A", "C", and "S" are in red text while the rest are in blue) below the logo instead of "ACS MANUFACTURING CORPORATION". This is the first on-screen logo to play the improved and more synthesized of the 2001 "A... C... S!" jingle.
  • Since 2020, the logo is smaller and shines via a wipe effect.

Technique: Simple animation.

Music/Sounds: The improved and more synthesized of the 2001 "A... C... S!" jingle (June 25, 2011–present), the ending theme of the commercial, or none.

Availability: Seen on commercials at the time.

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