Alexander Maslyakov i Kompaniya

From the Audiovisual Identity Database, the motion graphics museum

Background

Alexander Maslyakov i kompaniya (Александр Масляков и компания, "Alexander Maslyakov and company"), also known by abbreviation AMiK (АМиК), is a production company founded in 1990 by Alexander Maslyakov. With a few exceptions, most of its productions are related to KVN, a long-running Russian competition between comedy teams.

1st Logo (April 1, 1990-1995, 2011)

Logo: On a white background, we see a somewhat dopey caricature of Alexander Maslyakov standing slightly left of center. A variety of animated construction workers are constructing something metal around Maslyakov, first setting up a wall and then lifting him up for a moment to make way for the floor made out of sheets of metal. A portly man places a searchlight to the right of Maslyakov, then a tall man approaches Maslyakov and flips sheets of paper next to his face as a construction worker in red installs a steering wheel in front of Maslyakov. Suddenly, a metal wall appears (first two halves with a round window to the right, then another half with a large square window slides in from the left. A man with a big camera appears from below and a large woman in a red dress is lifted on a rope from above holding a small screen which quickly does a countdown from 9 to 0. A red, orange and yellow flash then takes up the screen, followed by a cloud of black smoke. The camera then zooms in to the left of Maslyakov's head and then zooms out revealing a yellow airship with stylized red letters "Амик" (Amik) written on its side. Two fireworks explode around the airship, and we quickly fade in to a black background with a yellow oval in the center with "Амик" written on it in the same red letters as on the airship.

Variant: In 50 Virtual Games (a special series for KVN's anniversary), this logo was reused with a rearranged score and altered ending - the airship now has no "Амик" letters on it and does not fade out, and the golden 3D text "Александр Масляков представляет" (Alexander Maslyakov presents) appears instead as more fireworks are added.

FX/SFX: Traditional 2D animation.

Music/Sounds: TBA

Availability: Seen on KVN competitions of the period and the 50 Virtual Games special series.

Editor's Note: TBA

2nd Logo (1995-December 23, 1999)

Logo: TBA

Variants:

  • An ending variant also exists where the logo is cut to the point where it's already formed. The copyright stamp (usually formatted like "© (year)") is seen on the bottom-left corner.
    • Strangely, the final competition of the 1997 season of KVN has the copyright stamp read "© 1998" despite being aired on December 26, 1997. The same goes for the final competition of the 1999 season which also has the "© 2000" copyright stamp.
    • Starting in 1998, the website and the e-mail address were added to the bottom-right corner.

FX/SFX: Early CGI mixed with live action.

Music/Sounds: TBA

Availability: Rare. Seen on KVN competitions of the period. Despite the full logo no longer appearing since the final game of the 1997 KVN competition, the ending variant was still used until the final game of the 1999 season, which aired on December 23, 1999.

Editor's Note: TBA

3rd Logo (March 29, 1998-)

Logo: On a black-dark blue gradient background with a starfield, blue rays reveal the same gold stylised "АМиК" as the previous logo. The "АМиК" shines while the "АЛЕКСАНДР МАСЛЯКОВ и компания" text (which is also the same as in the previous logo) appears below.

Variant: In 2011, the logo was slightly remastered for the widescreen format.

FX/SFX: The rays revealing the "АМиК".

Music/Sounds: The tail end of the cue from the previous logo.

Availability: Current. Seen on the beginnings of the current KVN competitions since 1998. It was used in tandem with the previous logo until 1999.

Editor's Note: None.

4th Logo (March 2-April 8, 2020)

Logo: On a black background with a dark-gray spotlight, we see a pink crystal, which then grows and reveals the stylised "АМиК" from two previous logos. The "АМиК" turns yellow, and "ПРЕДСТАВЛЯЕТ" appears below.

FX/SFX: The logo forming, "ПРЕДСТАВЛЯЕТ" appearing.

Music/Sounds: A 4-note dramatic string cue.

Availability: Only seen on Korni.

Editor's Note: None.

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