Clive Peeters
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Background
Clive Peeters was an Australian chain of electrical stores that ran from 1973 to 2011.
1st Logo (1984-unknown retirement year)
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Visuals: Over a black background, the logo starts with the text "Clive Peeters" in yellow with the 1st slogan "The Discount Wizard" in the same colour as below. Under that, there's a 2nd slogan: "We're keen to have your business" in white; and below it, the 3rd one: "Moving deals on beds" in the same colour.
Variant: A still version exists
Technique: Cel animation.
Audio: A male announcer saying: "Clive Peeters: The Sealy Posturepedic Specialist".
Audio Variant: Another male announcer would say: "The Clive Peeters Sealy Posturepedic Offer, they'll fix all your bed problems".
Availability: Seen on 2 adverts
2nd Logo (1990's-2001)
Visuals: On a blue gradient background with copies of the name "Clive Peeters" on it, there is a white box with the company's name in blue. Below it, there's the slogan "WE WILL BEAT ANY PRICE" enclosed on a red rectangle, while under that, the advertisement "Their 3 Locations at the Time" with some described information.
Technique: A still, computerized graphic.
Audio: The ending music from the commercial.
Availability: Seen on adverts at the time.
3rd Logo (2001-2011)
Visuals: Over a blue background, the logo starts with the "Clive Peeters" mark, but with the "E" in a cursive-like font.
Variant:
- The website's URL could appear in a few adverts.
- Sometimes, the information about their locations appears below.
Technique: 2D computer animation.
Audio: A female announcer saying: "Clive Peeters, E E Easy!".
Availability: Same as before.
