Draft:Cineworld Cinemas

Background

Cineworld Cinemas (also known as Cineworld) is a British cinema chain company that was founded by Steve Wiener in 1995. The first Cineworld theatre opened in Stevenage, Hertfordshire in July 1996. A second theatre opened in Wakefield, West Yorkshire, in December 1996 and the third opened in Shrewsbury, Shropshire, in 1998. In 2004, Cineworld was acquired by the Blackstone private equity group for £120m. The following year, Cineworld acquired the British and Irish operations of French cinema company UGC. In 2014, Cineworld purchased Cinema City International. In December 2017, Cineworld purchased the US chain Regal Cinemas for $3.6 billion, creating the world's second-largest cinema group. In 7 September 2022, Cineworld filed for Chapter 11 bankruptcy but by the following year it announced that it would exit bankruptcy.

1st (known) Logo (2003-2005)

Visuals: The camera pans in up to a cinema to show the Cineworld logo forming on the screen; a star with a ribbon flowing through it is formed through various parts, while the stacked text "CINEWORLD MULTIPLEX CINEMA" is formed via smoke underneath it. Suddenly, the logo zooms in three times and explodes, bringing forth a CGI woman wearing a white swimshirt with the Cineworld logo on it and red shorts, who leaps out of the screen (named "Cindi World"). She wipes her brow and smiles, and then walks up the aisle dividing the seats. She catches a man smoking, picks him up the smoker and throws him at the wall. Cindi then wipes her hands and leaves, as the camera pans to the cinema screen in the background showing a brief ad for theatre foods ("Why not try a Cinedeal? Available from the refreshments counter.") Cindi is about to head to the lobby, when a girl talking loudly on her cellphone enters the arena. The girl gasps in fright and looks around anxiously; Cindi karate-kicks the phone out of the girl's hand and crushes it with her hands. She then leaves the arena and throws the phone in the rubbish, as the camera pans to a sign on the door reading, "Please turn off MOBILE PHONES." The camera zooms into the food counter, and pans around it, as Cindi buys a bag of popcorn, a hot dog, and a cup of soda, and heads back into the theatre. She sits down, and is about to enjoy the upcoming movie, until she spots two people in the crowd talking loudly. She clunks their heads together. They "see stars", and the camera pans into one of the spinning stars, which then turns into the finished Cineworld logo shown at the start, now with a Dolby credit at the bottom.

Variant: The parts where the Cindi throws the smoker at the wall and where she bonks the two talkers' heads together generated some complaints over them being too violent. As such, these parts were amended; after she catches the man smoking, the screen cuts to a quick zoom-in on a sign reading "No Smoking" (which also appears on the previous shot) before cutting back to the rest of the animation. Similarly, the latter adds a "shushing" sound, and the screen then cuts to a quick zoom-in on a sign reading "No Talking" (with the sign showing Cindi grimacing) before cutting back.

Technique: CGI.

Audio: The sequence opens with a dramatic fanfare ending with five orchestral hits, proceeding to a loungey cocktail tune heard throughout, which starts with a hip-hop feel but heads into a more salsa-flavoured style. When Cindi enters the theatre, there's a soft synthesized string fanfare, ending in a triumphant finish.

Availability: The original uncensored version of this trailer has been deemed lost, as no known recordings or captures of it have been found.

2nd (known) Logo (2005-2008)

Visuals:

Technique: CGI.

Audio:

3rd (known) Logo (2008-2021?)

Visuals:

Technique: CGI.

Audio:

4th (known) Logo (2021-)

Visuals: On a starry background, a giant red star appears on screen as the camera pans down to the bottom of it. The sequence then fades to "WELCOME BACK", after which the screen fades back to the camera swooping inside the star. The sequence then fades to "NO TALKING OR CHECKING YOUR PHONE". After that, the screen fades to the star tilting from right to left, after which the screen fades to "GET READY TO FEEL MORE AGAIN". Once that fades out, the star zooms out to the left side of the screen as the words "Feel more at Cineworld Cinemas" appear.

Technique: CGI.

Audio: A cinematic orchestrated theme with a male announcer saying "Welcome back. Please respect everyone around you by not talking or checking your phone during the film. Now, switch it off, and get ready to feel more... again. Feel more at Cineworld."

Audio Variants: In 2023, the theme was changed to one with a choir and the announcer was changed to be more calmer-sounding.

Availability: Seen before every showing at Cineworld cinemas in the UK and Ireland.