Draft:Hotlink: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

Content deleted Content added
2K-tan (talk | contribs)
mNo edit summary
Chow Woon Gan (talk | contribs)
→‎{{Ordinal|1}} Tag (2003-2005): The logo ACTUALLY moves to the left on the Festive Offer ad. Sorry about what I described before as I remembered the variant I watched but eventually I messed up the directions :P
 
(18 intermediate revisions by 5 users not shown)
Line 1: Line 1:
{{Draft}}
{{Draft}}
{{PageCredits|compiled=|description=FWKPedia|capture=FWKPedia and Chow Woon Gan|video=|edits=Chow Woon Gan}}
<!-- Do not remove the template above until the draft is in mainspace -->
{{PageCredits|compiled=|description=|capture=|video=|edits=}}


===Background===
===Background===
'''Hotlink''' is the prepaid carrier of Malaysian telecommunications company [[Draft:Maxis (Malaysia)|Maxis]].
'''Hotlink''' is the prepaid carrier of Malaysian telecommunications company [[Draft:Maxis (Malaysia)|Maxis]].


==={{Ordinal|1}} Logo (1999?-2006)===
==={{Ordinal|1}} Tag (2003-2005)===
<gallery mode=packed heights=200>
{{YouTube|id=kBTRqxyQi-M|id2=uc4qPkTkZ0Y}}
Hotlink (2003).png
'''Visuals:'''
Hotlink (2004, from the Hotlink Football commercial).png
Hotlink (2004, from the Activate Your Live commercial).png
Hotlink (2005, from the MAXIS Beautiful Game commercial).png
Hotlink (2005, from a Chinese Activate Your Live commercial).png
Hotlink (2005) (from Activate Your Life Festive Offer commercial).png
</gallery>
{{YouTube|id=kBTRqxyQi-M|id2=uc4qPkTkZ0Y|id3=RLIvudV1-Ms|id4=k_ogQjHSlrA|id5=DLN0Mq_Nmrs}}
'''Visuals:''' On a red background, there is text reading "'''Hotlink'''" ("'''Hot'''" in blue and "'''link'''" in red) over a lime circle and with a red filling inside the "'''o'''". The URL and the Maxis logo can be seen at the bottom left and the bottom right of the screen respectively.


'''Variants:'''
'''Variants:'''
* On the ''Hotlink Football'' commercial, the logo spins and zooms from the screen as a few white streaks fly around it for a brief time. The text "'''''Now available on 017'''''" fades in beneath the logo, along with the URL and Maxis logo at their usual positions. A football flies in and hits and bounces off the "'''o'''" of the logo. The logo slowly rotates.
* On a Chinese ''Activate Your Life'' commercial from 2005, the Helvetica text "'''Aktifkan diri anda'''" is above the logo.
* Some later commercials from the tag's last few years feature the logo on a white gradient background. They also lack the URL and the Maxis logo.
** On the ''FIFA 2006 Final Draw'' and the ''MAXIS Beautiful Game'' commercials, the logo slightly zooms in towards the screen.
* On the English and Malay ''Activate Your Life'' commercials from 2004, there are four people (three men, with the second one wearing a white songkok and the third one having slightly long hair, and a woman between the last two men) pointing at the screen while singing "Aktifkan Dirimu!" in a white gradient environment. The Hotlink logo is behind them, and the URL is in blue.
* On the ''Activate Your Life Festive Offer'' commercial, the red text "'''activate your life'''" is above the logo, and the entire logo flips in while moves to the left as the final shot of the commercial moves away quickly.


'''Technique:''' Computer animation.
'''Technique:''' Either still digital graphics, computer animation, or zooming effects.


'''Audio:'''
'''Audio:''' The ending of the commercial.


'''Availability:''' Seen on their commercials from the time, such as the ''Aktifkan Dirimu'', ''Hotlink Football'', and ''FIFA 2006 Final Draw'' commercials.
'''Availability:'''


==={{Ordinal|2}} Logo (2006-2010s)===
==={{Ordinal|2}} Tag (2006-2010s)===
{{YouTube|id=n7QS5BOl5cM|id2=9GbHfd80CI4}}
{{YouTube|id=n7QS5BOl5cM|id2=9GbHfd80CI4|id3=z8BwamT-fRQ|id4=Muy-E9TtApQ|id5=99EwFXUP81w|id6=urtDjwSxtWQ|id7=EVKrr8KkHMY|id8=23wZBVRxGZA}}
'''Visuals:'''
'''Visuals:'''


'''Variants:'''
'''Variants:'''


'''Technique:''' Computer animation.
'''Technique:''' Either CGI or 2D computer animation.


'''Audio:'''
'''Audio:'''


'''Availability:'''
'''Audio Variants:'''


'''Availability:''' Seen on their commercials from the era, such as the ''Life Unlimited'' commercial.


==={{Ordinal|3}} Logo (2010s-2020)===
==={{Ordinal|3}} Tag (2009-2020)===
{{YouTube|id=nSSh7PnNclg|id2=FddhIcGo568|id3=0qKdWESNraY}}
{{YouTube|id=7PtxGc0lYRM|id2=FddhIcGo568|id3=0qKdWESNraY}}
'''Visuals:''' The still Hotlink logo from before (with the Maxis scribble in place of the dot of the "'''i'''") is on a red background. Below, there is the URL in white at the bottom-left, and the Maxis logo at the bottom-right.
'''Visuals:'''


'''Variants:'''
'''Variants:'''
* On their ''CNY Hot Ticket'' commercial, the background is burgundy.
* On later commercials, the URL and the Maxis logo are omitted.


'''Technique:''' None.
'''Technique:''' A still, digital graphic.


'''Audio:''' The ending of the commercial.
'''Audio:''' The ending of the commercial.


'''Availability:''' Seen on their commercials released in this era, such as the ''Broadband Haircut'', ''Hotlink SUPER 2017 Web'' and ''CNY Hot Ticket'' commercials.
'''Availability:'''



==={{Ordinal|4}} Logo (2020-)===
==={{Ordinal|4}} Tag (2020-)===
<gallery mode=packed heights=200>
Hotlink (2023, from All-New Hotlink Postpaid 5G).png
</gallery>
{{YouTube|id=tcIVH9xLByU}}
{{YouTube|id=tcIVH9xLByU}}
'''Visuals:''' On a white background, we see the Maxis scribble logo in {{color|red}}, with "{{color|red|hotlink}}" below.
'''Visuals:''' On a white background, there is the Maxis globe scribble logo in red, with the text "hotlink" below.


'''Variants:'''
'''Variants:'''


'''Technique:''' None.
'''Technique:''' A still, digital graphic.


'''Audio:''' The ending of the commercial.
'''Audio:''' The ending of the commercial.


'''Availability:''' Seen on their commercials released in this era, such as the ''All-New Hotlink Postpaid 5G'' commercial.
'''Availability:'''


===External Links===
* [https://hotlink.com.my Official website]


[[Category:Malaysia]]
[[Category:Malaysia]]

Latest revision as of 05:36, 8 November 2024



Background

Hotlink is the prepaid carrier of Malaysian telecommunications company Maxis.

1st Tag (2003-2005)

Visuals: On a red background, there is text reading "Hotlink" ("Hot" in blue and "link" in red) over a lime circle and with a red filling inside the "o". The URL and the Maxis logo can be seen at the bottom left and the bottom right of the screen respectively.

Variants:

  • On the Hotlink Football commercial, the logo spins and zooms from the screen as a few white streaks fly around it for a brief time. The text "Now available on 017" fades in beneath the logo, along with the URL and Maxis logo at their usual positions. A football flies in and hits and bounces off the "o" of the logo. The logo slowly rotates.
  • On a Chinese Activate Your Life commercial from 2005, the Helvetica text "Aktifkan diri anda" is above the logo.
  • Some later commercials from the tag's last few years feature the logo on a white gradient background. They also lack the URL and the Maxis logo.
    • On the FIFA 2006 Final Draw and the MAXIS Beautiful Game commercials, the logo slightly zooms in towards the screen.
  • On the English and Malay Activate Your Life commercials from 2004, there are four people (three men, with the second one wearing a white songkok and the third one having slightly long hair, and a woman between the last two men) pointing at the screen while singing "Aktifkan Dirimu!" in a white gradient environment. The Hotlink logo is behind them, and the URL is in blue.
  • On the Activate Your Life Festive Offer commercial, the red text "activate your life" is above the logo, and the entire logo flips in while moves to the left as the final shot of the commercial moves away quickly.

Technique: Either still digital graphics, computer animation, or zooming effects.

Audio: The ending of the commercial.

Availability: Seen on their commercials from the time, such as the Aktifkan Dirimu, Hotlink Football, and FIFA 2006 Final Draw commercials.

2nd Tag (2006-2010s)

Visuals:

Variants:

Technique: Either CGI or 2D computer animation.

Audio:

Audio Variants:

Availability: Seen on their commercials from the era, such as the Life Unlimited commercial.

3rd Tag (2009-2020)

Visuals: The still Hotlink logo from before (with the Maxis scribble in place of the dot of the "i") is on a red background. Below, there is the URL in white at the bottom-left, and the Maxis logo at the bottom-right.

Variants:

  • On their CNY Hot Ticket commercial, the background is burgundy.
  • On later commercials, the URL and the Maxis logo are omitted.

Technique: A still, digital graphic.

Audio: The ending of the commercial.

Availability: Seen on their commercials released in this era, such as the Broadband Haircut, Hotlink SUPER 2017 Web and CNY Hot Ticket commercials.

4th Tag (2020-)

Visuals: On a white background, there is the Maxis globe scribble logo in red, with the text "hotlink" below.

Variants:

Technique: A still, digital graphic.

Audio: The ending of the commercial.

Availability: Seen on their commercials released in this era, such as the All-New Hotlink Postpaid 5G commercial.

External Links

Cookies help us deliver our services. By using our services, you agree to our use of cookies.