Draft:McDonald's: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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==={{Ordinal|1}} Logo (2019?2003-2006)===
[[File:McDonald's (2003).png|350px|center]]
'''Logo:''' At the end of the commercial, we see the famous Golden Arches zoom out. A flashing light then fades in and moves from right to left and turns yellow, as "i'm lovin' it" zooms out below the arches and leaves a trail.
 
'''FX/SFX:''' 2D Animationanimation.
==={{Ordinal|1}} Logo (2019?)===
 
'''Music/Sounds:''' It depends on the commercial.
'''Availability:''' Seen in their older commercials.
 
==={{Ordinal|2}} Logo (2019-)===
<gallery widths="130" heights="130" mode="packed">
File:McDonalds logo.jpg
</gallery>
 
'''Logo:''' At the end of the commercial, we see the famous Golden Arches draw themselvesitself while a red square zooms out with the emblem resulting in a symbol similar to the McDonald's app logo. The tagline "i'm lovinglovin' it" appears below in some commercials.
 
'''FX/SFX:''' 2D animation.
 
'''Music/Sounds:''' It depends on the commercial, most commonly a man singing the jingle off-tune or whistling.
'''FX/SFX:''' 2D Animation
 
'''Music/Sounds:''' Tons of variants of the classic McDonald's jingle. The 2 most common ones are a whistled version of the theme or a man with a deep voice voicing the jingle.
 
'''Availability:''' Seen on their modern commercials.

Revision as of 15:54, 9 November 2022



Background

McDonald's is an American multinational fast food chain and real estate company, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechristened their business as a hamburger stand, and later turned the company into a franchise, with the Golden Arches logo being introduced in 1953 at a location in Phoenix, Arizona.

1st Logo (2003-2006)

Logo: At the end of the commercial, we see the famous Golden Arches zoom out. A flashing light then fades in and moves from right to left and turns yellow, as "i'm lovin' it" zooms out below the arches and leaves a trail.

FX/SFX: 2D animation.

Music/Sounds: It depends on the commercial.

Availability: Seen in their older commercials.

2nd Logo (2019-)

Logo: At the end of the commercial, we see the famous Golden Arches draw itself while a red square zooms out with the emblem resulting in a symbol similar to the McDonald's app logo. The tagline "i'm lovin' it" appears below in some commercials.

FX/SFX: 2D animation.

Music/Sounds: It depends on the commercial, most commonly a man singing the jingle off-tune or whistling.

Availability: Seen on their modern commercials.

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