Forum:Thoughts about Orion's new logo?

From the Audiovisual Identity Database, the motion graphics museum


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LMgamer36
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21 July 2022

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Yes, that Orion. The one which Adam West described as a failed production company (at the time, though.)

The 1979 logo is sure a favorite in the logo community, including me, due to its longevity, omnipresence in films and music. Orion just introduced a logo this day, and it has elements of the 1979 logo, basically because MGM relaunched Orion as a division with similar target audiences to Searchlight Pictures of some sort. so what are your thoughts on this?

Asking myself, this is a bit too Tencent-y, which features the previous logo transforming into the current logo (ironically, I did both the descriptions on Tencent and Orion's current logos). The music however, is great, and the visuals, which are a perfect mix of 2D and 3D. It's also a great way to introduce the new MGM byline to Orion, having appeared in the American International Pictures logo earlier. However, it's a bit tiny, so it's not instantly readable for a lot.


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Not bad but they really should've kept the old logo


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VinegarPop
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7 December 2022

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I'd say its meh. I know they did try, but it just doesn't fit the vibe of the company it was originally going for.


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Chiagozie Elobuike
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9 December 2022

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I don't know but, it's a pretty good installment of the previous logo.

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