GTRK Kuzbass

From the Audiovisual Identity Database, the motion graphics museum


Background

GTRK Kuzbass is the state regional broadcaster of the Kemerovo Oblast in Russia.

ID (1998-2003)

Visuals: There is several blue rings and glowing yellow lights over a starfield. Those lights then move away from each other while the rings stop glowing and fade out, and we travel through the starfield to see a glowing constellation. The logo zooms into one of the stars, which turns from yellow to turquoise, and the camera moves away as the same light shines through a waterdrop on one of the leaves from a thin, tall tree. The camera pans up while another, taller tree fades in. A yellow light particle spins through the tree and the trunk of the tree transforms into a golden, shining honeycomb-like material. The logo zooms into this material revealing the steel borders within each golden sphere. The reflection of a bear walking in through the forest is shown on these spheres, as the screen scribbles away into a picture of a mountainous river area zooming out, with the golden logo of the station, appearing to be "TPк" with a drawing of a bear cut-out at the center. Below is "ТЕЛЕВИДЕНИЕ КУЗБАССА", also in gold, and the byline, "ГОСУДАРСТВЕННОЕ ТЕЛЕВИДЕНИЕ КУЗБАСС", with the last word in quotes.

Technique: A combination of CGI and live-action.

Audio: A whimsical fanfare with strings and brass.

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