HSV-7: Difference between revisions

From the Audiovisual Identity Database, the motion graphics museum

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{{PageCredits|description=Hb1290|capture=TabitElectra|edits=Hb1290, Camenati, and TVB|video=retrooldcommercials, OZTVRewind, Australian Television Archive, and TrickyMario7654}}
 
===Background===
'''HSV-7''' is the Melbourne station of the [[Seven Network |Seven Network]]. It launched in 1956 to coincide with the Melbourne Olympic Games.
 
=== 1st ID (19811969)===
[[File:HSV-7 (1969).png|300px|center]]
{{YouTube|id=iEMEO7rsbMs}}
 
'''Visuals:''' A grid full of the HSV logo of the time form alternating between a black 7 on a white background and vice-versa. One square at a rime, the 7s are replaced by images of shows from the time before the 7s then return. The centre row is then replaced with a lineup of the evening's programming one show at attime with a line of 60s flower drawings appearing between shows. Then a big, 3D 7 appears, with the word "CHANNEL" in block letters forming the top line appears. The grid fades leaving just the logo.
 
'''Technique:''' Cel animation.
 
'''Audio:''' "Classical Gas" by Mason Williams.
 
===(1981)===
[[File:HSV-7 (1981).png|300px|frameless|center]]
{{YouTube|id=SOYV5wu9L-o|id2=YKVHxfVoPd0}}
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'''Audio:''' A male choir singing "Melbourne, you're a part of us, Seven is a part of you!" along with a soft-rock sounder.
 
=== 2nd ID (1981)===
<gallery mode=packed heights=200>
File:HSV-7_(1981,_2nd_Logo,_Regular_variant).png|Regular variant
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{{YouTube|id=DannE5yTs2c|id2=IAbOj2Ax700}}
 
'''Visuals:''' There is various shots of Melbourne. Then, there is a shot of Seven Network's truck. Finally, wethere seeis the Melbourne skyline with the Seven Network logo forming.
 
'''Variant:''' On the ''Channel Nine Christmas Tape'', stock explosions are shown throughout many of the footage shown, and at the end, the text
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{{Australian TV Stations}}
[[Category:Australia]]
[[Category:Television identificationsidents]]
[[Category:Australian television identificationsidents]]
[[Category:Seven West Media]]
[[Category:English-language logos]]

Latest revision as of 09:11, 5 November 2024


Background

HSV-7 is the Melbourne station of the Seven Network. It launched in 1956 to coincide with the Melbourne Olympic Games.

(1969)


Visuals: A grid full of the HSV logo of the time form alternating between a black 7 on a white background and vice-versa. One square at a rime, the 7s are replaced by images of shows from the time before the 7s then return. The centre row is then replaced with a lineup of the evening's programming one show at attime with a line of 60s flower drawings appearing between shows. Then a big, 3D 7 appears, with the word "CHANNEL" in block letters forming the top line appears. The grid fades leaving just the logo.

Technique: Cel animation.

Audio: "Classical Gas" by Mason Williams.

(1981)


Visuals: There is the Melbourne skyline, with the background tinted red. Scanimated circles (which are a lighter version of the background color) converge to the center of the screen. The 7 logo (this time in wireframe) appears with the circle zooming out.

Technique: Cel animation.

Audio: A male choir singing "Melbourne, you're a part of us, Seven is a part of you!" along with a soft-rock sounder.

(1981)


Visuals: There is various shots of Melbourne. Then, there is a shot of Seven Network's truck. Finally, there is the Melbourne skyline with the Seven Network logo forming.

Variant: On the Channel Nine Christmas Tape, stock explosions are shown throughout many of the footage shown, and at the end, the text

OH REVENGE !
HOW SWEET IT IS !

shown in a 3D-like downwards perspective form fades in below the Seven Network logo. Afterwards, an explosion appears at the seven, and the background abruptly transforms into a starry space background, containing the number "9" shining.

Technique: Live action footage and cel animation. For the variant, the technique also has computer animation.

Audio: The extended version of the song from the previous ident.

Audio Variant: For the aforementioned variant, the audio plays as normal, which is followed by numerous explosion sounds. At the end, the explosion sound repeats and fades.


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